7. iProperty Top 10 Malaysian Developers Summary
No. Company Name Responsive Website Mobile Application
1. Sunway Property Bhd
2. IJM Land Bhd
3. Sime Darby Property Bhd
4. S P Setia Bhd
5. Mah Sing Group Bhd
6. UOA Development Bhd
7. UEM Sunrise Bhd
8. IOI Group Properties Bhd
9. IGB Corporation Bhd
10. Gamuda Bhd - Property Division
64. Findings & Recommendations
• Competitions in the Property Industry are (2) thronged i.e. (Websites
and Smart Mobile apps as a customer touch-point), except for
developers whom are not Mobile Apps-equipped:
a) Sunway Property,
b) IJM Land,
c) UOA Development,
d) IOI Group,
e) IGB Corporation and ;
f) Gamuda Berhad property division.
• Insertion of Product Videos (YouTube Linked) in between heavy write-
ups on the Responsive web-pages (to break heavy-textual feel).
65. Findings & Recommendations
• To indicate UEMS Property prices, Built-up and Specifications as an added
value to UEM Sunrise’s Product Microsites alongside proper C.I –
approved products Colour Scheme.
• Insertion of updated Product & Lifestyle images on to UEMS Product
(microsites).
• Updated Call-to-action (CTA) Touch-points on Corporate Responsive
Website and Product Microsites.
• To ensure a smooth, efficient back-end Responsive Website design hosting
(by ExaBytes) for UEMS Responsive Websites.
• To revisit and enhance content arrangement on UEMS Corporate
Responsive Website (www.uemsunrise.com) as part of the Corporate Level
rebranding strategy.
