This document provides the final logo design and tagline for Ironwood, Michigan. The tagline "Find Your North" is meant to evoke action and anticipation for discovering new paths, places, and passions in the community. It suggests finding one's purpose and niche through exploring local history, arts, businesses, and groups in Ironwood. The logo can also appeal to neighboring cities to the south as a reference point. Alternative logo designs and uses are included along with information about an upcoming festival in Ironwood.

1. IRONWOOD
IRONWOOD, MICHIGAN
FINAL LOGO DESIGN

2. FIND YOUR NORTH
What is it that you’re truly looking for? You can find
it here. This tagline evokes action, mystery and antic-
ipation of what lies ahead. Discover a path yet to be
taken (literally and figuratively). Discover a new shop,
a great restaurant, or a new favorite trail. Discover
a community group and make some new friends.
Discover the history that this great city was founded
on, and the arts that are breathing new life into it
today. Discover a local need that is not currently being
met, and start a new business. Find your purpose; your
niche; your calling. And while “North” embodies one’s
spirit, it will also appeal to those in the cities south
of you that you would like to appeal to (Minneapolis,
Milwaukee, Madison). Explore our place, discover
your passion, find yourself.

3. IRONWOOD, MICHIGAN LOGO

4. LOGO, ALTERNATIVE USES, SUBMARK

6. NEWS & EVENTS: Don’t miss Festival Ironwood! July 13th-16th, 2016