The document summarizes challenges and strategies related to implementing eHealth innovations beyond pilot programs. It discusses four common roadblocks: 1) socio-cultural factors like resistance to change, 2) difficulties engaging networks of stakeholders, 3) lack of appropriate evidence, and 4) inadequate policies and funding. For each challenge, it provides lessons learned on overcoming barriers through strategies like co-designing with end users, building community buy-in, simplifying evidence, and aligning innovations with local strategies. It concludes that while successful spread requires planning, real-world implementation often differs and there is no single formula for scaling innovations.