SFT is a new advertising campaign that supports fair trade practices to ensure local farmers receive equal respect and fair compensation for their work. Fair trade in the UK is a £500 million market annually and the largest in the world, with over 3,000 retail products carrying the fair trade mark. SFT aims to help farmers and increase awareness of fair trade products available in shops, including a wide range of foods and beverages.

1. SFT Supporting Fair Trade

4. People who need our help SFT

6. Advert SFT

7. Thank you for your time