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LEGAL ASPECTS OF BUSINESS
Hindustan Unilever Limited (HUL)
INTRODUCTION
 Hindustan Unilever Limited (HUL) is India's largest consumer goods company based
in Mumbai, Maharashtra.
 It is owned by the British-Dutch company Unilever which controls 52% majority stake
in HUL.
 Its products include foods, beverages, cleaning agents and personal care
products.
 It is headquartered in Mumbai, India and has an employee strength of over 16,500
employees and contributes to indirect employment of over 65,000 people.
 Hindustan Unilever's distribution covers over 2 million retail outlets across India directly
and its products are available in over 6.4 million outlets in the country.
 As per Nielsen market research data, two out of three Indians use HUL products
OUR VISION
 We work to create a better future every day
 We help people feel good, look good and get more out of
life with brands and services that are good for them and
good for others.
 We will inspire people to take small everyday actions
that can add up to a big difference for the world.
NEW BABY FOOD PRODUCT (HUL)
RULES BY THE INDIAN CONRACT
ACT 1872
• Registration
• Contract section 2(h)
• Valid contract
• Illegal contract
• Offer section 2(a)
JOHNSON & JOHNSON AND ITS BABY
POWDER PROBLEM
ABSTRACT
In 2016, Johnson & Johnson (J&J), a leading multinational medical devices,
pharmaceutical, and consumer packaged goods manufacturer, was faced with
about 1,200 lawsuits related to its talcum powder products – Johnson’s Baby
Powder and Shower-to-Shower body powder. Johnson’s Baby powder was an
iconic brand, which J&J had been promoting to adults, particularly women. For a
long time, talcum powder when used for feminine hygiene, had been linked to
ovarian cancer. The lawsuits alleged that J&J had known about this association but
had failed to inform its customers about it. Alex Gorsky (Gorsky) , Chairman &
CEO of J&J, had also been toeing the management’s line that the criticism of its
talcum powder was inconsistent with a hundred years of experience with the
product. Analysts were concerned whether J&J, which had faced a number of
product-related crises, would be able to maintain its reputation as a trusted family
company in a climate of mounting lawsuits. Can J&J afford to jeopardize the whole
J&J brand while trying to protect its talcum powder? .
CASE ISSUES
ISSUES
 Understand safety-related issues and challenges in product labeling.
 Understand the issues and challenges in crisis management.
 Analyze the issues and challenges arising out of J&J’s marketing of its
baby powder brand in light of the product’s association with ovarian
cancer.
 Determine a company’s responsibility toward its customers.
 Explore ways in which J&J could maintain its brand image and
reputation as a trusted family company.
EXCERPTS
TALCUM POWDER: A HUMAN CARCINOGEN?
Talcum powder had been widely used in cosmetic products, including adult body
and facial powders. Talc, a mineral, consisted of magnesium, silicon, and oxygen.
Talcum powder was used to keep skin dry and as protection against rashes.
TALCUM POWDER LAWSUITS
In 2009, J&J became the subject of the talcum powder lawsuit, one of the largest
consumer advocacy litigations in history. The lawsuit was filed by Diane Berg
(Berg), a woman from Sioux Falls, South Dakota. Berg, a physician’s assistant by
profession, was diagnosed with ovarian cancer in 2006 when she was just 49
years old. According to her, she had no idea that the Johnson’s products that she
had been using since childhood could be so dangerous. There was no warning on
the labels about any possible cancer risk coming from long-term exposure.
(The consumer protection act 1986, The sale of goods act 1930)
EXCERPTS
THE CONSEQUENCES
In February 2016, the jury in St. Louis, Missouri awarded US$72 million to the
family of an Alabama woman named Jacqueline Fox, who died of ovarian cancer
after having used baby powder for decades as a feminine hygiene product. Three
months later, in May 2016, another jury in St. Louis, Missouri, awarded US $55
million to a woman from South Dakota, who was diagnosed with ovarian cancer
after using Johnson’s Baby Powder for nearly 40 years.
J&J’S RESPONSE
The successful lawsuits and the jury’s verdict added to the ongoing debate about
the safety of talc-based cosmetic products. Despite losses, J&J maintained that its
products were safe. According to Tara Glasgow, the research and development
lead for the company’s baby products franchise worldwide...
