As more and more enterprises start down the path of their digital transformation, the pressure on their IT organizations to support innovation across the business couldn’t be higher. In this session, we will outline a number of cutting edge technologies as well as an operating model that will allow IT to position itself as a business enabler and not a blocker. We will be sharing some mechanisms that will enable the IT organization to meet the pace of innovation that is being set by the business while giving them the flexibility to leverage existing assets.

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Transforming Enterprise IT
David Gardner
SolutionArchitect AWS - Carolinas

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Two Big Goals for ITToday
Reduce the cost of supporting
current technology
Lead innovation and
transformation of business

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and move faster
How can enterprises devote more resources to the
things that matter
while being more secure?

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Dev & test New applications Digital Analytics
Mobile Datacenter migration Mission-critical applications All-in
Common Use Cases for Cloud Adoption

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Most Robust, Fully FeaturedTechnology Infrastructure Platform
TECHNICAL & BUSINESS SUPPORT
MARKETPLACE
HYBRID ARCHITECTUREANALYTICS MOBILE SERVICESDEV/OPS IoT AI ENTERPRISE APPS MIGRATION
APP SERVICES
SECURITY & COMPLIANCE MANAGEMENT TOOLSINFRASTRUCTURE CORE SERVICES

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Integrated Networking
Rules Engine
Device Shadows
Device SDKs
Device Gateway
Registry
Local Compute
MachineLearning
Conversational
Interface
Virtual Desktops
App Streaming
Schema Conversion
Image Recognition
Sharing&
Collaboration
Exabyte-Scale
Data Migration
Text to Speech Corporate Email
Application
Migration
Database Migration
Regions
Availability Zones
Points of Presence
Data Warehousing
Business Intelligence
Elasticsearch
Hadoop/Spark
Data Pipelines
Streaming Data
Collection
ETL
Streaming Data
Analysis
Interactive SQL
Queries
Queuing & Notifications
Workflow
Email
Transcoding
Deep Learning
Frameworks
Server
Migration
Communications
Business Apps Business Intelligence DevOps Tools Security Networking StorageDatabases
API Gateway
SingleIntegrated
Console
Identity
Sync
Mobile Analytics
Mobile App Testing
Targeted Push
Notifications
One-clickApp
Deployment
DevOps Resource
Management
Application Lifecycle
Management
Containers
Triggers
Resource Templates
Build and Test
Analyze and Debug
Compute
VMs, Auto-scaling,
Load Balancing,
Containers, Virtual
Private Servers,
Batch Computing,
Cloud Functions,
Elastic GPUs, Edge
Computing
Storage
Object, Blocks, File,
Archivals,
Import/Export,
Exabyte-scale data
transfer
CDN
Databases
Relational, NoSQL,
Caching,
Migration,
PostgreSQL
compatible
Networking
VPC, DX, DNS
Identity
Management
Key Management
& Storage
Monitoring
& Logs
Configuration
Compliance
Web Application
Firewall
Assessment
& Reporting
Resource & Usage
Auditing
Access Control
Account
Grouping
DDOS Protection
Support
Professional
Services
Optimization
Guidance
Partner
Ecosystem
Training&
Certification
SolutionsManagement
Account
Management
Security & BillingReports
Personalized
Dashboard
TECHNICAL & BUSINESS SUPPORT
MARKETPLACE
Monitoring
Manage
Resources
Data Integration
Integrated Identity &
Access
Integrated Resource &
Deployment Management
Integrated Devices
& Edge Systems
Resource
Templates
Configuration
Tracking
Server
Management
Service
Catalogue
Search
HYBRID ARCHITECTUREANALYTICS MOBILE SERVICESDEV/OPS IoT AI ENTERPRISE APPS MIGRATION
APP SERVICES
INFRASTRUCTURE CORE SERVICES SECURITY & COMPLIANCE MANAGEMENT TOOLS
AWS Capabilities

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Where are Enterprises Innovating?
AI ML HPCIoT/Edge Big Data

