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EMPLOYMENT OUTLOOK REPORT 
TEAMLEASE SERVICES 
Deep insights and comprehensive overview of the mechanics of jobs, hiring, skills and their 
drivers, trends and forecasts across eight cities and nine sectors in India.
carries an infographic 
1 
PREFACE 
The Team Lease Employment Outlook Surveys are designed to deliver 
a deep and wide, analytical, insight about business and employment 
sentiment trends across sectors and cities in India. 
The surveys are structured broadly to capture the factors that influence 
sentiment, job growth, employer needs and candidate aspirations, skill 
and salary trends and state them at an overall and at city- and sector-levels. 
Project Objectives: 
1. Map Employment and Business Outlook, Job Growth and 
related trends across the country, cities and sectors. 
2. Identify and profile the factors that influence sentiment and job 
growth. 
3. Explore skills employers need, candidate aspirations and map 
salary trends across cities and sectors. 
THIS 
EDITION 
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standalone 
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supplement aspirations and to the 
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challenges main document. they face 
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in often fulfilling aligned those 
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the 
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at the 
top towns or bottom. that are 
Use the 
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of Managers. 
the sidebar text 
box.]
2 
Contents 
1. Executive Summary 
2. Outlook and Jobs 
2.1. Employment and Business Outlook 
2.2. Job Trends 
3. The big picture: what drive outlook and jobs 
4. Sector and City Trends 
4.1. Employment and Business Outlook Trends – by sector and city 
4.2. Job Trends – by sector and city 
5. Skills employers want 
5.1. What skills are in demand for HY and what are not 
5.2. Skills for tomorrow 
6. Jobs candidates want 
6.1. Aspirational jobs and gaps 
6.2. Why employees call it quits 
7. Outlook and Jobs by other key dimensions 
7.1. Hierarchy, Geography and Functional Area 
8. City-Sector sweet spots 
8.1. What city-sector clusters top outlook 
8.2. What are the [new] hiring grounds for the HY 
9. The talent funnel: from acquisition to retention 
10. The Salary Scene: what employers will pay 
11. Research Methodology 
11.1. Approach 
11.2. Sample Design 
11.2.1. Employers: City-Sector breakup 
11.2.2. Employers: Business size-wise breakup 
11.2.3. Candidates: City-wise breakup
3 
EXECUTIVE SUMMARY 
• Global macroeconomic trends and domestic demand have put business and employment sentiments 
on a fast paced upward trajectory. Business Outlook, for the coming half year, has taken a leap of faith 
at 91% [+9%] and Employment Outlook growth is almost equally fast at 88% [+8%]. Job Growth is 
expected to follow suit at a stupendous 12.8% [+2.8%]. 
• Business Outlook zips ahead magnificently in case of Financial Services [+15%], Infrastructure [+14%], 
Information Technology [+14%] and Telecommunication [+29%], and Delhi [+25%], Mumbai [+14%] and 
Pune [+20%]. 
• The widespread cheer in Employment Outlook is most evident with Information Technology [+5%], 
Healthcare & Pharmaceuticals [+6%], Manufacturing & Engineering [+6%] and Retail [+4%] among sectors, 
and with Delhi [+8%], Kolkata [+6%], Chennai [+6%] and Hyderabad [+7%] among cities. Infrastructure is 
the lone sector that sees a dip – although marginal [-2%]. 
• A 24-month high Job Growth rate is likely to favour Information Technology [+1.47%], FMCD [+1.08%] and 
Healthcare & Pharmaceuticals [+0.85%] the most, among sectors, and Mumbai [+1.57%], Delhi [+3.79%], 
Bangalore [+2.69%] and Ahmedabad [+2.29%] among cities. 
• Junior- (1 – 3 years’ experience) [+5%] and Senior-level [+4%] profiles are likely to be in high demand as 
businesses ramp up capacity and enter new markets. As a consequence, Sales and Marketing [+5%] 
and IT / Engineering profiles [+5%] would likely get a leg up over the next 6 months. 
