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Ppc management
1. What we do: PPC / Adwords
Pay per click comes in many forms but the most common two are Google’s Adwords and
Facebook ads, both of which are amazing ways to instantly increase the amount of traffic &
enquiries you generate.
A lot of people use PPC and do really well from it but there are often small things that have been
missed that make a huge difference within the campaign.
Did you know that you can appear above (avg position) your competition but pay less per click
on Google Adwords?
Did you know that you don’t actually need the ‘www.’ Part of the ‘display URL’ – and that you
can add keywords after the URL to improve your quality score?
Did you know that on Facebook ads you can get 20 clicks or more for a single penny?
The science and math behind PPC, in all its forms, is fundamental to getting the best ROI.
I’ve been working with PPC for 8-9 years and always promise my new clients to either half their
spend or double the conversion for the same budget, it’s never failed.
I’m happy to take a free look in to your account and feed back the difference I could make.
Visit: http://wearedapa.co.uk/what-we-do-ppc-adwords/