THANK YOU
PRESENTED BY:-
 ANIMESH MODI
 AMAN SINGH
 SHUBHAM KUMAR DUBEY
 RAJAT ARORA
 APOORVA VINIT SHUKLA
 RIYA KUMARI

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HUL CASE STUDY

  • 1. LEGAL ASPECTS OF BUSINESS Hindustan Unilever Limited (HUL)
  • 2. INTRODUCTION  Hindustan Unilever Limited (HUL) is India's largest consumer goods company based in Mumbai, Maharashtra.  It is owned by the British-Dutch company Unilever which controls 52% majority stake in HUL.  Its products include foods, beverages, cleaning agents and personal care products.  It is headquartered in Mumbai, India and has an employee strength of over 16,500 employees and contributes to indirect employment of over 65,000 people.  Hindustan Unilever's distribution covers over 2 million retail outlets across India directly and its products are available in over 6.4 million outlets in the country.  As per Nielsen market research data, two out of three Indians use HUL products
  • 3. OUR VISION  We work to create a better future every day  We help people feel good, look good and get more out of life with brands and services that are good for them and good for others.  We will inspire people to take small everyday actions that can add up to a big difference for the world.
  • 4. NEW BABY FOOD PRODUCT (HUL)
  • 5. RULES BY THE INDIAN CONRACT ACT 1872 • Registration • Contract section 2(h) • Valid contract • Illegal contract • Offer section 2(a)
  • 6. JOHNSON & JOHNSON AND ITS BABY POWDER PROBLEM ABSTRACT In 2016, Johnson & Johnson (J&J), a leading multinational medical devices, pharmaceutical, and consumer packaged goods manufacturer, was faced with about 1,200 lawsuits related to its talcum powder products – Johnson’s Baby Powder and Shower-to-Shower body powder. Johnson’s Baby powder was an iconic brand, which J&J had been promoting to adults, particularly women. For a long time, talcum powder when used for feminine hygiene, had been linked to ovarian cancer. The lawsuits alleged that J&J had known about this association but had failed to inform its customers about it. Alex Gorsky (Gorsky) , Chairman & CEO of J&J, had also been toeing the management’s line that the criticism of its talcum powder was inconsistent with a hundred years of experience with the product. Analysts were concerned whether J&J, which had faced a number of product-related crises, would be able to maintain its reputation as a trusted family company in a climate of mounting lawsuits. Can J&J afford to jeopardize the whole J&J brand while trying to protect its talcum powder? .
  • 7. CASE ISSUES ISSUES  Understand safety-related issues and challenges in product labeling.  Understand the issues and challenges in crisis management.  Analyze the issues and challenges arising out of J&J’s marketing of its baby powder brand in light of the product’s association with ovarian cancer.  Determine a company’s responsibility toward its customers.  Explore ways in which J&J could maintain its brand image and reputation as a trusted family company.
  • 8. EXCERPTS TALCUM POWDER: A HUMAN CARCINOGEN? Talcum powder had been widely used in cosmetic products, including adult body and facial powders. Talc, a mineral, consisted of magnesium, silicon, and oxygen. Talcum powder was used to keep skin dry and as protection against rashes. TALCUM POWDER LAWSUITS In 2009, J&J became the subject of the talcum powder lawsuit, one of the largest consumer advocacy litigations in history. The lawsuit was filed by Diane Berg (Berg), a woman from Sioux Falls, South Dakota. Berg, a physician’s assistant by profession, was diagnosed with ovarian cancer in 2006 when she was just 49 years old. According to her, she had no idea that the Johnson’s products that she had been using since childhood could be so dangerous. There was no warning on the labels about any possible cancer risk coming from long-term exposure. (The consumer protection act 1986, The sale of goods act 1930)
  • 9. EXCERPTS THE CONSEQUENCES In February 2016, the jury in St. Louis, Missouri awarded US$72 million to the family of an Alabama woman named Jacqueline Fox, who died of ovarian cancer after having used baby powder for decades as a feminine hygiene product. Three months later, in May 2016, another jury in St. Louis, Missouri, awarded US $55 million to a woman from South Dakota, who was diagnosed with ovarian cancer after using Johnson’s Baby Powder for nearly 40 years. J&J’S RESPONSE The successful lawsuits and the jury’s verdict added to the ongoing debate about the safety of talc-based cosmetic products. Despite losses, J&J maintained that its products were safe. According to Tara Glasgow, the research and development lead for the company’s baby products franchise worldwide...
  • 10. THANK YOU PRESENTED BY:-  ANIMESH MODI  AMAN SINGH  SHUBHAM KUMAR DUBEY  RAJAT ARORA  APOORVA VINIT SHUKLA  RIYA KUMARI