• Top three sectors (by city) in terms of employment outlook growth are - 
o Mumbai: Healthcare & Pharma (4%) / Telecom (3%) / Information Technology (3%) 
o Delhi: Healthcare & Pharma (8%) /Retail (4%) / Infrastructure (4%) 
o Bangalore: Retail (6%) / Financial Services (5%) / Healthcare & Pharma (3%) 
o Kolkata: Financial Services (4%) / Healthcare & Pharma (4%) / Infrastructure (3%) 
o Chennai: Manufacturing & Engineering (6%)/ Telecom (3%) / Retail (3%) 
o Pune: Financial Services (6%) / Healthcare & Pharma (5%) / Manufacturing & Engineering (4%) 
o Hyderabad: Infrastructure, Telecom(4% each) 
o Ahmedabad: Infrastructure (6%) / Telecom (4%) / Retail (3%) 
• Employer need for newer, and more sophisticated, skills is accelerating, as are candidate aspirations 
for cutting edge careers. The gap that separates the two consists of institutional inadequacies that 
empower candidates with technological and market-focused capabilities. Employers are also placing 
more emphasis on soft skills and team / collaborative skills and leveraging technological tools that 
enable hiring right-fit skills at scale. Candidates, on the other hand, are increasingly demanding of 
workplace environs that nurture their unique capabilities.
4 
OUTLOOK AND JOBS 
BUSINESS AND EMPLOYMENT OUTLOOK 
Outlook Trends 
Current HY period: Apr 2014-Sep 2014; Forecast HY period: Oct 2014-Mar 2015 
Steady, non-linear growth in business sentiment 
Oct '12- 
Mar '13 
Employment sentiment growing, but slightly slower 
Apr '13- 
Sep '13 
Oct '13- 
Mar '14 
Apr '14- 
Sep '14 
Oct '14- 
Mar '15 
110 
100 
90 
80 
70 
60 
50 
40 
30 
20 
[Net of positive and negative responses] 
Business Outlook 72 74 77 82 91 
Employment Outlook 75 79 76 80 88 
% Respondents 
A marked upward trend in both Business and Employment sentiments is accentuated with even higher 
optimism for the next 6 months. Employment sentiment is staging a gradual rebound following the 
downward inflection that occurred a year back. 
Consumer demand, booming new-age sectors and a slowly recovering export market would drive 
economic activity over the next 6 months [elaborated in the next chapter] and, increasingly discerning 
as they have turned out to be, employers are meticulously acquiring valuable skills pushing hiring 
sentiment up.
5 
JOB TRENDS 
Job Growth 
Current HY period: Apr 2014-Sep 2014; Forecast HY period: Oct 2014-Mar 2015 
Forecasted HY 
Forecasted HY, 12.8% 
Current HY, 10% 
Oct '14-Mar '15 
Apr '14-Sep '14 
Oct '13-Mar '14 
Apr '13-Sep '13 
Oct '12-Mar '13 
Current HY 
0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0% 18.0% 
% growth in jobs over the previous HY 
Good hiring practices are getting the better of conservatism, boosting job growth to a 24-month high. 
A rising trajectory indicates that the slack in talent demand may have clearly bottomed out. 
With newer, technologically advanced, modes of talent acquisition – discussed in the next chapter – 
employers are being able to bridge the skill gap more efficiently. As a consequence of this, and in 
addition to the demand driven growth many sectors are witnessing, jobs are set to grow at a faster clip 
this coming half year.
THE BIG PICTURE 
WHAT DRIVE OUTLOOK AND JOBS 
While the overarching theme driving Business and Employment Outlook is the hope employers are 
reposing in the new regime, there are four broad factors contributing significantly to a reinvigorated 
labour market. 
6 
1. A steadily clawing back global economy: 
Much of the western markets are in recovery mode and business and hiring sentiments are 
improving globally. The incremental, but steady, job creation this is resulting in is particularly 
visible in the IT and Outsourcing sectors that are seen to be getting back to the table with 
businesses in the US. 
2. Domestic consumer demand: 
The already resurgent consumer demand in India is getting a fillip from never-before seen rates of 
adoption of mobile-internet and ecommerce. Ecommerce businesses, on an overdrive in 
acquiring both customers and talent, are expanding the demand envelope for the FMCD and FMCG 
sectors as well. 
3. Organizational maturity in hiring for skills at scale: 
An indirect fallout of the consumerization of technology has been the enthusiastic adoption of 
newer, and more scientific, modes of talent acquisition. Talent engagement tools that include 
Social recruitment, gamification and crowd sourcing are enabling right-skill acquisition at scale. 
