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BALPPA FEC SOUTHERN 
REGIONAL MEETING 
RIVERSIDE HUB – 26.11.14
Agenda 
• 10-45 am - Arrive & Tea/ Coffee 
• 11-00 – Welcome and Introductions 
• 11-15 – PRESENTATION – Kevin Brown 
• 12-00 – Open forum interactive discussions 
• Networking Lunch sponsored by BOOKER 
• 1-15pm – PRESENTATION –Bala McAlinn 
• 2-00pm – Member Case Studies 
• 2-30pm – Open forum interactive discussions 
• 3pm – Close and Riverside Hub tour
Welcome & Introductions
Presentation 1 
Controlling Costs to Protect 
Profits by Kevin Brown from 
UHL
Controlling Costs to Protect 
Profits 
Kevin Brown 
UHL 
Independent Commercial Utility 
Brokers 
‘Offering Powerful Savings’
Increase sales 
Reduce costs
 Premises – Mortgage/Rent 
 Staff Costs 
 Utility Costs
Overview of the UK market 
Common Agreement details 
When can I transfer? 
Where can I get help? 
Commonly asked questions 
 Q & As
 Domestic v. Commercial 
 History 
 Rising Prices – Why? 
 The Future
 Contract lengths 
 Notice periods 
 Assumptive renewals 
 Tariffs 
 Standing Charge 
 Capacity Charge
 Contract end 
 Out of contract 
 New Premises 
 Buying a business
 The Internet - Comparison sites 
 Agents 
 Consultants 
 Brokers
 How much notice do I have to give? 
 What happens if I don’t? 
 Why would a broker need to see a copy of my 
bill? 
 Why would a ‘Letter of Authority’ be needed? 
 How long does it take to switch suppliers? 
 Can my current supplier block the transfer?
 When I switch will there be any interruption to 
my supply? 
 What action will my current supplier be likely 
to take? 
 What is CCL?
UHL 
‘Offering Powerful Savings’
Open Forum 
 BALPPA Update 
New website, VAE and BALPPA events in 2015 
 Managing utility contracts 
 Top money saving tips
BALPPA Update 
• Monday 12th January – Annual Dinner 
• VAE Show (13th-15th) – register now at 
http://www.attractionsexpo.co.uk/ 
• Tuesday 13th January – BALPPA AGM 
• Wednesday 14th January – VAE Seminars 
• Monday 9th March – Parliamentary Lunch
Continued… 
 Managing utility contracts 
In-house vs Outsource 
What results can you expect? 
Best Practice – member examples… 
 Top money saving tips 
Best Practice – member examples… 
Who and How? 
BALPPA benefits
Networking Lunch sponsored 
by BOOKER
Presentation 2 
Fabulous Themed Parties and 
Events by Bala McAlinn
WHAT DOES A THEMED PARTY/EVENT NEED?
WHAT DOES A THEMED PARTY/EVENT NEED? 
• Theme
WHAT DOES A THEMED PARTY/EVENT NEED? 
• Theme 
• Space
WHAT DOES A THEMED PARTY/EVENT NEED? 
• Theme 
• Space 
• Staff
WHAT DOES A THEMED PARTY/EVENT NEED? 
• Theme 
• Space 
• Staff 
• Entertainment
WHAT DOES A THEMED PARTY/EVENT NEED? 
• Theme 
• Space 
• Staff 
• Entertainment
WHAT DOES A THEMED PARTY/EVENT NEED? 
• Theme 
• Space 
• Staff 
• Entertainment 
• Food and drink
WHAT DOES A THEMED PARTY/EVENT NEED? 
• Theme 
• Space 
• Staff 
• Entertainment 
• Food and drink 
• Balloons
WHAT DOES A THEMED PARTY/EVENT NEED? 
• Theme 
• Space 
• Staff 
• Entertainment 
• Food and drink 
• Balloons 
• Party bags
STORYTELLING
STORYTELLING 
• Character
STORYTELLING 
• Character 
• Location
STORYTELLING 
• Character 
• Location 
• Event
STORYTELLING 
• Character 
• Location 
• Event 
• Morale
THEMED PARTIES AND EVENTS
THEMED PARTIES AND EVENTS 
• Understand your market
THEMED PARTIES AND EVENTS 
• Understand your market 
• Invest wisely
THEMED PARTIES AND EVENTS 
• Understand your market 
• Invest wisely 
• Price correctly
THEMED PARTIES AND EVENTS 
• Understand your market 
• Invest wisely 
• Price correctly 
• Be scalable
THEMED PARTIES AND EVENTS 
• Understand your market 
• Invest wisely 
• Price correctly 
• Be scalable 
• Create stories
Member Case Studies 
Theming an Attraction…
Open Forum 
 Parties– operational issues and 
marketing gems 
 Themed Events 
 Mascots 
 Childcare – taking business to the next level
Close 
and Riverside Hub tour 
Thanks for coming… 
see you at VAE

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FEC subgroup BALPPA - Southern regional meeting at Riverside Hub (26.11.2014)

