SlideShare a Scribd company logo
1 of 46
WWW.ModirSocial.Com
telegram.me/ModirSocial
Telegram.me/ModirDigital
Influencer Marketing
Alireza Safari
Alireza@ModirSocial.com
INFLUENCER
#B2BMX @leeodden @amrynnie
What is
influence?
The ability to
affect action.
#B2BMX @leeodden @amrynnie
Who is
influential?
Everybody!
Interest in Influencer Marketing is High
INFLUENCER
INFLUENCER
 Influencers are specialists
 Influencers have established a high level of trust
and 2-way communication with their follower
bases.
 They have influence over an audience you might
be trying to reach.
INFLUENCERS
Dimensions of trust Domain Time
INFLUENCER
IRAN
IRAN
INFLUENCERS IN IRAN
217K
203K
1.4M 3.9M
INFLUENCERS IN IRAN
INFLUENCERS IN IRAN
Today
Social Network
CRM
The Customer is in Control
“92% of consumers trusted word-of-mouth recommendations from their
trusted influential peers”
-Nielsen’s 2012 ‘‘Global Survey of Trust in Advertising’’
ONLINE SOCIAL TRUST
INFLUENCER IDENTIFICATION
But remember:
It's not easy to choose an suitable
INFLENCER
Type of INFLUENCERS
Type of INFLUENCERS
Fashion Entertainment Travel
Kids Lifestyle Gaming
Parents Pet Fitness
Beauty Home Food
Tech Photograph Sport
Fashion
Fashion
23,227,025
Followers
1,971,954
Followers
4,013,710
Like
2,305.111
Subscribers
Fashion Influencer IRAN
Fashion Influencer IRAN
Entertainment
Entertainment
88,736,493
Followers
33,686,501
Followers
48,768,942
Like
73,567,721
Subscribers
Entertainment Influencer IRAN
Entertainment Influencer IRAN
Travel
Travel
10,945,263
Followers
1,549,587
Followers
2,49,371
Like
2,617,482
Subscribers
Travel Influencer IRAN
Travel
Just Do It!
 1. Let your influencers have creative freedom
 2. Do your due diligence to make sure an
influencer is the right fit
 3. Don't get mesmerized by follower count
 4. Always negotiate prices
Entertainment Influencer IRAN
Fashion Influencer IRAN
SUCCESS INFLUENCER MARKETING PROGRAMS
PRICING MODEL
Identify Influencer
Right choice for save cost
Thank You
WWW.ModirSocial.Com
telegram.me/ModirSocial
telegram.me/ModirDigital

More Related Content

Similar to Influencer marketing

What is Influencer Marketing? How to Bolster Your Brand With This Social Medi...
What is Influencer Marketing? How to Bolster Your Brand With This Social Medi...What is Influencer Marketing? How to Bolster Your Brand With This Social Medi...
What is Influencer Marketing? How to Bolster Your Brand With This Social Medi...introtodigital
 
Dreamtek DUC Consulting Social Media Master Class
Dreamtek DUC Consulting Social Media Master ClassDreamtek DUC Consulting Social Media Master Class
Dreamtek DUC Consulting Social Media Master ClassDieter Hovorka
 
Zoom E Cairn Customer Svama Presentation V3.2 Slide 22 Edited
Zoom   E Cairn Customer Svama Presentation V3.2 Slide 22 EditedZoom   E Cairn Customer Svama Presentation V3.2 Slide 22 Edited
Zoom E Cairn Customer Svama Presentation V3.2 Slide 22 EditedZoom Industries
 
Zoom e cairn customer svama presentation v3.2 slide 22 edited
Zoom   e cairn customer svama presentation v3.2 slide 22 editedZoom   e cairn customer svama presentation v3.2 slide 22 edited
Zoom e cairn customer svama presentation v3.2 slide 22 editedZoom Industries
 
TRUST IN DIGITAL PLATFORMS
TRUST IN DIGITAL PLATFORMSTRUST IN DIGITAL PLATFORMS
TRUST IN DIGITAL PLATFORMSAmel Ait Ahcene
 
Smartfluence Influencer Marketing Discovery and Outreach
Smartfluence Influencer Marketing Discovery and OutreachSmartfluence Influencer Marketing Discovery and Outreach
Smartfluence Influencer Marketing Discovery and OutreachSiddharth Kumar
 
The Role of influencer marketing in digital marketing
The Role of influencer marketing in digital marketingThe Role of influencer marketing in digital marketing
The Role of influencer marketing in digital marketingChanchalaLohia
 
