Thomas H. Davenport and the Attention Economy
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BGGDThomas H. Davenport is an American academic who specializes in analytics, business process innovation, and knowledge management. He introduced the concept of the attention economy, which treats human attention as a scarce resource and applies economic principles to information management problems. The document discusses how social media exploits human attention by whipping users into a frenzied state through anxiety-inducing news cycles and an "arms race" of urgency among media companies competing for clicks, leaving people with no time to think critically.
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Lecture 8 Media and Society
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COURSE LECTURESREVISIT THIS PAGE OFTEN CONTENT IS SUBJECT T
COURSE LECTURES
REVISIT THIS PAGE OFTEN: CONTENT IS SUBJECT TO CHANGE WITH NOTICE.
THIS IS A MEDIA CLASS SO WE WILL BE COVERING MEDIA
CONTENT/CURRENT-EVENTS IN REAL TIME.
MODULE 1 DIGITAL MEDIA AND CONVERGENCE
TOPIC 1— INTRODUCTION TO THE COURSE MEDIA AND MASS COMMUNICATION
Communication, in its simplest form, can be defined as shared meaning.
Using an old-fashioned communication model, where a SOURCE sends a
MESSAGE to a RECEIVER, we can define several different kinds of
communication.
SOURCE ----------> MESSAGE-------- > RECEIVER
SOURCE
>
MESSAGE RECEIVER
INTRAPERSONAL
COMMUNICATION
YOU
SPECIFIC
INTERNAL
DIALOGUE
YOU
INTERPERSONAL
COMMUNICATION
ONE OR A
FEW
PEOPLE
FACE-TO-
FACE, with or
without
technology
ONE OR A
FEW PEOPLE
MASS
COMMUNICATION
Usually a
GROUP/CORP
But can also
be an
individual
(influencer)
LCD
AS MANY AS
POSSIBLE
(MASSES)
MASS COMMUNICATION: A CRITICAL APPROACH
I love media studies! I feel this area of study can and will help you in myriad other
endeavors and academic pursuits as media intersects with every other discipline. Media
technology is an ubiquitous presence in our lives, it's everywhere all the time! To name
just a few media sources: radio, television, film, newspapers, magazines, smartphones,
computers, the Internet, computer and video games, gps, satellites, phones and other
smart devices, etc.
We must interrogate these systems on a deeper level to develop a critical lens.
Attaining a deeper understanding of how these industries and tools work will allow us to
engage, produce and consume more thoughtfully and intentionally. Now more than ever,
due to the pandemic, we see how these tools-and an understanding of these tools- is
necessary to keep in contact with friends and family, stay informed, work etc.
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STATISTA.com, (Daily media consumption in the U.S. 2020, by format, published by
Amy Watson, Jun 17, 2020) "In terms of average time spent each day, TV is the
second most used form of media in the United States, with adults spending 229
minutes (almost four hours) watching television on a daily basis according to a study
undertaken in April 2020. Digital formats took up the majority of U.S. adults' daily
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Lecture 8 Media and Society
1. Media refers to various channels of communication like television, radio, newspapers, and the internet. It performs important functions in society such as providing information, education, entertainment, and connecting different parts of society.
2. During the 20th century, new media channels like radio and television were developed and became mass media capable of reaching millions of people. More recently, the internet was developed in the 1950s and is now accessible to about half the world's population.
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- Uses and gratifications theory sees audiences as active and making deliberate choices in their media interactions. It identifies four uses: surveillance, diversion, personal identity, and personal relationships.
- Cultivation theory argues that media messages have long-term effects by repetition and influence audiences' views over time.
- Reception theory focuses on how audiences interpret and make their own meanings from media texts, seeing audiences as active rather than passive.
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- Defining different types of media such as mass media, news media, and social media.
- Exploring debates around the influence of media on society, with perspectives including Marxism which argues media reproduces the values of those in power, and pluralism which sees media as reflecting diverse societal views.
- Discussing factors like ownership, control, and audience interpretation that shape how media content is produced and received.
The document outlines learning objectives and introduces theoretical frameworks for analyzing media's role in society.
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This document discusses early theories about the effects of mass media, including Harold Lasswell's propaganda theory from the 1920s. Lasswell argued that propaganda during WWI duped and degraded people, assuming they reacted uniformly to stimuli. Paul Lazarsfeld later studied media effects and found that ideas often flow from media to opinion leaders and then to the broader population, known as the two-step flow of communication. Opinion leaders are influential on specific topics and help spread information and influence through word-of-mouth. Later researchers developed the concept of "influentials" who are early adopters that can influence behavior change.
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REVISIT THIS PAGE OFTEN: CONTENT IS SUBJECT TO CHANGE WITH NOTICE.
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endeavors and academic pursuits as media intersects with every other discipline. Media
technology is an ubiquitous presence in our lives, it's everywhere all the time! To name
just a few media sources: radio, television, film, newspapers, magazines, smartphones,
computers, the Internet, computer and video games, gps, satellites, phones and other
smart devices, etc.
We must interrogate these systems on a deeper level to develop a critical lens.