4. Technology services moving up the value chain: 
Technology firms are aggressively investing in the SMAC [Social-Mobile-Analytics-Cloud] domain 
and developing new-age solutions that they expect enormous global demand for. SMAC is symbolic 
of a next wave of outsourcing tech firms are hiring superior technological expertise for. 
The common theme that is emerging for the coming half year is globalization and consumer 
technology. Indian employers are looking at a paradigm shift in the way their businesses are going to 
be run and the profile of talent they would be acquiring. A caveat though: tech companies are non-linearizing 
their business models. This works at cross-purposes with hiring and, therefore, job growth 
rates are relatively lower for IT.
7 
SECTOR AND CITYTRENDS 
EMPLOYMENT AND BUSINESS OUTLOOK 
EMPLOYMENT OUTLOOK 
Respondents across more than half the sectors and cities express a healthy growth in hiring 
sentiment over the next half year. The factors driving this sentiment are predominantly external – new 
projects, healthier opportunity pipeline and availability of better-skilled talent – besides the hope of 
renewed economic activity that the new regime will likely usher in. 
FMCD / FMCG 
not represented 
previous HY 
BUSINESS OUTLOOK 
The corresponding Business Outlook trends display an almost superlative growth over the next half 
year, for about half the sectors. The sectors that report such hyper growth rates – 24-month highs in 
most cases – are a diverse mix. Add to this, a positive trend for each sector and city and we are 
about to witness an exuberant business atmosphere. 
Infrastructure is a significant exception this time round. The respondents in the sector are extremely 
bullish about business prospects but indicate a net negative (albeit not significant) hiring sentiment. 
% respondents % respondents 
New Sectors 
added 
5 
1 
2 
7 
4 
. 
3 
18 
New Sectors 
added 
6 
. 
20 
8 
4 
. 
FMCD / FMCG 
not represented 
previous HY 
Sector City 
Sector City
This is because the sector has actively bolstered its talent pool over the past twelve months and has 
adequate people capacity to execute on the surfeit of projects the sector expects to be executing 
starting the coming half year. 
8 
JOBS 
Job Growth rates are double-digit upwards for half the sectors and most cities. However, it must be 
noted that there is a noticeable disconnect between the magnitudes of positive sentiment and job 
growth rate. As sentiment translates into real job numbers organizational factors such as skill 
deficiency and attrition gain in significance. 
Sector % respondents City 
JOB GROWTH 
City Key 
MUM MUMBAI 
DEL DELHI 
BLR BANGALORE 
KOL KOLKATA 
CHN CHENNAI 
PUN PUNE 
HYD HYDERABAD 
AHD AHMADABAD 
Sector Key 
IT INFORMATION TECHNOLOGY 
FMCD FAST MOVING CONSUMER DURABLES 
FMCG FAST MOVING CONSUMER GOODS 
FS FINANCIAL SERVICES 
INF INFRASTRUCTURE 
RET RETAIL 
M&E MANUFACTURING & ENGINEERING 
TEL TELECOMMUNICATION
SKILLS EMPLOYERS WANT 
WHAT SKILLS ARE IN DEMAND FOR THE HY AND WHAT 
ARE NOT 
IN-DEMAND OFF-DEMAND 
Product / Project Management Voice Processes 
New [Social] Media Management Administrative / Accounting 
Big Data and Predictive Analytics Feet-on-street Sales 
Team Work oriented soft skills Quality Control 
9 
WHAT DRIVES DEMAND 
• Mega projects, complexity 
• Explosive growth in social media adoption and 
Big Data 
• Proliferation of multi-cultural work environs 
WHAT’S BRINGING DOWN DEMAND 
• Task automation, smart systems 
• Rapid adoption of online / mobile 
commerce 
SKILLS FOR TOMORROW 
Employers are placing far more emphasis on soft skills than ever, while planning talent acquisition for 
the next half year. The following are an indicative list of skills employers would be seeking out in 
tomorrow’s marketplace: 
• Human Factors and User Interface Design [Indicative Salary: Rs. 4.2 lacs p.a.] 
• Agile and Adaptive Thinking [Indicative Salary: Rs. 7 lacs p.a.] 