The CMO's Guide to Influencer Marketing
The CMO's Guide to Influencer MarketingThe CMO's Guide to Influencer Marketing
The CMO's Guide to Influencer MarketingHarsha MV
 
Why influencer marketing kobe
Why influencer marketing   kobeWhy influencer marketing   kobe
Why influencer marketing kobeEvangeline Leong
 
Mpact of Influencer Marketing on Mobile Game Promotion
Mpact of Influencer Marketing on Mobile Game PromotionMpact of Influencer Marketing on Mobile Game Promotion
Mpact of Influencer Marketing on Mobile Game PromotionCreatioSoft
 
The role of influencer marketing in digital marketing - ppt
The role of influencer marketing in digital marketing - pptThe role of influencer marketing in digital marketing - ppt
The role of influencer marketing in digital marketing - pptChanchalaLohia
 
The Future of Influencer Marketing - Predictions for 2015 2016
The Future of Influencer Marketing - Predictions for 2015 2016The Future of Influencer Marketing - Predictions for 2015 2016
The Future of Influencer Marketing - Predictions for 2015 2016Rustin Banks
 
Influencer Marketing: Shortcut to Fame or Failure?
Influencer Marketing: Shortcut to Fame or Failure?Influencer Marketing: Shortcut to Fame or Failure?
Influencer Marketing: Shortcut to Fame or Failure?Andreas Krasser
 
DIGITAL MARKETING TRAINING IN BANGALORE
DIGITAL MARKETING TRAINING IN BANGALOREDIGITAL MARKETING TRAINING IN BANGALORE
DIGITAL MARKETING TRAINING IN BANGALOREpravithaganiethi
 
We know better social media flyer
We know better social media flyerWe know better social media flyer
We know better social media flyerRodney24
 
Case View with Prince Khanna - Social Media Influencer Marketing
Case View with Prince Khanna - Social Media Influencer MarketingCase View with Prince Khanna - Social Media Influencer Marketing
Case View with Prince Khanna - Social Media Influencer MarketingET Cases
 
Branding in a digital world
Branding in a digital worldBranding in a digital world
Branding in a digital worldAndy, Xinbin Hu
 

Similar to Influencer marketing (20)

What is Influencer Marketing? How to Bolster Your Brand With This Social Medi...
What is Influencer Marketing? How to Bolster Your Brand With This Social Medi...What is Influencer Marketing? How to Bolster Your Brand With This Social Medi...
What is Influencer Marketing? How to Bolster Your Brand With This Social Medi...
 
The Power of UGC and Micro Influencers - Marie Kennedy, L'Oréal
The Power of UGC and Micro Influencers - Marie Kennedy, L'OréalThe Power of UGC and Micro Influencers - Marie Kennedy, L'Oréal
The Power of UGC and Micro Influencers - Marie Kennedy, L'Oréal
 
Dreamtek DUC Consulting Social Media Master Class
Dreamtek DUC Consulting Social Media Master ClassDreamtek DUC Consulting Social Media Master Class
Dreamtek DUC Consulting Social Media Master Class
 
Zoom E Cairn Customer Svama Presentation V3.2 Slide 22 Edited
Zoom   E Cairn Customer Svama Presentation V3.2 Slide 22 EditedZoom   E Cairn Customer Svama Presentation V3.2 Slide 22 Edited
Zoom E Cairn Customer Svama Presentation V3.2 Slide 22 Edited
 
Zoom e cairn customer svama presentation v3.2 slide 22 edited
Zoom   e cairn customer svama presentation v3.2 slide 22 editedZoom   e cairn customer svama presentation v3.2 slide 22 edited
Zoom e cairn customer svama presentation v3.2 slide 22 edited
 
Influencer Marketing – Are We Doing it Right? - Avinash Tiwary, Carat India
Influencer Marketing – Are We Doing it Right? - Avinash Tiwary, Carat IndiaInfluencer Marketing – Are We Doing it Right? - Avinash Tiwary, Carat India
Influencer Marketing – Are We Doing it Right? - Avinash Tiwary, Carat India
 
TRUST IN DIGITAL PLATFORMS
TRUST IN DIGITAL PLATFORMSTRUST IN DIGITAL PLATFORMS
TRUST IN DIGITAL PLATFORMS
 
Smartfluence Influencer Marketing Discovery and Outreach
Smartfluence Influencer Marketing Discovery and OutreachSmartfluence Influencer Marketing Discovery and Outreach
Smartfluence Influencer Marketing Discovery and Outreach
 