Attaining a deeper understanding of how these industries and tools work will allow us to
engage, produce and consume more thoughtfully and intentionally. Now more than ever,
due to the pandemic, we see how these tools-and an understanding of these tools- is
necessary to keep in contact with friends and family, stay informed, work etc.
Study after study claim that Americans consume a lot of media. According to
STATISTA.com, (Daily media consumption in the U.S. 2020, by format, published by
Amy Watson, Jun 17, 2020) "In terms of average time spent each day, TV is the
second most used form of media in the United States, with adults spending 229
minutes (almost four hours) watching television on a daily basis according to a study
undertaken in April 2020. Digital formats took up the majority of U.S. adults' daily
media consumption time, while for newspapers and magazines the average time
spent was just nine and eight minutes respectively.
HTTPS://WWW.STATISTA.COM/STATISTICS/276683/MEDIA-USE-IN-
THE-US/
If it is true (and it is) that we spend more time- consuming media than doing
ANYTHING ELSE in our lives (eating, sleeping, working, getting exercise, making love,
spending time with our families, getting educated, exercising, etc.), then why is it we are
not better educated about our media interactions/consumption? Why aren't we taught
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Isaac Asimov was an American writer known for science fiction works. In 1942, he introduced the Three Laws of Robotics which state that a robot may not harm humans, must obey human orders unless it conflicts with not harming humans, and must protect its own existence as long as it does not conflict with the first two laws. The laws aimed to address what it means to be human in an age of increasing mechanization and automation.
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Alan Turing was a pioneering computer scientist and mathematician who developed the Turing test in 1950 to determine whether a machine could exhibit intelligent behavior indistinguishable from a human. The Turing test evaluates whether a machine can convince a human evaluator that it is also human through natural language conversations. In 2011, a chatbot named Cleverbot passed a limited version of the Turing test, though debates continue about the capabilities and limitations of artificial intelligence compared to human intelligence.
Nina de Man ( @ninademan ) : “The future isn’t what it used to be”
Art and objects mentioned in this keynote:
The Cloud, Atelier Hapsitus (Dubai)
“Nimbus II” Berndhaut Smilde
Thinker Stools, Robin Howie
Fight the nothingness, David Shrigley (London)
sculp-it, antwerp
Mima Housing, Portugal
Add-A-Room, Sweden
Wiwawieg
Transparent Chair by Nendo
“Pura Vida” Phoenix Design
Trends mentioned in this keynote:
Speakeasy bars
“Turbulent teens”
Netstalgia
Space intensification
Machine to Machine (M2M) “The internet of things”
Some quotes:
"Never eat more than you can lift"
"The saddest thing I can imagine is to get used to luxury"
"If you want others to be happy, practise compassion. If you want to be happy, practise compassion."
“True life is lived when tiny changes occur.”
Dyson Ball Barrel Vacuum Development Story
1) Conventional barrel vacuum cleaners can be difficult to maneuver, often colliding with obstacles or drifting in unintended directions.
2) Dyson engineers sought to apply the ball shape to a barrel vacuum cleaner to improve maneuverability, but faced challenges in integrating the internal components within a spherical shape.
3) Through extensive prototyping and testing, including tracking vacuum paths around corners, the engineers were able to create a ball-shaped barrel vacuum cleaner that follows the user in a smooth, controlled manner without snagging or toppling over obstacles.
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Gretchen McCulloch and Emojis as an Internet Language Gone Mainstream
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Digital Culture: Christopher Poole, 4chan and the Identity Wars
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Digital Culture: Minority Report and the Precrime Theme
Digital Culture: Minority Report and the Precrime Theme
Digital Culture: Napster and the Birth of Remix Culture
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Digital Culture: Steve Jobs and the Power of Personal Computers
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Digital Culture: William Gibson and the Concept of Cyberspace
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Digital Culture: Intel en andere platformstrategieen
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Alan Turing and the difference between Human and Artificial Intelligence
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Everything I found interesting about machines behaving intelligently during May 2024
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
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Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
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What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
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What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
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Mind map of common terms used in context of Generative AI.
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Thomas H. Davenport and the Attention Economy
- 1. 2001: THOMAS H. DAVENPORT AND THE ATTENTION ECONOMY
- 3. THOMAS H. DAVENPORT Thomas H. Davenport is an American academic and author specializing in analytics, business process innovation and knowledge management. Wikipedia
- 5. ATTENTION ECONOMY Attention economics is an approach to the management of information that treats human attention as a scarce commodity, and applies economic theory to solve various information management problems. Put simply "Attention is a resource—a person has only so much of it." Wikipedia
- 8. To me, one of the most troubling ways social media has been used in recent years is to foment waves of hysteria and fear, both by news media and by users themselves. Whipped into a permanent state of frenzy, people create and subject themselves to news cycles, complaining of anxiety at the same time that they check back ever more diligently. The logic of advertising and clicks dictates the media experience, which is exploitative by design. Media companies trying to keep up with each other create a kind of “arms race” of urgency that abuses our attention and leaves us no time to think. The result is something like the sleep-deprivation tactics the military uses on detainees, but on a larger scale.