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16%
18%
HIGHER
THE LTV OF A
REFERRED CUSTOMER IS
customers
than that of
(Harvard Business Review)
4XLEADS GENERATED FROM
REFERRALS
NON-REFERRED
convert
BETTERthan marketing leads
(emarketer)
LESS
REFERRED CUSTOMERS
CHURN
than
non-referred
customers
(Marketing Business Review)
Amplifinity’s referral amplification software turns customer, employee and partner advocacy into revenue.
Our platform provides complete tracking and management of referrals with 100% accuracy so no referral
is missed. Enterprises like ADP and DIRECTV trust Amplifinity to enable high-quality acquisition while
providing an engaging, fully-branded experience for their advocates. www.Amplifinity.com
to buy a product
recommended by a friend
400%MORELIKELY
CUSTOMERS ARE
(Nielsen)
SALES AND
MARKETING ARE
REFERRAL
OPPORTUNITIES
THIS MEANS THAT
MISSING
83%
29%
OF
PROSPECTS
...YET ONLY
ACTUALLY DO
(Texas Tech)
REFERAFTER A POSITIVE EXPERIENCE...
are willing to
Did you know...?
Industry experts agree...
Referrals drive revenue
Visit Amplifinity.com to learn more
Referral advocacy is the new demand generation
REFERRAL MARKETING IS A
LEADSLOW-COST
CHANNEL
that offers a
HIGH VOLUMEof EXCELLENT
53%of b-to-b companies are planning to
in the next 12 months
INVEST IN TECHNOLOGY
TO
SUPPORT
CUSTOMER
ADVOCACY
EFFORTS
CUSTOMERS OBTAINED THROUGH
REFERRALSare both more
and more
LOYAL
VALUABLETHAN OTHER CUSTOMERS

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Data doesn't lie! Why referrals should be in your marketing mix

  • 1. 16% 18% HIGHER THE LTV OF A REFERRED CUSTOMER IS customers than that of (Harvard Business Review) 4XLEADS GENERATED FROM REFERRALS NON-REFERRED convert BETTERthan marketing leads (emarketer) LESS REFERRED CUSTOMERS CHURN than non-referred customers (Marketing Business Review) Amplifinity’s referral amplification software turns customer, employee and partner advocacy into revenue. Our platform provides complete tracking and management of referrals with 100% accuracy so no referral is missed. Enterprises like ADP and DIRECTV trust Amplifinity to enable high-quality acquisition while providing an engaging, fully-branded experience for their advocates. www.Amplifinity.com to buy a product recommended by a friend 400%MORELIKELY CUSTOMERS ARE (Nielsen) SALES AND MARKETING ARE REFERRAL OPPORTUNITIES THIS MEANS THAT MISSING 83% 29% OF PROSPECTS ...YET ONLY ACTUALLY DO (Texas Tech) REFERAFTER A POSITIVE EXPERIENCE... are willing to Did you know...? Industry experts agree... Referrals drive revenue Visit Amplifinity.com to learn more Referral advocacy is the new demand generation REFERRAL MARKETING IS A LEADSLOW-COST CHANNEL that offers a HIGH VOLUMEof EXCELLENT 53%of b-to-b companies are planning to in the next 12 months INVEST IN TECHNOLOGY TO SUPPORT CUSTOMER ADVOCACY EFFORTS CUSTOMERS OBTAINED THROUGH REFERRALSare both more and more LOYAL VALUABLETHAN OTHER CUSTOMERS