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3D Animation&Filming
PANASONIC MOBILITY
3D Animation&FilmingforPanasonic MobilityIndia
Services
 Panasonic India , one of the leading consumer durables
brand was looking to create 3D Animated videos for their
latest range of smart phones to showcase the
specifications and new features
 End product was developed for multi-pronged
consumption including :-–
o Pre-Loaded Animated film on every device sold
o Online distribution and promotion
o ATL & BTL Campaigns
o Staff training and Customer Demonstration
THE BACKGROUND
Services
THE PRODUCT
 Deployed product research based on –
 Price Point
 Target Market
 End Consumer Profile
 Based on the Product Positioning the treatment was
conceptualised including the video packaging, key features to
highlight and the right music to support
 The end product included :-
 3D animated video with a complete visual guide of specifications
and features were designed, attention was given on modelling to
highlight the handsets form factor and design
 Similar videos were created in 2D as well
Services
FUNCTION & APPLICATION
 The videos created were used across platforms :-–
 Online Consumption for Advertising
 Social Media Campaigns
 Pre-load content on new devices sold as an informative video
 Launch Videos
 Dissemination in Media
 Marketing Campaigns
 Training Staff and Sales people
And we hope more, we may not be aware of the same 
Services
Rate it Yourself!
PANASONIC P11
PANASONIC P31
Rate it Yourself!
Services
Rate it Yourself!
PANASONIC T31
PANASONIC P41
Rate it Yourself!
THANK
YOU
/10minutestoinnovation @10minutesto1 10minutesto1 10minutesto1Tube
Please contact us at email: info@10minutesto1.com or www.10minutesto1.com

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