2. Table of Contents
Product
description
Users
Logo
Colors
Guidelines
3. Product Description
Yummy Yummy Fruits is an incredible place to
enjoy delicious fruits, candies, and
chocolates. Arrange flowers to go with your
selection of fruits and candy as a gift. We
want to appeal to all people, Yummy Yummy
Fruits is for everybody to enjoy.
4. Users
Name: Shanaynay
Gender: Female
Age:25
Ethnicity: Mexican
Family Lifestyle: Single
Geographic Area: Small Town
Loves cooking, and tasting new foods and
treats.
Jill finds Yummy Yummy fruits useful because
she thinks it is a good snack.
Name: Craig
Gender: Male
Age:20
Ethnicity: Black
Family Lifestyle: In a relationship
Geographic Area: Urban
Likes music, and playing instruments
Find Yummy Yummy fruits useful for
purchasing sweet treats for his girlfriend.
5. Logo
O
Original Yummy Yummy Fruits logo.
O riginal Colors.
•Our logo is very simple and sweet. We wanted to bring
a soft and delicate look to our logo.
6. Logo Guidelines
We don’t want our logo to have
an awful background color.
We want you to clearly see our logo.
Here you can’t see the seeds on our
strawberry.
Original logo simple and sweet.
8. Our Typefaces
Beast of Avalon
Beast of Avalon is
our main font. We
used Beast of
Avalon on our logo
because the cursive
writing fits the
sweet mood we are
trying to give off.
Adobe Fangsong
std
Adobe Fangsong
std is the font we
use when we are
explaining details.