• Machine Learning and Artificial Intelligence [Indicative Salary: Rs. 5 lacs p.a.] 
• Virtual / Cross-cultural Collaboration [Indicative Salary: Rs. 4.5 lacs p.a.]
10 
JOBS CANDIDATES WANT 
ASPIRATIONAL JOBS AND GAPS 
The above infographic illustrates three of the aspirational career avenues for candidates and lists the 
challenges they face with each.
11 
WHY EMPLOYEES CALL IT QUITS 
Based on a candidate survey across sectors and cities, we identified the following five factors as the 
most critical determinants of employee dissatisfaction and attrition: 
• Role-expectation mismatch: 
Job reality substantially different from candidate’s perception of role prior to joining. 
• Career Instability / Lack of growth: 
A sense of insecurity in what may, usually, be an uncertain work environment; or when the job 
lacks clarity. 
• Lack of Autonomy: 
Candidate does not / not made to feel independent to choose a working style / make routine 
task-related decisions. 
• Employer Brand: 
The stature of the company and how it is positioned in the minds of the candidate’s peers. 
• Absence of Recognition / Rewards: 
No formal mechanism to measure performance, identify, recognize and reward employee 
contribution to the company. 
62% 
46% 
31% 
32% 
14% 
Role-expectation mismatch 
Employer Brand 
Career Instability / Lack of growth 
Absence of Recognition / Rewards 
Lack of Autonomy 
% of respondents [Base: 150 candidates] 
Includes overlapping responses
12 
Why employers believe attrition 
occurs 
Better career opportunities 
Better utilization of Skills 
Career switch / Sabbatical 
Expectation mismatch 
Whay employees actually quit 
Employer brand 
Career Instability / lack of growth 
No / inadequate rewards / recognition 
No / inadequate autonomy 
Just one overlapping attribute
13 
EMPLOYMENT OUTLOOK BY 
OTHER KEY DIMENSIONS 
HIERARCHY, GEOGRAPHY AND FUNCTIONAL AREA 
Tier-1 
represented 
along with 
Metros 
previous HY 
EMPLOYMENT OUTLOOK 
% respondents 
Organizations – mostly in the M&E and IT sectors – bolstering their core operations and expanding to 
new markets mean substantial increase in the sentiment at the Junior and Senior levels of the 
hierarchy. Geographic trends do not vary much, given that cities house much of the mature talent 
employers are looking to hire. 
SMS: Sales & Marketing Services | IT/ENG: Information Technology / Engineering | OS: Office Services | BC: Blue Collar Workforce 
Metros - Delhi, Kolkata, Chennai, Mumbai 
Tier I Cities - Bangalore, Hyderabad, Pune, etc. 
Tier II Towns - Ahmadabad, Chandigarh, Mangalore, etc. 
Tier III Towns - Raipur, Meerut, Ranchi, etc.
14 
CITY-SECTOR SWEET SPOTS 
WHAT CITY-SECTOR CLUSTERS TOP OUTLOOK 
EMPLOYMENT OUTLOOK 
% respondents 
Delhi and Bangalore form a clutch of high-growth clusters that leave out – most conspicuously – the IT 
and Telecom sectors. Delhi has a healthy dose of Employment and Business sentiment spread across 
multiple cities. With both sentiment though, clusters are few and far between, with incremental growth 
across most sector-city combinations adding up to the overall outlook. 
Positive growth (> 4) in hiring sentiment. 
Negative growth (< -3) in hiring sentiment.
15 
BUSINESS OUTLOOK 
Positive growth (> 4) in hiring sentiment. 
WHAT ARE THE [NEW] HIRING GROUNDS FOR THE HY 
Employers are constantly looking to hire from new geographies. The following are the [new] catchments 
recruiters have identified to hire from over the next half year: 
• Hindupur 
• Visakhapatnam 
• Hubli / Belgaum 
• Thiruvananthapuram 
• Aurangabad 
• Kota 
• Ajmer 
• Meerut 
% respondents 
Besides driving down costs organizations hiring from these 
towns over the coming 6 months have earmarked the 
below destinations because of four main reasons: 
1. Better institutional throughput of talent 
2. Extension of an existing urban recruiting hub to its 
neighbourhood 
3. Tax breaks for manufacturing set ups and 
4. Improved geographic access.
THE TALENT FUNNEL 
FROM ACQUISITION TO RETENTION 
The below illustration sums up the trends for the forthcoming half year, through the talent funnel. The 
talent management process is seen to be moving towards candidate-centricity. Each step of the 
way, in the talent acquisition process, candidate concerns and aspirations are taking precedence. 