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T2
Burstable
General
Purpose
D2
Dense
Storage
R5d
coming
soon
Memory-
intensive
X1
X1e
Large
Memory
I3
I3.metal
High I/O
+Baremetal
C5
Compute-
intensive
FPGAs
F1
General
PurposeGPU
P3H1
Local HDD
Storage
Broadwell Broadwell +
Graphics
Graphics
Intensive
G3
LATEST INTEL MICROARCHITECTURE
Z1d
coming
soon
M5d
Skylake Haswell
R5
coming
soon
M5C5d
High
Frequency
Compute is Not One Size Fits All
EC2 CPUs

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+
Source: Amalgamation of analyst data and Intel analysis.
Cloud &
data center
Things &
devices
AWS IOT
Alexa
Voice
Services
Amazon EC2 Amazon
Elastic Block
Storage
10+ year engineering partnership
Digital Transformation
Shared customer passion
High performance + low costs
World class supply chain
Common history & values
AI/ML
HPC/Analytics
Big Data/SAP on AWS
Hybrid Cloud/VMware on AWS
IoT/Edge Computing
Joint priorities

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Frameworks and interfaces
Application services
Platform services
KERAS
Frameworks Interfaces
PollyRekognition LexRekognition
Video
Transcribe Translate Comprehend
Amazon Sagemaker
Infrastructure
IoT EdgeEC2 GPUs EC2 CPUs
AWS DeepLens
AI/ML Stack
Marketplace

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Infrastructure
Software optimizations
available on AWS
Instances
EC2 GPUs EC2 CPUs
HPC Solutions with Intel and AWS
Compute Optimized
C5 & C5d
(Z1d coming soon)
General Purpose Compute
M5 & M5d
Intel® Cloud Edition
for Lustre*
Clear Linux* OS Intel® Parallel Studio Intel® Distribution
for Python

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More than
80% 92%
Of organizations committed to
hybrid architectures by 2018
Of respondents consider it
important to have the same
architecture on and off-premises*

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VMware Cloud on AWS
RichVMware SDDC
delivered as a cloud
service on AWS
Consistency
and familiarity of
VMware technologies
Easy workload
portability and
hybrid capabilities
Direct access to
the power of native
AWS services
Existing and
new apps

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Use Cases for a Broad Range of Cloud Strategies
Next-generation apps
Application
modernization
Next-gen app build out
Enterprise workloads
Cloud migrations
Application specific
Data center wide
Infrastructure refresh
Disaster recovery
Protect additional workloads
DR data center replacement
Add or modernize
DR solutions
Data center extension
Footprint expansion
On-demand capacity
Test/Dev
Maintain
Expand
Primary Secondary Consolidate Migrate
Customer can decide strategically across on-premises data center and cloud

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Supporting Business and ITTransformation
Accelerate innovation
New application development
Application modernization
Dynamic capacity needs
Respond faster to change
M&A activities
Data sovereignty, closeness to end-
user, new capacity
Continuity of ops
Optimize costs
Cloud mandate
Shift from Capex to Opex
Application portability

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Run bare metal workloads on EC2 with all the elasticity,
security, scale, and services of AWS
i3.metal
Intel Xeon E5 2686 v4 (Broadwell)
36 hyperthreaded cores
15.2TB SSD-based NVMe storage
512 GiB RAM
Designed for workloads that are not
virtualized, require specific types of
hypervisors, or have licensing models
that restrict virtualization
EC2 i3.metal: Powers theVMware Cloud on AWS
EC2 CPUs

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IT Innovation Flywheel
Vital that all four are
simultaneously evolving
Agility
Top line
Optimization
Bottom line
Organizational
changeTechnical
change

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Focusing on Problems
is Huge Mental Shift
Design
thinking
Bring the outside in
Gain empathy & insight
through direct observation
Radical ideas, real impact
Generate ideas that solve
the pain point innovatively
Pinpoint the
pain point
Frame problems
from the user’s
POV; target
unmet needs
Build to learn
Conduct simple, fast,
and frugal tests with
real users

