An advertorial is an advertisement that is written in the style of editorial content to resemble a news article or opinion piece, promoting a product or service. It originated as a blend of advertisement and editorial content in newspapers and magazines. Advertorials are designed to look like objective articles or legitimate news stories to subtly promote a brand through editorial-like endorsements, reviews, and stories, while native advertising is integrated within other platform content with a more subtle call to action than advertorials.

2. An advertorial is an advertisement in the form of editorial content

3. An editorial is an article that presents the newspaper's
opinion, the newspaper article that tends to contain and
explain author's ideas.

4. [ad-ver-tawr-ee-uh l, -tohr-]
1.
an extended newspaper or magazine text advertisement that promotes the
advertiser's product or services or special point of view but resembles an
editorial in style and layout.
Origin of advertorial
blend of advertisement and editorial

5. ADVERTORIAL &
NATIVE ADVERTISING
Native
Advertising
- Coherent information with other
content on the platform
- Subtle Call to Action
- User experience
Advertorial
- Similar to informercial
- Discussion on TV
- Clear Call to Action
- Written like objective articles or
legitimate news stories

6. Newspapers:
Brand stories with editorial edge
Radio:
Talk shows devoted to infomercials
Television:
Infomercials, How T
Digital media:
Blogs, Vlogs, News, Web
Books:
Sponsored books

7. Kodak 1960

8. Good Morning America

9. NEWS

12. Endorsments, Reviews, How to videos, Talkshows, Brand stories, News,
Single sponsor issues, books.
Advertising in disguise