16 
Attrition 
Retention 
FMCD / FMCG 
not represented 
previous HY 
ATTRITION TRENDS 
Acquisition 
Engagement 
0-day attrition 
[Candidate no-show 
Recognition 
Autonomy 
% attrition rate 
New Sectors 
added 
0.8 
1 
0.2 
1 
.1 
1.4 
Sector City 
on day-1 of job]
17 
THE SALARY SCENE 
WHAT EMPLOYERS WILL PAY 
# City Sector Job Profile Salary (Rs. per month) 
1 
Mumbai 
FMCD Service Technician 11,000 
2 FMCG Corp Comm Executive 42,000 
3 H&P Medical Underwriter 18,000 
4 
Dehi 
INF Project Coordinator 47,000 
5 RET Merchandising Exec 14,000 
6 H&P Lab Technician 16,000 
7 
Bangalore 
FS Relationship Manager 42,000 
8 RET Business Analyst 28,000 
9 IT Data Scientist 145,000 
10 
Kolkata 
TEL Retail Manager 48,000 
11 M&E Production Engineer 38,000 
12 FMCG Reg Comm Manager 44,000 
13 
Chennai 
M&E Tool Engineer 23,000 
14 TEL Survey Support Engr 14,000 
15 IT Text Mining Engineer 37,000 
16 
Pune 
INF CAD CAM Engineer 23,000 
17 FS Financial Planner 31,000 
18 H&P Chemical Engineer 25,000 
19 
Hyderabad 
FMCD Key Account Manager 110,000 
20 TEL Structural Design Engr 31,000 
21 INF Instrumentation Engr 36,000 
22 
Ahmedabad 
RET Category Manager 33,000 
23 FMCG Media Planning Exec 26,000 
24 IT Info Security Engineer 19,000 
Job Profiles Sampling Criteria: Profiles have been selected for the sheer number of jobs they 
represent, and the representative salary they carry, in the respective city-sector clusters.
18 
RESEARCH METHODOLOGY 
.APPROACH 
• Business environment, influencers: Secondary research / literature review 
• Industry and Job trends, Sentiment and # Jobs, Salaries and Skills: Quantitative research [email 
/ tele-surveys] 
• Attrition, root causes and talent retention: Depth surveys 
SAMPLE DESIGN 
Employers Mumbai Delhi Bangalore Kolkata Chennai Pune Hyderabad Ahmedabad Total 
IT 11 12 15 10 11 11 11 9 90 
FMCD 11 14 13 9 12 10 12 11 92 
FMCG 10 10 11 13 12 13 9 13 91 
FS 13 12 11 10 10 13 15 9 93 
RET 10 12 11 10 12 10 13 11 89 
INF 10 13 10 11 12 10 12 10 88 
M&E 10 8 12 10 12 8 10 9 79 
TEL 10 9 11 8 8 13 10 9 78 
H&P 13 10 13 9 12 10 9 15 91 
Total 98 100 107 90 101 98 101 96 791 
Business 
Size 
Small 
[Up to 249 employees] 
Medium 
[250 – 999 employees] 
Large 
[1,000 + employees] Total 
Mumbai 28 48 22 98 
Delhi 27 59 14 100 
Bangalore 39 47 21 107 
Kolkata 24 52 14 90 
Chennai 25 52 24 101 
Pune 27 51 20 98 
Hyderabad 24 56 21 101 
Ahmedabad 29 48 19 96 
Total 223 413 155 791 
Candidates 
Mumbai 18 
Delhi 16 
Bangalore 21 
Kolkata 18 
Chennai 18 
Pune 19 
Hyderabad 19 
Ahmedabad 21 
Totals 150
19 
Technology and Analytics Partners: 
http://valuvox.com 
http://facebook.com/valuvox 
http://twitter.com/valuvox 
http://be-in-touch.com 
http://facebook.com/inTouchanalytics 
http://twitter.com/be_in_touch 
©2014-16 Valuvox Business Solutions Private Limited and its affiliates. All rights reserved.