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Innovation as a Capability Objective
Ultimate goal is to
improve success rate
of innovation and
transformation projects
Earn the right to
bigger/longer
project runways
Increase confidence in
innovation investments
Organization should
improve selection
and execution
Relentlessly enforce
frequent, measurable
outcomes
Project/method success
motivates entire
organization

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IT Map—Traditional IT
Products & Services
CTO/VP Applications
Digital Products, Brand
Websites, Mobile Applications,
Point of Sale Systems,
Commerce
E-mail, Productivity,
Collaboration, HR,
Finance, ERP
Back Office Systems
CIO/VP Corp Systems
Desktop Support, Device
Management,Telephony, IT
Support
End User Computing
VP IT Support
Information Security
CISO
Encryption, Key Management, Identity
Management, Firewalls, IDS, DDoS

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IT Map—Traditional IT
Amazon EC2, Amazon S3, Amazon RDS, Amazon
VPC, Amazon DirectConnect, DirectoryService,
IAM,AWS Service Catalog
Infrastructure/Delivery
VP Infrastructure
Products & Services
CTO/VP Applications
Digital Products, Brand
Websites, Mobile Applications,
Point of Sale Systems,
Commerce
E-mail, Productivity,
Collaboration, HR,
Finance, ERP
Back Office Systems
CIO/VP Corp Systems
Desktop Support, Device
Management,Telephony, IT
Support
End User Computing
VP IT Support
Information Security
CISO
Encryption, Key Management, Identity
Management, Firewalls, IDS, DDoS

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IT Map—Traditional IT
Infrastructure/Delivery
VP Infrastructure
PMO Engineering Operations Design
Products & Services
CTO/VP Applications
Digital Products, Brand
Websites, Mobile Applications,
Point of Sale Systems,
Commerce
E-mail, Productivity,
Collaboration, HR,
Finance, ERP
Back Office Systems
CIO/VP Corp Systems
Desktop Support, Device
Management,Telephony, IT
Support
End User Computing
VP IT Support
Information Security
CISO
Encryption, Key Management, Identity
Management, Firewalls, IDS, DDoS

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Cloud Centre of Excellence
Cost management Migration management
LeadershipInfrastructure SecurityOperationsApplications
Hybrid architecture Reference architecture Identity management
CertificationTraining

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Future of Enterprise IT—Hybrid State
Infrastructure/Delivery
VP Infrastructure
Products & Services
CTO/VP Applications
Back Office Systems
CIO/VP Corp Systems
End User Computing
VP IT Support
Information Security
Cloud CoETeam

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Future of Enterprise IT—Hybrid State
Infrastructure/Delivery
VP Infrastructure
Products & Services
CTO/VP Applications
Back Office Systems
CIO/VP Corp Systems
End User Computing
VP IT Support
Information Security
Cloud CoETeam

32. © 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.© 2018, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Future of Enterprise IT
Cloud CoETeam & DevOps
Products & Services
CTO/VP Applications
Back Office Systems
CIO/VP Corp Systems
Information Security
End User Computing
VP IT Support

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Amazon Achieves Speed and Agility with Two-PizzaTeams
Own/run what
you build
Small, decentralized
teams are nimble

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Monolithic vs. SOA vs. Microservices
Single Unit Coarse-grained Fine-grained
MicroservicesSOAMonolithic

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Moving Forward

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APN Consulting Partners
IT consulting
System integration
Application development
Managed services
APN Technology Partners
Software
Operating systems
Databases
Hardware
APN Partner Community

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Government Education Financial
Services
HealthcareLife
Science
s
Marketing &
Commerce
Digital Media
Industry
Storage DevOps SecurityIoT Mobile MigrationBig Data Machine
Learning
Networking
Solution
SA
P
Oracle Windows
Workload

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Best Practices
Executive
leadership
ExperimentEducate staff
Cloud center
of excellence
http://amzn.to/enterprise-cloud-best-practices
Engage partners

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Thank You!