Hope In Motion Sponsor Program

1. SPONSORSHIP OPPORTUNITIES
June 6, 2010 • Stamford
15th
AnnualEvent

2. www.hope-in-motion.org
Every minute,
someone – a family member, a friend, a colleague
– is diagnosed with cancer regardless of their state
of mind, the state of the economy, or the state of
the world.
Now, more than ever, cancer patients are in need
of the services provided by the Bennett Cancer
Center, offered to them at no cost, thanks to the
generosity of donors like you.
Please join us as a sponsor of Hope In Motion
where, as a community, we will come together
to offer cancer patients and their families
support and hope.
“Hope in Motion is important not only to raise
money for vital programs at the cancer center, but
also to show cancer patients that the community
really cares. It is inspiring…to see so many
individuals supporting us and our patients.
IT REALLY KEEPS US GOING.”
– Dr. Steve Lo
Photo courtesy of Tim Coffey Photography

3. www.hope-in-motion.org
About
Hope in Motion
& The Bennett
Cancer Center
• Clinical trials & cancer research
• Exercise and nutrition program
• Support services
• Transportation
• Integrative medicine
• Genetic counseling
• NEW Survivorship program:
Transitions: Choices in Recovery
Stamford Hospital’s
Signature Community Event
With over 4,000 participants, Hope in
Motion is the largest charity event in
Fairfield County.
All funds raised through Hope in Motion
go directly to the Bennett Cancer Center
to provide thousands of patients and
their family members with a variety of
programs including:

4. www.hope-in-motion.org
About the Bennett
Cancer Center
• Bedford
• Darien
• Fairfield
• Greenwich
• New Canaan
• Norwalk
“I feel so blessed to be one of the
participants in the integrative
approach to cancer treatment. It
gives enormous help in relieving the
pains and aches (associated with
cancer treatment) and relaxing the
mind and spirit. Thank you to the
people who made all these
approaches available to the Bennett
Cancer Center patients!”
-N (patient)
The Bennett Cancer Center is the premier community
comprehensive cancer center in Fairfield County.
Your support of the Bennett Cancer Center enables
thousands of patients and families to receive the best
cancer care right here in Fairfield County.
Its patients are your friends, family, employees, and
neighbors from…
• Pound Ridge
• Stamford
• Weston
• Westport
• Wilton

5. www.hope-in-motion.org
A Community of Giving:
Hope in Motion Sponsors Since 2005
• Advocate Greenwich Time*
• Anthem
• Blue Line Construction
• Bollinger, Inc.
• Brighton Gardens
• Building and Land Technology
• Cablevision*
• Camsan Electrical Contractors
• Cengage Learning
• Choice Pet Supply
• Coast /COX Radio*
• Conair Corporation
• CPG Architects
• Crane
• Crystal Rock Bottled Water
• Diageo*
• DKR Capital
• Eastern Bag and Paper Co.
• Fairfield Electric, Inc.
• Finn Dixon Herling
• First County
• Fitness Matters, Inc.
• Graham Capital Management*
• Independent Refuse
• Jackson Lewis*
• The Kuehner Brothers Foundation Inc.
• Marriot Stamford
• Marsh/Mercer
• Merritt 7 Venture LLC
• Motts
• News 12*
• Ortho Biotech
• Paul Hastings*
• Perdue Pharma
• Pierson & Smith
• Pitney Bowes*
• Poland Spring
• Steven J. Price
• RBS Greenwich Capital*
• The Rich Foundation, Inc.
• Ring's End Lumber*
• Seaboard Properties
• Sempra Commodities*
• Signature Snacks
• Sodexho Food Services*
• Stamford Downtown Special Services District
• Stamford EMS
• Stamford Plus Magazine
• Sunrise Assisted Living
• Synapse Group, Inc.*
• Temco
• Thomson Reuters*
• UBS*
• Wachovia
• WEBE 108
* Sponsors every year
Founding Sponsor:
The Ashforth Company