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Employment Outlook - October 2014-March 2015

  • 1. EMPLOYMENT OUTLOOK REPORT TEAMLEASE SERVICES Deep insights and comprehensive overview of the mechanics of jobs, hiring, skills and their drivers, trends and forecasts across eight cities and nine sectors in India.
  • 2. carries an infographic 1 PREFACE The Team Lease Employment Outlook Surveys are designed to deliver a deep and wide, analytical, insight about business and employment sentiment trends across sectors and cities in India. The surveys are structured broadly to capture the factors that influence sentiment, job growth, employer needs and candidate aspirations, skill and salary trends and state them at an overall and at city- and sector-levels. Project Objectives: 1. Map Employment and Business Outlook, Job Growth and related trends across the country, cities and sectors. 2. Identify and profile the factors that influence sentiment and job growth. 3. Explore skills employers need, candidate aspirations and map salary trends across cities and sectors. THIS EDITION [Type the sidebar that content. illustrates A sidebar is a standalone candidate career supplement aspirations and to the the challenges main document. they face It is in often fulfilling aligned those on the aspirations. left or right of The the page, edition or also located lists out at the top towns or bottom. that are Use the relatively Drawing Tools new tab to change catchments the formatting for H. R. of Managers. the sidebar text box.]
  • 3. 2 Contents 1. Executive Summary 2. Outlook and Jobs 2.1. Employment and Business Outlook 2.2. Job Trends 3. The big picture: what drive outlook and jobs 4. Sector and City Trends 4.1. Employment and Business Outlook Trends – by sector and city 4.2. Job Trends – by sector and city 5. Skills employers want 5.1. What skills are in demand for HY and what are not 5.2. Skills for tomorrow 6. Jobs candidates want 6.1. Aspirational jobs and gaps 6.2. Why employees call it quits 7. Outlook and Jobs by other key dimensions 7.1. Hierarchy, Geography and Functional Area 8. City-Sector sweet spots 8.1. What city-sector clusters top outlook 8.2. What are the [new] hiring grounds for the HY 9. The talent funnel: from acquisition to retention 10. The Salary Scene: what employers will pay 11. Research Methodology 11.1. Approach 11.2. Sample Design 11.2.1. Employers: City-Sector breakup 11.2.2. Employers: Business size-wise breakup 11.2.3. Candidates: City-wise breakup
  • 4. 3 EXECUTIVE SUMMARY • Global macroeconomic trends and domestic demand have put business and employment sentiments on a fast paced upward trajectory. Business Outlook, for the coming half year, has taken a leap of faith at 91% [+9%] and Employment Outlook growth is almost equally fast at 88% [+8%]. Job Growth is expected to follow suit at a stupendous 12.8% [+2.8%]. • Business Outlook zips ahead magnificently in case of Financial Services [+15%], Infrastructure [+14%], Information Technology [+14%] and Telecommunication [+29%], and Delhi [+25%], Mumbai [+14%] and Pune [+20%]. • The widespread cheer in Employment Outlook is most evident with Information Technology [+5%], Healthcare & Pharmaceuticals [+6%], Manufacturing & Engineering [+6%] and Retail [+4%] among sectors, and with Delhi [+8%], Kolkata [+6%], Chennai [+6%] and Hyderabad [+7%] among cities. Infrastructure is the lone sector that sees a dip – although marginal [-2%]. • A 24-month high Job Growth rate is likely to favour Information Technology [+1.47%], FMCD [+1.08%] and Healthcare & Pharmaceuticals [+0.85%] the most, among sectors, and Mumbai [+1.57%], Delhi [+3.79%], Bangalore [+2.69%] and Ahmedabad [+2.29%] among cities. • Junior- (1 – 3 years’ experience) [+5%] and Senior-level [+4%] profiles are likely to be in high demand as businesses ramp up capacity and enter new markets. As a consequence, Sales and Marketing [+5%] and IT / Engineering profiles [+5%] would likely get a leg up over the next 6 months. • Top three sectors (by city) in terms of employment outlook growth are - o Mumbai: Healthcare & Pharma (4%) / Telecom (3%) / Information Technology (3%) o Delhi: Healthcare & Pharma (8%) /Retail (4%) / Infrastructure (4%) o Bangalore: Retail (6%) / Financial Services (5%) / Healthcare & Pharma (3%) o Kolkata: Financial Services (4%) / Healthcare & Pharma (4%) / Infrastructure (3%) o Chennai: Manufacturing & Engineering (6%)/ Telecom (3%) / Retail (3%) o Pune: Financial Services (6%) / Healthcare & Pharma (5%) / Manufacturing & Engineering (4%) o Hyderabad: Infrastructure, Telecom(4% each) o Ahmedabad: Infrastructure (6%) / Telecom (4%) / Retail (3%) • Employer need for newer, and more sophisticated, skills is accelerating, as are candidate aspirations for cutting edge careers. The gap that separates the two consists of institutional inadequacies that empower candidates with technological and market-focused capabilities. Employers are also placing more emphasis on soft skills and team / collaborative skills and leveraging technological tools that enable hiring right-fit skills at scale. Candidates, on the other hand, are increasingly demanding of workplace environs that nurture their unique capabilities.
