4. Research Question
Q: Do you offer consignment to indie artists?
A: ”Yes, we do.” –Owner, Michael Toole
Q: How often do marketing reps visit from the record
labels?
A: ”Almost never anymore.” – Owner, Michael Toole
8. Promo Piece
• Hanging piece for System Of A
Down – Hypnotize.
• All posters on the ceiling are also
promos from record labels.
9. Reflection
I would use this store for an indie artist's release. I would do this via
samples and consignment. Due to there being no swag, it could be a
perfect place to put free music samples. Then, if consumers like the
record, they can buy the full release. Or, have a listening party and
have albums available for purchase.
10. References
• EP's, LP's, albums and Mixtapes. EP's, LP's, Albums and Mixtapes.
(n.d.). Retrieved October 5, 2022, from https://marshall.com/live-for-
music/moving-on-up/eps-lps-albums-and-mixtapes