6. www.hope-in-motion.org
EVENT SPONSORSHIPS
• Customized Sponsorships: We are
committed to bringing your brand and
philanthropy to life in creative and
engaging ways.
• You will achieve maximum exposure by
supporting the Hope in Motion Walk, Run,
or Ride Event through various media and
marketing platforms.
– Media Partnerships:
– Marketing Programs:
• Posters, Brochures, Counter
Cards, Event Guides, our
Commemorative Program &
Tribute Book, posters, etc.
Partnership Opportunities
CORPORATE TEAMS
• Provide your employees with a chance to
join a fun local initiative and an opportunity
to bond out of the workplace.
• This event can strengthen your internal
teams and build morale while everyone
rallies for a philanthropic cause affecting
each of us in some way.
Photos courtesy of Tim Coffey Photography

7. www.hope-in-motion.org
Event Sponsorship:
Presenting Sponsor
BENEFITS
• Category exclusivity – inclusion in all program media
• Your company name
appears above title
of event on all
materials
• Prominent placement on all printed collateral
– 35,000 applications
– 5,000 event t-shirts
– 2,000 promotional posters
– Volunteer t-shirts
– Running and cycling race bibs
• Customized event presence
– Opportunity to create unique brand specific
programming on main stage or at unique
branded area
• Signage at event (prominent placement)
– Main stage backdrop
– Start/Finish line signage
– Track boards/banners
– Event awards
• Web Presence (prominent placement)
– Event main page
– Cancer Center e-blasts
• Double Table Size and customized event
presence in SWAG (Stuff We All Get) Tent
– Distribute samples and promotional
items
• Your company representative presents awards
to winners of Run and Ride
• Your company representative shoots starter
pistol for Walk
• Your company will be featured on event hats
worn by volunteers at event
• We ask you to designate an employee(s), who
will organize a team of walkers and attend our
Kick-Off event in March
• 100 registrations to event with parking
One Available:
$50,000

8. www.hope-in-motion.org
• Company Name appears on all materials
• Prominent placement on all printed collateral
• Space in SWAG (Stuff We All Get) Tent
• Signage at event (prominent placement)
• Prominent placement on 40 ft.
Bedford Street banner
• Web Presence (prominent placement)
• 100 Registrations to event with parking
• We ask you to designate an employee(s),
who will organize a team of walkers and
attend our Kick-Off event in March
Event Sponsorship:
Founding Sponsor
One Available:
$50,000

9. www.hope-in-motion.org
• Category exclusivity
• Inclusion in all program media
• Prominent placement on all printed collateral
– 35,000 applications
– 5,000 event t-shirts
– 2,000 promotional posters
– Volunteer t-shirts
• Customized event presence
– Opportunity to create unique brand
specific programming on main stage or
at unique branded area
– Recognition during awards ceremony
• Signage at event (prominent placement)
– Main stage backdrop
– Start/Finish line signage
– Track boards/banners
– Event awards
• Web Presence (prominent placement)
– Event main page
– Cancer Center e-blasts
• Customized event presence in SWAG
(Stuff We All Get) Tent
– Distribute samples and
promotional items
• We ask you to designate an employee(s),
who will organize a team of walkers and
attend our Kick-Off event in March.
• 60 participant registrations with parking
Event Sponsorship:
Premier Sponsor
One Available:
$30,000

10. www.hope-in-motion.org
• Inclusion in select program media
• Secondary placement on all printed
collateral
– 35,000 applications
– 5,000 event t-shirts
– 2,000 promotional posters
– Volunteer t-shirts
• Signage at event (secondary placement)
– Main stage backdrop
– Start/Finish line signage
– Track boards/banners
– Event awards
Event Sponsorship:
Contributing Sponsor
Three Available:
$20,000
• Web presence (secondary placement)
– Event main page
– Cancer Center e-blasts
• Customized event presence in SWAG
(Stuff We All Get) Tent
– Distribute samples and
promotional items
• We ask you to designate an employee(s),
who will organize a team of walkers and
attend our Kick-Off event in March
• 40 participant registrations

11. www.hope-in-motion.org
• Inclusion in select program media
• Tertiary placement on all printed collateral
– 35,000 applications
– 5,000 event t-shirts
– 2,000 promotional posters
– Volunteer t-shirts
• Signage at event (tertiary placement)
– Main stage backdrop
– Start/Finish line signage
– Track boards/banners
Event Sponsorship:
Community Sponsor
Ten Available:
$10,000
• Web presence (tertiary placement)
– Event main page
– Cancer Center e-blasts
• Customized event presence in SWAG
(Stuff We All Get) Tent
• We ask you to designate an employee(s),
who will organize a team of walkers and
attend our Kick-Off event in March.
• 10 participant registrations

