2. Key facts about Belarus
Population – 9.468,2 million (on 1
January 2014)
Life expectancy at birth – 72.6 years
Population living in cities – 76.8%
The capital is Minsk – 1.921,8 million
inhabitants
Economic indicators GNP (2014)
Br778456 billion ($ 77 billion)
per capita: Br82163 thousand ($ 8216)
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3. Belarusian Brands
• mechanical engineering
giants
• top-notch chemical
enterprises
• innovative IT companies
• clothing and footwear
producers
• manufacturers of high-
quality foodstuffs
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10. Disciplines
• Theory of Communication
• Internal communication
• PR
• Advertising
• Marketing
• Branding
• Event marketing and
management
16.03.2016 Hanna Kuzmiankova 10
11. 16.03.2016 11
Directions of
Research work
• GR
• Corporate
communication
• Internal PR
• Corporate Media
2014 г. 2015 г.
Hanna Kuzmiankova
Educational Issues in the
field of Communication and
PR
Technologies and Models
GR in Belarus and Russia:
comparative analysis
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Extracurricular
activities and special
events
Hanna Kuzmiankova
• Alumni Club
• Belarusian PR week
• Department’s Birthday
Party
• Science Conference
“Corporate Strategic
Communication”
13. Main
projects
16.03.2016 Hanna Kuzmiankova 13
Communication Academy
Weekly educational project, where
students and famous Belarusian
practitioners share knowledge and
experience with other students in
interactive way
Forum PR-kvetka
Annual Open international communication
forum for students, which is organized by
students as well. There are projects fair,
student science conference, debates,
workshops and informal program