A talk from the Main Stage at AWE EU 2018 - the World's #1 XR Conference & Expo in Munich, Germany 18 -19, October, 2018.
Wolfgang Stelzle (RE'FLEKT)
Jürgen Lumera (Bosch)
From Prototype to Global AR roll-out with Bosch
For over 3 years RE'FLEKT and Bosch have been working together to make Augmented Reality a part of our daily lives. The partnership has helped both companies to shape a vision to make operating and maintaining complex machinery as simple as using a home appliance. Together, both companies have experienced all the ups and downs the AR lifecycle has thrown at them to strengthen the joint ecosystem and expanded the vision to even greater depths of enterprise AR.
Through joint development and customer learnings, the two companies have built-up experience beyond the technology: the knowledge to make AR a success. In the automotive sector alone, the Bosch partnership has seen a myriad of AR applications for real-world cases with large OEMs. The same is true for various RE‘FLEKT industry customers who have been enabled to roll out and install successful AR solutions addressing real-world problems. A significant part of the success is the fact that Bosch can now apply AR for their own products and services. For example, Bosch recently introduced AR successfully into their training centers.
Together with Bosch, we will share the most essential ingredients to open up the AR world to your organization. We will tell our joint AR story from start to finish (and beyond) with insights into content approaches, strong partnership ideology, business strategy, and technical criteria. Start your enterprise AR journey today by learning how those have done it before you.
http://AugmentedWorldExpo.com
12. 2018 – BOSCH DEVELOPS A TRAINING SOLUTION BASED ON CORE
AND STARTS ROLLING OUT GLOBALLY
13. OUR TAKE AWAYS - KEY HURDLES TO TAKE
A NEW APPROACH TO AN AR POC NEEDS TO BE ESTABLISHED
Misunderstanding the real problem or
specific need of the customer
Overconfidence in the team’s
experience and technology maturity
Generating false expectations from
the beginning
Oversimplification of the PoC in order
to stay within budget
No consideration for the complete
roadmap or budget
Lack of trust in new technologies due to
previously missed commitments
14. AND WHAT‘S NEXT?
Developing more solutions
Enhancing core, onboarding solution
partners and system integrators
15. RE’FLEKT GmbH
WOLFGANG STELZLE (CEO)
RE’FLEKT BOOTH 122
www.re-flekt.com
WANT TO KNOW MORE?
COME SEE US AT
BOOTH 122 (RE‘FLEKT)
OR AT BOOTH 117 (BOSCH).
BOSCH AA-AS
JUERGEN LUMERA (DIRECTOR)
BOSCH BOOTH 117
www.boschservicesolutions.com