12. www.hope-in-motion.org
WATER STATION SPONSOR:
• Ten Available
• Exclusive presence and signage at main water
station area of event
• Exclusive presence and signage at water stop
on route
• Opportunity to brand water cups
• Your staff offers water to participants during walk,
run and/or ride—a great volunteer opportunity for
those who prefer not to walk, run, or ride
MILE MARKER SPONSOR:
• Nine Available
• Exclusive presence at distinct
mile markers along course route
Custom Sponsorships:
$5,000
Top photo courtesy of Tim Coffey Photography; Bottom photo courtesy of Richard Freeda.
$3,000

13. www.hope-in-motion.org
• Opportunity to distribute premiums, pamphlets, and products in
SWAG (Stuff We All Get) tent at main event site
• Signage displayed at main event area
• 10’ x 10’ space
• Located in the center of the action
• We ask you to designate an employee(s), who will organize a
team of walkers and attend our Kick-Off event in March
Product/Sampling Sponsorship:
S.W.A.G.
Ten Available:
$5,000

14. www.hope-in-motion.org
Thank you!
Hope in Motion Hotline: 203.276.5920
Website: www.hope-in-motion.org
Make checks payable to Stamford Hospital Foundation.
Please e-mail company logo in EPS format to:
Fern Pessin at fpessin@stamhealth.org
Photo courtesy of Tim Coffey Photography. Photo in curved border on all pages courtesy of Richard Freeda.
CONTACT:
Lawrence R. Noble
Vice Chair, Fundraising
DHR International
(212) 883-6800
lnoble@dhrinternational.com
Fern Pessin
Stamford Hospital Foundation
(203) 276- 5920
fpessin@stamhealth.com
Please help us reach our goal of $1,000,000
and help the Bennett Cancer Center’s patients!

15. www.hope-in-motion.org
Committees
Operating Committee
Deborah Fedeli, Stamford Hospital
Michelle E. Palazzo, Bennett Cancer Center
Jason Polan, Lead Dog Marketing
Bill Asher, KT Health and Fitness
Anthony Mirabel, KT Health and Fitness
Executive Committee
C. Nicholas Risom
Event Chairman
Tanenbaum-Harbor Holdings Co.
(212) 603-0151
risomn@tanhar.com
Dorothy Brill
Vice Chair, Talent & Recruiting
Silver Point Capital
(203) 542-4435
dbrill@silverpointcapital.com
Andy Merrill
Vice Chair, Communications + Marketing
Finsbury
(917) 622-1252
andy.merrill@finsbury.com
Lawrence R. Noble
Vice Chair, Fundraising
DHR International
(212) 883-6800
lnoble@dhrinternational.com
Ned Burns, CBRE
Kim DePra, The Ashforth Company
Jeffrey Gage, Competitive Real Estate Strategies
Kristen Kish, Synapse Group, Inc.
Liz Manfredo, Bennett Cancer Center
Alex Tuff, CIT
Kari Pollak, Stamford Hospital Foundation
Fern Pessin
Stamford Hospital Foundation
(203) 276-5920
fpessin@stamhealth.com
Event Advisors
Sherman Bull, M.D., Stamford Hospital
Pam Zangrillo, Friday Girls

16. www.hope-in-motion.org
Appendix:
Additional Event Details

17. www.hope-in-motion.org
About
the Event
Walk
5K walk through
scenic Stamford
Run
We offer a 5K timed
run through
downtown Stamford
for runners as well as
those just getting
ready for summer
events.
Ride (50 mile)
We offer a 50 mile ride that
passes through Stamford
and New York. For those
who can’t complete a full 50
miles, we have an opt out
shorter cut-off that brings
you to the same finish line
with less total mileage. The
Ride will leave from and
return to Columbus Park in
downtown Stamford. In
addition, we offer a Ride
Readiness program for
novice and elite riders to
help train you for this
challenge.
Family Fun Ride
The whole family can
participate in a short ride on
wheels of their choice:
tricycles, Big Wheels,
wheelchairs, roller-blades,
bicycles with training wheels,
all the way up to racing bikes.
Photos courtesy of Tim Coffey Photography
June 6, 2010

18. www.hope-in-motion.org