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Creative thinking: how to
get out of the box and
generate ideas
Giovanni Corazza
CREATIV
E IDEAS
SAFE
INSIDE
IN AGREEMENT
WITH ALL
BUT
1. RISKING REPUTATION
2. NOT A LUXURY BUT A NECESSITY
THINKING OUT
all humans are nodes
in a
network, possessing
same information
NO DIFFERENCE AT ALL!
Wait for apples to fall of the
tree?
OR..
are there specific techniques?
D
I
V
E
R
G
E
N
T
T
H
I
N
K
I
N
G
ADD UP SPICE TO THE INFORMATION
GO BEYOND THE CONVERGENT
INFORMATION
APPARENTLY NOT RELEVANT AND
IT TAKES US FAR
IT IS LIKE A MIDDLE GAME OF CHESS,
WITH NO PRESET DIRECTION
OUT OF
THE BOX
OPEN-
MIND
FLUENCY
NOT
LOOKING
FOR
CORRECT
ANSWERS
ALTERNATIVES
“ Serendipity
happens all the
time, we just have
to have the eyes to
notice them.”
- Giovanni
Corazza
Created by Sakshi Upadhyaya,
RKGIT Ghaziabad, during an
internship by
Prof. Sameer Mathur, IIM
Lucknow.
www.IIMInternship.com

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