2. 1. Mission and Objective 1. Vision and Goal
Clearly define the mission and
objectives before taking action. The "5
Paragraph Order" format ensures
everyone understands the mission's
"who, what, where, when, why."
Establish a clear vision and goals for
the product. Use a well-defined
product strategy to guide decision-
making and align teams toward a
common purpose.
"A goal without a plan is just a wish."
- Antoine de Saint-Exupéry
3. 2. Planning and Strategy 2. Roadmapping
Develop detailed plans and strategies
to anticipate various scenarios.
The "OODA Loop" (Observe, Orient,
Decide, Act) helps adapt quickly to
changing situations.
Create product roadmaps that outline
the product's evolution.
Continuously iterate on the roadmap
based on user feedback and market
trends.
"In preparing for battle I have always found that plans are
useless, but planning is indispensable." - Dwight D. Eisenhower
4. 3. Chain of Command 3. Decision Hierarchy
Establish a clear chain of command
for efficient communication and
decision-making. "Unity of command"
ensures everyone knows who to report
to and reduces confusion.
Define decision-making hierarchy in
product teams. Clearly identify
decision-makers to streamline the
process and avoid delays.
"The most dangerous leadership myth is that leaders are born—
not made." - Warren Bennis
5. 4. Training and Skill-building 4. Continuous Learning
Invest in rigorous training to ensure
team members have the skills to
execute tasks effectively. Regular drills
and exercises improve readiness.
Encourage continuous learning among
product team members. Provide
opportunities for skill development and
stay updated on industry trends.
"The more you sweat in peace, the less you bleed in war." -
Norman Schwarzkopf
6. 5. Communication and Briefing 5. Transparent Communication
Emphasize concise and effective
communication through briefings. Use
the "BLUF" principle
(Bottom Line Up Front) to convey
critical information first.
Foster transparent communication
within the product team. Share
information openly, and practice
active listening to ensure a shared
understanding.
"The most important single ingredient in the formula of success is
knowing how to get along with people." - Theodore Roosevelt
7. 6. Adaptability and Flexibility 6. Agile Methodology
Be adaptable to changing conditions
on the battlefield. "Semper Gumby"
(Always Flexible) reminds troops to
remain flexible in the face of
uncertainty.
Embrace the Agile methodology in
product development. Respond to
changes quickly, iterate frequently,
and remain adaptable to evolving user
needs.
"It is not the strongest of the species that survive, nor the most intelligent,
but the one most responsive to change." -
Charles Darwin
8. 7. Discipline and Accountability 7. Accountability
Maintain strict discipline to ensure
everyone follows established
procedures. Each member is
accountable for their actions. "Discipline
is the soul of an army; it makes small numbers
formidable." - George Washington
Instill a culture of accountability in
product teams. Hold team members
responsible for their tasks and
decisions to maintain high-quality
outcomes.
"The price of greatness is responsibility." - Winston Churchill
9. 8. Resilience and Perseverance 8. Resilience
Face adversity with resilience and
perseverance. Soldiers are trained to
overcome obstacles and keep moving
forward.
Cultivate resilience within the product
team. Overcome setbacks, learn from
failures, and keep pushing towards
product goals.
"The greatest glory in living lies not in never falling, but in rising
every time we fall." - Nelson Mandela
10. 9. Risk Management 9. Risk Assessment
Conduct post-mission reviews to learn
from successes and failures. The
"Three Questions" technique (What
went well? What didn't go well? What
can we do better?) aids continuous
improvement.
Hold retrospectives at the end of each
product iteration. Reflect on outcomes,
identify areas for improvement, and
apply lessons learned to future
projects.
“The only real mistake is the one from which we learn nothing." -
Henry Ford
11. 10. After-action Review 10. Retrospectives
Develop detailed plans and strategies
to anticipate various scenarios.
The "OODA Loop" (Observe, Orient,
Decide, Act) helps adapt quickly to
changing situations.
Create product roadmaps that outline
the product's evolution.
Continuously iterate on the roadmap
based on user feedback and market
trends.
"In preparing for battle I have always found that plans are
useless, but planning is indispensable." - Dwight D. Eisenhower
12. Powerful Military Facts Powerful Product Facts
During the American Revolutionary War, General
George Washington led his troops across the icy
Delaware River in 1776, showcasing the importance of
surprise and calculated risk-taking.
The United States Marine Corps follows the motto
"Semper Fidelis" (Always Faithful), exemplifying the
unwavering loyalty and commitment of its members.
The Navy SEALs are known for their extraordinary
teamwork and adaptability, often saying, "The only
easy day was yesterday."
Twitter's 280-character limit was initially inspired by the
brevity required in SMS messages, illustrating how
constraints can spark creativity and clear communication.
The concept of "A/B testing" popularized by tech companies
like Google has its roots in the scientific method, where
hypotheses are tested to make informed decisions.
The "Fail Whale" error message that appeared during
Twitter's early days demonstrated the need for robust
infrastructure to handle unexpected surges in user activity.
By drawing parallels between these disciplines, you can enhance your
product management skills and achieve greater success in your career.