apidays LIVE India 2022: Accelerating India’s digitisation with APIs
May 11 & 12, 2022
Scaling AI for enterprise-wide decision-making
Dr Shivani Rai Gupta, Senior Principal Data Scientist at Jio
------------
Check out our conferences at https://www.apidays.global/
Do you want to sponsor or talk at one of our conferences?
https://apidays.typeform.com/to/ILJeAaV8
Learn more on APIscene, the global media made by the community for the community:
https://www.apiscene.io
Explore the API ecosystem with the API Landscape:
https://apilandscape.apiscene.io/
Deep dive into the API industry with our reports:
https://www.apidays.global/industry-reports/
Subscribe to our global newsletter:
https://apidays.typeform.com/to/i1MPEW
2. 2022 SERIES OF EVENTS
New York
JULY
(HYBRID)
Australia
SEPTEMBER
(HYBRID)
Singapore
APRIL
(VIRTUAL)
Helsinki & North
MARCH
(VIRTUAL)
Paris
DECEMBER
(HYBRID)
London
OCTOBER
(HYBRID)
Hong Kong
AUGUST
(VIRTUAL)
JUNE (VIRTUAL)
India
MAY
(VIRTUAL)
APRIL (VIRTUAL)
Dubai & Middle East
JUNE
(VIRTUAL)
Check out our API Conferences
www.apidays.global
Want to talk at one of our conferences?
apidays.typeform.com/to/ILJeAaV8
3. Digital India Transformation
40%
The percentage of
India’s
labour force that
works
in agriculture
95%
Decline in Mobile/wifi
data costs
since 2013
2nd
India, coming off a low
base, is the second-
fastest digital adopter
among 17 major
digital economies.
Key insights from a Mckinsey Global Institute regarding Digital India: Technology to transform a connected nation .
24%
Only 24% of gross cropped
area in India was under
insurance
94%
Percentage of small
businesses that accept debit
or credit card payments
1.2
billion
People enrolled in
the world’s largest
unique digital
identity program
4. India’s Digital transformation across sectors
4
• With more than half a billion internet subscribers, India is one of the largest and fastest growing markets for digital consumers, and
the rapid growth has been propelled by public and private sector alike.
• The country has the potential to be a truly connected nation by 2025. As India's digital transformation unfolds, it could create
significant economic value for consumers, businesses, microenterprises, farmers, government, workers, and other stakeholders.
5. 5
Agriculture in India – A Quick Snapshot
• Agriculture is the primary source of livelihood for about 58% of India’s population, contributing about 14% to India's
GDP
• The Economic Survey of India 2020-21 report stated that in FY20, the total food grain production in the country was
recorded at 296.65 million tonnes
• About 15-25 % of the annual crop yield in India gets wasted because of pests and diseases.
• Productivity remains a major concern, the productivity of India’s farms is below that of Brazil, the United States, France
and other nations
• Nutrient deficiency in soil poses maximum challenge to agricultural productivity, India’s total factor productivity is
below 2% pa; in contrast, China's total factor productivity growths is about 6% pa
• Adoption of modern agricultural practices and use of technology remains inadequate, illiteracy, general socio-economic
backwardness, further contribute to poor farm produce.
6. Be the prime driver in bringing digital technologies to transform Indian agriculture; making it more efficient, data
centric &
collaborative and in the process help farmers improve their lives
Opportunity to make an impact in Farmers Life
Build Farmer
Value
Proposition
A big opportunity lies in doubling farmers’ income through an integrated approach by combining a range of initiatives
with farmer and digitally powered programme that enables knowledge-sharing, transparency, collaboration,
and trust making significant difference to 100 million farmers
Build
Technical
Enablers
Solution will need enabling various stakeholders in the value-chain with digital tools, bring them together
on an integrated platform and bridge existing gaps with technological solutions
Define
Business
Models
Identify use cases for generating value across entire value chain from farmers to allied industries so
that monetization of technology doesn’t depend on one stakeholder (farmer) alone.
Page 6
Digital Transformation in Agriculture
Jio Vision & Objectives
7. Ram decides to plant rice, since
this is what he grew last year and
he has experience growing it
He cannot afford a tractor, so he uses
old equipment to plough and plant
field.
Harvests and stores his crops
Rohit returns to mandi, selling crop outputs
to local middleman at quoted price; much of
proceeds go to repay loan
Shyam leverages mobile app for farm
advisory to select the most promising
crop to plant, aided by data from his Soil
Health Card.
Orders chemical nutrients online using
ring-fenced loan account
Uses website to check
prevailing crop prices in local mandis
Ultimately, he decides to sell his crop on an e-
marketplace platform, which will take care of
shipping logistics.
Takes loan
from
middlemen as
no credit
history
Instant loan
approval
leveraging
digital payment
history
Reimagining Seasonal Farmer Journey via digitization
Traditional Digital
9. Deep Dive Into Agro
36 percent of India’s farmers take
out loans from informal sources.
India’s 263 million farm workers earn
an average of just $3.12 a day.
In a recent survey, 76 % of farmer
respondents prefer to give up farming if they
could find another employment option*
18 percent of the country’s
GDP by employing
45 percent of its workforce
9
* State of Indian farmers: A report, Centre for the Study of Developing Societies, March 2018
10. 10
Unlocking strategic value of APIs for enterprises
Thinking beyond
own ecosystem
Reusability
Legacy systems
not legacy speed
Complements and
collaboration
● APIs can unlock the digital
capabilities of an enterprise
in new & exciting ways. But
the greatest value of this
asset lies in its reusability.
● For example, a product API
created for an ERP system
may be reused by an
ecommerce application
across mobile and web.
.
● Enterprises can use the
network effect of APIs
across the enterprise, not
just in silos.
● Foundation APIs are
designed to be exposed
internally, undergo minimal
change, but in current trend
it requires exposing your
legacy, back-end, core and
third-party systems via
Foundation APIs.
• APIs are one of the best ways to
attract complements.
• Apple and Google are great
examples They commoditize
the app market, lowering its
value & increasing demand for
their devices & advertising
business respectively.
• APIs allow enterprises to
generate new growth in new
ecosystems or strengthen it
in existing ones.
11. Accelerating digitization through APIs
11
• The ability to innovate at an unprecedented pace is the key to be
successful in today’s dynamic digital space.
• In the past few years, many businesses have realized that APIs are
an effective way to enable the digital transformation of their
enterprises
• Organizations have the ability to use their systems, processes &
data by publishing an API to create a revenue stream for
themselves and their business partners.
• The multiplication of this effect across organizations and industries
gave birth to an economy known as the API economy.
API Ecosystem
API Economy