  • 1. BALPPA FEC SOUTHERN REGIONAL MEETING RIVERSIDE HUB – 26.11.14
  • 2. Agenda • 10-45 am - Arrive & Tea/ Coffee • 11-00 – Welcome and Introductions • 11-15 – PRESENTATION – Kevin Brown • 12-00 – Open forum interactive discussions • Networking Lunch sponsored by BOOKER • 1-15pm – PRESENTATION –Bala McAlinn • 2-00pm – Member Case Studies • 2-30pm – Open forum interactive discussions • 3pm – Close and Riverside Hub tour
  • 4. Presentation 1 Controlling Costs to Protect Profits by Kevin Brown from UHL
  • 5. Controlling Costs to Protect Profits Kevin Brown UHL Independent Commercial Utility Brokers ‘Offering Powerful Savings’
  • 7.  Premises – Mortgage/Rent  Staff Costs  Utility Costs
  • 8. Overview of the UK market Common Agreement details When can I transfer? Where can I get help? Commonly asked questions  Q & As
  • 9.  Domestic v. Commercial  History  Rising Prices – Why?  The Future
  • 10.  Contract lengths  Notice periods  Assumptive renewals  Tariffs  Standing Charge  Capacity Charge
  • 11.  Contract end  Out of contract  New Premises  Buying a business
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  • 23.  The Internet - Comparison sites  Agents  Consultants  Brokers
  • 24.  How much notice do I have to give?  What happens if I don’t?  Why would a broker need to see a copy of my bill?  Why would a ‘Letter of Authority’ be needed?  How long does it take to switch suppliers?  Can my current supplier block the transfer?
  • 25.  When I switch will there be any interruption to my supply?  What action will my current supplier be likely to take?  What is CCL?
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  • 28. Open Forum  BALPPA Update New website, VAE and BALPPA events in 2015  Managing utility contracts  Top money saving tips
  • 29. BALPPA Update • Monday 12th January – Annual Dinner • VAE Show (13th-15th) – register now at http://www.attractionsexpo.co.uk/ • Tuesday 13th January – BALPPA AGM • Wednesday 14th January – VAE Seminars • Monday 9th March – Parliamentary Lunch
  • 30. Continued…  Managing utility contracts In-house vs Outsource What results can you expect? Best Practice – member examples…  Top money saving tips Best Practice – member examples… Who and How? BALPPA benefits
  • 32. Presentation 2 Fabulous Themed Parties and Events by Bala McAlinn
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  • 59. WHAT DOES A THEMED PARTY/EVENT NEED?
  • 60. WHAT DOES A THEMED PARTY/EVENT NEED? • Theme
  • 61. WHAT DOES A THEMED PARTY/EVENT NEED? • Theme • Space
  • 62. WHAT DOES A THEMED PARTY/EVENT NEED? • Theme • Space • Staff
  • 63. WHAT DOES A THEMED PARTY/EVENT NEED? • Theme • Space • Staff • Entertainment
  • 64. WHAT DOES A THEMED PARTY/EVENT NEED? • Theme • Space • Staff • Entertainment
  • 65. WHAT DOES A THEMED PARTY/EVENT NEED? • Theme • Space • Staff • Entertainment • Food and drink
  • 66. WHAT DOES A THEMED PARTY/EVENT NEED? • Theme • Space • Staff • Entertainment • Food and drink • Balloons
  • 67. WHAT DOES A THEMED PARTY/EVENT NEED? • Theme • Space • Staff • Entertainment • Food and drink • Balloons • Party bags
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  • 72. STORYTELLING • Character • Location • Event
  • 73. STORYTELLING • Character • Location • Event • Morale
  • 75. THEMED PARTIES AND EVENTS • Understand your market
  • 76. THEMED PARTIES AND EVENTS • Understand your market • Invest wisely
  • 77. THEMED PARTIES AND EVENTS • Understand your market • Invest wisely • Price correctly
  • 78. THEMED PARTIES AND EVENTS • Understand your market • Invest wisely • Price correctly • Be scalable
  • 79. THEMED PARTIES AND EVENTS • Understand your market • Invest wisely • Price correctly • Be scalable • Create stories
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  • 82. Member Case Studies Theming an Attraction…
  • 83. Open Forum  Parties– operational issues and marketing gems  Themed Events  Mascots  Childcare – taking business to the next level
  • 84. Close and Riverside Hub tour Thanks for coming… see you at VAE

Editor's Notes

  1. Cost and rent Need to raise the profile Local competitors at the lower end of the pricing scale – same product… need to do something different / more than another play centre
  2. 10.30am – Seminar: Charlotte Cooper, Plexus Law Title: The Disciplinary Procedure: How to do it properly 11.20am – Seminar: Jonathan Winchester, Shopper Anonymous Title: Customers, love them or lose them 12.10pm – Seminar: Speaker tbc Title: State of the Industry – 2015 trends survey results 2pm – Seminar: Baz Slatter, Global Business Development Director, Picsolve Title: How the social media explosion is affecting the leisure and attractions industry Review of how social media has become part of our lives (no longer expected but more intrinsic) A look at consumer demand/behaviour Backed up by consumer research Review of how everyday technology could decrease photography revenues, smartphones, self-sticks, go pros etc What parks needs to do to stay ahead – connectivity, digital solutions etc An example case study of how one park is overcoming this – (I will see which of our partners may be happy to contribute) 2.50pm – Seminar: Scott Brown, Director of Business Development, WDD Title: Social Media Magic – aligning your social media strategy with your overall business goals 3.40pm – Seminar: Scott Brown, Director of Business Development, WDD Title: Practical ideas to make 2015 the year of achieving excellent customer service in your FEC”
  3. Hollywood Bowl – 42 centres Cineworld - £40.20