The Role of influencer marketing in digital marketing
The Role of influencer marketing in digital marketingThe Role of influencer marketing in digital marketing
The Role of influencer marketing in digital marketing
 
The CMO's Guide to Influencer Marketing
The CMO's Guide to Influencer MarketingThe CMO's Guide to Influencer Marketing
The CMO's Guide to Influencer Marketing
 
Why influencer marketing kobe
Why influencer marketing   kobeWhy influencer marketing   kobe
Why influencer marketing kobe
 
Mpact of Influencer Marketing on Mobile Game Promotion
Mpact of Influencer Marketing on Mobile Game PromotionMpact of Influencer Marketing on Mobile Game Promotion
Mpact of Influencer Marketing on Mobile Game Promotion
 
The role of influencer marketing in digital marketing - ppt
The role of influencer marketing in digital marketing - pptThe role of influencer marketing in digital marketing - ppt
The role of influencer marketing in digital marketing - ppt
 
The Future of Influencer Marketing - Predictions for 2015 2016
The Future of Influencer Marketing - Predictions for 2015 2016The Future of Influencer Marketing - Predictions for 2015 2016
The Future of Influencer Marketing - Predictions for 2015 2016
 
Vocanic jakarta business networkers
Vocanic   jakarta business networkersVocanic   jakarta business networkers
Vocanic jakarta business networkers
 
Influencer Marketing: Shortcut to Fame or Failure?
Influencer Marketing: Shortcut to Fame or Failure?Influencer Marketing: Shortcut to Fame or Failure?
Influencer Marketing: Shortcut to Fame or Failure?
 
DIGITAL MARKETING TRAINING IN BANGALORE
DIGITAL MARKETING TRAINING IN BANGALOREDIGITAL MARKETING TRAINING IN BANGALORE
DIGITAL MARKETING TRAINING IN BANGALORE
 
We know better social media flyer
We know better social media flyerWe know better social media flyer
We know better social media flyer
 
Case View with Prince Khanna - Social Media Influencer Marketing
Case View with Prince Khanna - Social Media Influencer MarketingCase View with Prince Khanna - Social Media Influencer Marketing
Case View with Prince Khanna - Social Media Influencer Marketing
 
Branding in a digital world
Branding in a digital worldBranding in a digital world
Branding in a digital world
 

Recently uploaded

Factors-on-Authenticity-and-Validity-of-Evidences-and-Information.pptx
Factors-on-Authenticity-and-Validity-of-Evidences-and-Information.pptxFactors-on-Authenticity-and-Validity-of-Evidences-and-Information.pptx
Factors-on-Authenticity-and-Validity-of-Evidences-and-Information.pptxvemusae
 
This is a Powerpoint about research into the codes and conventions of a film ...
This is a Powerpoint about research into the codes and conventions of a film ...This is a Powerpoint about research into the codes and conventions of a film ...
This is a Powerpoint about research into the codes and conventions of a film ...samuelcoulson30
 
O9654467111 Call Girls In Dwarka Women Seeking Men
O9654467111 Call Girls In Dwarka Women Seeking MenO9654467111 Call Girls In Dwarka Women Seeking Men
O9654467111 Call Girls In Dwarka Women Seeking MenSapana Sha
 
Interpreting the brief for the media IDY
Interpreting the brief for the media IDYInterpreting the brief for the media IDY
Interpreting the brief for the media IDYgalaxypingy
 
Call Girls In Noida Mall Of Noida O9654467111 Escorts Serviec
Call Girls In Noida Mall Of Noida O9654467111 Escorts ServiecCall Girls In Noida Mall Of Noida O9654467111 Escorts Serviec
Call Girls In Noida Mall Of Noida O9654467111 Escorts ServiecSapana Sha
 
Your LinkedIn Makeover: Sociocosmos Presence Package
Your LinkedIn Makeover: Sociocosmos Presence PackageYour LinkedIn Makeover: Sociocosmos Presence Package
Your LinkedIn Makeover: Sociocosmos Presence PackageSocioCosmos
 
Call Girls In Gurgaon Dlf pHACE 2 Women Delhi ncr
Call Girls In Gurgaon Dlf pHACE 2 Women Delhi ncrCall Girls In Gurgaon Dlf pHACE 2 Women Delhi ncr
Call Girls In Gurgaon Dlf pHACE 2 Women Delhi ncrSapana Sha
 
