4. INDUSTRY OVERVIEW
• India’s Textile sector is the country’s oldest manufacturing industry.
• Major cotton producing States are Gujarat, Maharashtra, and Andhra.
• Industry is fragmented, with few large companies
• But, predominant share in the hands of small, independent &
unorganized players.
• Investors - Setting up in SEZs, NIMZs, and SITPs at subsidized rates
• Mill Fiber consumption - 60% Cotton, 40% Man-made fibers
• Yarn & Fiber subsector - Dominated by cotton - 71.5% of Production.
5. ENTRY MODES
Five methods of entry for international apparel retailers:
• Licensing
• Franchising
• A wholly-owned subsidiary
• JV
• Limited Liability Partnership
6. KEY PLAYERS
• Vardhman Textiles Ltd : INR 62.48bn
• Welspun India Ltd: INR 50.51bn
• Raymond Ltd: INR 59.06bn
• Bombay Dyeing & Manufacturing Co Ltd: INR 26.93bn
• Trident India Ltd: INR 3.42bn
14. Bargaining power of suppliers- LOW
• India largest producer of cotton after U.S and China
• Lower production cost
• Low labor cost
PORTERS FIVE FORCES
15. Bargaining power of Buyers- HIGH
• A plethora of spinning Mills and fabric factories
• High competition
• Textile spread across organized and unorganized sector
16. Threat of New Entrants- HIGH
• Difficult to create customer base
• Existing competition
• Investments
17. Rivalry - HIGH
• Competition from numerous small firms. (Unorganized Sector)
18. Threat of substitute - LOW
• What do you think would be the substitute for Textile?
19. PESTLE ANALYSIS
• POLITICAL
100% FDI – 3.12b USD till 2019
30% Local sourcing norms
Implementation of GST
PPP model in textile industry
Policy Support
• MSP for cotton
• Scheme for integrated textile park
20. PESTLE
• ECONOMIC
Projected to grow 8.7% - to reach 226b USD by 2023
Exchange rate
Rising per-capita income
• SOCIAL
Social stratification
Demographic elements
22. PESTLE
• LEGAL
Changes in labour laws
Overtime per week raised from 4hrs to 8 hrs
125% of normal wages per hr for over time
Maximum working hours of 56hrs per week
Minimum wages ₹11,587 /month
NIMZ were set up under the National Manufacturing Policy with the aim of increasing the share of manufacturing in the country’s GDP from 16% to 25% by 2022 and also to create 100 million additional jobs in the next decade. NIMZs have World-class infrastructure that would be autonomous and self-regulated, developed in partnership with the private sector.
NIMZs would have around 5000 hectares. Land would be selected by State Govt, preferably uncultivable land. Has an easy exit policy and single window clearances. Flexible labor laws. Incentives for green manufacturing. (2011)
SITPs were set up in 2005 to create. Private investments in the sector. 40 Parks have been approved of which 14 have been completed.
Indian government allows 100% FDI in the country’s textile and apparel market
Gugo boss, diesel started its ops in India. GST rates for garments and made up articles is 5% of sale value not exceeding Rs. 1000 per piece and 12% for articles of sale value exceeding Rs. 1000 per piece. The GST rates are lesser than the pre-GST incidence of taxes on these goods. To reduce the cost of garment industry, GST rate on manmade fiber yarns has been reduced from 18% to 12%. AFT –ppp, Creation of new service centers on Public Private Partnership (PPP) model- for knitting
Rising middle class in India , Social stratification involves not just inequality but beliefs as well, 50% of population below 25
60-75 m people work in this industry
polyvinyl chloride to size fabrics, chlorine bleach to lighten a fabric's color, benzidine and toluidine as dyeing agents and flame retardants, Cyclic Activated Sludge process