Night 7k Call Girls Pari Chowk Escorts Call Me: 8448380779
Night 7k Call Girls Pari Chowk Escorts Call Me: 8448380779Night 7k Call Girls Pari Chowk Escorts Call Me: 8448380779
Night 7k Call Girls Pari Chowk Escorts Call Me: 8448380779Delhi Call girls
 
Codes and Conventions of Artists' Websites
Codes and Conventions of Artists' WebsitesCodes and Conventions of Artists' Websites
Codes and Conventions of Artists' WebsitesLukeNash7
 
DickinsonSlides teeeeeeeeeeessssssssssst.pptx
DickinsonSlides teeeeeeeeeeessssssssssst.pptxDickinsonSlides teeeeeeeeeeessssssssssst.pptx
DickinsonSlides teeeeeeeeeeessssssssssst.pptxednyonat
 
Film show investigation powerpoint for the site
Film show investigation powerpoint for the siteFilm show investigation powerpoint for the site
Film show investigation powerpoint for the siteAshtonCains
 
CALL ON ➥8923113531 🔝Call Girls Takrohi Lucknow best Female service 👖
CALL ON ➥8923113531 🔝Call Girls Takrohi Lucknow best Female service  👖CALL ON ➥8923113531 🔝Call Girls Takrohi Lucknow best Female service  👖
CALL ON ➥8923113531 🔝Call Girls Takrohi Lucknow best Female service 👖anilsa9823
 
Spotify AI DJ Deck - The Agency at University of Florida
Spotify AI DJ Deck - The Agency at University of FloridaSpotify AI DJ Deck - The Agency at University of Florida
Spotify AI DJ Deck - The Agency at University of Floridajorirz24
 
Call^ Girls Delhi Independent girls Chanakyapuri 9711199012 Call Me
Call^ Girls Delhi Independent girls Chanakyapuri 9711199012 Call MeCall^ Girls Delhi Independent girls Chanakyapuri 9711199012 Call Me
Call^ Girls Delhi Independent girls Chanakyapuri 9711199012 Call MeMs Riya
 
SELECTING A SOCIAL MEDIA MARKETING COMPANY
SELECTING A SOCIAL MEDIA MARKETING COMPANYSELECTING A SOCIAL MEDIA MARKETING COMPANY
SELECTING A SOCIAL MEDIA MARKETING COMPANYdizinfo
 
Ready to get noticed? Partner with Sociocosmos
Ready to get noticed? Partner with SociocosmosReady to get noticed? Partner with Sociocosmos
Ready to get noticed? Partner with SociocosmosSocioCosmos
 
Top Call Girls In Charbagh ( Lucknow ) 🔝 8923113531 🔝 Cash Payment
Top Call Girls In Charbagh ( Lucknow  ) 🔝 8923113531 🔝  Cash PaymentTop Call Girls In Charbagh ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment
Top Call Girls In Charbagh ( Lucknow ) 🔝 8923113531 🔝 Cash Paymentanilsa9823
 
Film show pre-production powerpoint for site
Film show pre-production powerpoint for siteFilm show pre-production powerpoint for site
Film show pre-production powerpoint for siteAshtonCains
 

Recently uploaded (20)

Factors-on-Authenticity-and-Validity-of-Evidences-and-Information.pptx
Factors-on-Authenticity-and-Validity-of-Evidences-and-Information.pptxFactors-on-Authenticity-and-Validity-of-Evidences-and-Information.pptx
Factors-on-Authenticity-and-Validity-of-Evidences-and-Information.pptx
 
This is a Powerpoint about research into the codes and conventions of a film ...
This is a Powerpoint about research into the codes and conventions of a film ...This is a Powerpoint about research into the codes and conventions of a film ...
This is a Powerpoint about research into the codes and conventions of a film ...
 
O9654467111 Call Girls In Dwarka Women Seeking Men
O9654467111 Call Girls In Dwarka Women Seeking MenO9654467111 Call Girls In Dwarka Women Seeking Men
O9654467111 Call Girls In Dwarka Women Seeking Men
 
Interpreting the brief for the media IDY
Interpreting the brief for the media IDYInterpreting the brief for the media IDY
Interpreting the brief for the media IDY
 
Call Girls In Noida Mall Of Noida O9654467111 Escorts Serviec
Call Girls In Noida Mall Of Noida O9654467111 Escorts ServiecCall Girls In Noida Mall Of Noida O9654467111 Escorts Serviec
Call Girls In Noida Mall Of Noida O9654467111 Escorts Serviec
 
Your LinkedIn Makeover: Sociocosmos Presence Package
Your LinkedIn Makeover: Sociocosmos Presence PackageYour LinkedIn Makeover: Sociocosmos Presence Package
Your LinkedIn Makeover: Sociocosmos Presence Package
 
🔝9953056974 🔝Call Girls In Mehrauli Escort Service Delhi NCR
🔝9953056974 🔝Call Girls In Mehrauli  Escort Service Delhi NCR🔝9953056974 🔝Call Girls In Mehrauli  Escort Service Delhi NCR
🔝9953056974 🔝Call Girls In Mehrauli Escort Service Delhi NCR
 
Call Girls In Gurgaon Dlf pHACE 2 Women Delhi ncr
Call Girls In Gurgaon Dlf pHACE 2 Women Delhi ncrCall Girls In Gurgaon Dlf pHACE 2 Women Delhi ncr
Call Girls In Gurgaon Dlf pHACE 2 Women Delhi ncr
 
Delhi 99530 vip 56974 Genuine Escort Service Call Girls in Masudpur
Delhi  99530 vip 56974  Genuine Escort Service Call Girls in MasudpurDelhi  99530 vip 56974  Genuine Escort Service Call Girls in Masudpur
Delhi 99530 vip 56974 Genuine Escort Service Call Girls in Masudpur
 
Night 7k Call Girls Pari Chowk Escorts Call Me: 8448380779
Night 7k Call Girls Pari Chowk Escorts Call Me: 8448380779Night 7k Call Girls Pari Chowk Escorts Call Me: 8448380779
Night 7k Call Girls Pari Chowk Escorts Call Me: 8448380779
 
Codes and Conventions of Artists' Websites
Codes and Conventions of Artists' WebsitesCodes and Conventions of Artists' Websites
Codes and Conventions of Artists' Websites
 
DickinsonSlides teeeeeeeeeeessssssssssst.pptx
DickinsonSlides teeeeeeeeeeessssssssssst.pptxDickinsonSlides teeeeeeeeeeessssssssssst.pptx
DickinsonSlides teeeeeeeeeeessssssssssst.pptx
 
Film show investigation powerpoint for the site
Film show investigation powerpoint for the siteFilm show investigation powerpoint for the site
Film show investigation powerpoint for the site
 
CALL ON ➥8923113531 🔝Call Girls Takrohi Lucknow best Female service 👖
CALL ON ➥8923113531 🔝Call Girls Takrohi Lucknow best Female service  👖CALL ON ➥8923113531 🔝Call Girls Takrohi Lucknow best Female service  👖
CALL ON ➥8923113531 🔝Call Girls Takrohi Lucknow best Female service 👖
 
Spotify AI DJ Deck - The Agency at University of Florida
Spotify AI DJ Deck - The Agency at University of FloridaSpotify AI DJ Deck - The Agency at University of Florida
Spotify AI DJ Deck - The Agency at University of Florida
 
Call^ Girls Delhi Independent girls Chanakyapuri 9711199012 Call Me
Call^ Girls Delhi Independent girls Chanakyapuri 9711199012 Call MeCall^ Girls Delhi Independent girls Chanakyapuri 9711199012 Call Me
Call^ Girls Delhi Independent girls Chanakyapuri 9711199012 Call Me
 
SELECTING A SOCIAL MEDIA MARKETING COMPANY
SELECTING A SOCIAL MEDIA MARKETING COMPANYSELECTING A SOCIAL MEDIA MARKETING COMPANY
SELECTING A SOCIAL MEDIA MARKETING COMPANY
 
Ready to get noticed? Partner with Sociocosmos
Ready to get noticed? Partner with SociocosmosReady to get noticed? Partner with Sociocosmos
Ready to get noticed? Partner with Sociocosmos
 
Top Call Girls In Charbagh ( Lucknow ) 🔝 8923113531 🔝 Cash Payment
Top Call Girls In Charbagh ( Lucknow  ) 🔝 8923113531 🔝  Cash PaymentTop Call Girls In Charbagh ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment
Top Call Girls In Charbagh ( Lucknow ) 🔝 8923113531 🔝 Cash Payment
 
Film show pre-production powerpoint for site
Film show pre-production powerpoint for siteFilm show pre-production powerpoint for site
Film show pre-production powerpoint for site
 

Influencer marketing