  • 5. 4 OUTLOOK AND JOBS BUSINESS AND EMPLOYMENT OUTLOOK Outlook Trends Current HY period: Apr 2014-Sep 2014; Forecast HY period: Oct 2014-Mar 2015 Steady, non-linear growth in business sentiment Oct '12- Mar '13 Employment sentiment growing, but slightly slower Apr '13- Sep '13 Oct '13- Mar '14 Apr '14- Sep '14 Oct '14- Mar '15 110 100 90 80 70 60 50 40 30 20 [Net of positive and negative responses] Business Outlook 72 74 77 82 91 Employment Outlook 75 79 76 80 88 % Respondents A marked upward trend in both Business and Employment sentiments is accentuated with even higher optimism for the next 6 months. Employment sentiment is staging a gradual rebound following the downward inflection that occurred a year back. Consumer demand, booming new-age sectors and a slowly recovering export market would drive economic activity over the next 6 months [elaborated in the next chapter] and, increasingly discerning as they have turned out to be, employers are meticulously acquiring valuable skills pushing hiring sentiment up.
  • 6. 5 JOB TRENDS Job Growth Current HY period: Apr 2014-Sep 2014; Forecast HY period: Oct 2014-Mar 2015 Forecasted HY Forecasted HY, 12.8% Current HY, 10% Oct '14-Mar '15 Apr '14-Sep '14 Oct '13-Mar '14 Apr '13-Sep '13 Oct '12-Mar '13 Current HY 0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0% 18.0% % growth in jobs over the previous HY Good hiring practices are getting the better of conservatism, boosting job growth to a 24-month high. A rising trajectory indicates that the slack in talent demand may have clearly bottomed out. With newer, technologically advanced, modes of talent acquisition – discussed in the next chapter – employers are being able to bridge the skill gap more efficiently. As a consequence of this, and in addition to the demand driven growth many sectors are witnessing, jobs are set to grow at a faster clip this coming half year.
  • 7. THE BIG PICTURE WHAT DRIVE OUTLOOK AND JOBS While the overarching theme driving Business and Employment Outlook is the hope employers are reposing in the new regime, there are four broad factors contributing significantly to a reinvigorated labour market. 6 1. A steadily clawing back global economy: Much of the western markets are in recovery mode and business and hiring sentiments are improving globally. The incremental, but steady, job creation this is resulting in is particularly visible in the IT and Outsourcing sectors that are seen to be getting back to the table with businesses in the US. 2. Domestic consumer demand: The already resurgent consumer demand in India is getting a fillip from never-before seen rates of adoption of mobile-internet and ecommerce. Ecommerce businesses, on an overdrive in acquiring both customers and talent, are expanding the demand envelope for the FMCD and FMCG sectors as well. 3. Organizational maturity in hiring for skills at scale: An indirect fallout of the consumerization of technology has been the enthusiastic adoption of newer, and more scientific, modes of talent acquisition. Talent engagement tools that include Social recruitment, gamification and crowd sourcing are enabling right-skill acquisition at scale. 4. Technology services moving up the value chain: Technology firms are aggressively investing in the SMAC [Social-Mobile-Analytics-Cloud] domain and developing new-age solutions that they expect enormous global demand for. SMAC is symbolic of a next wave of outsourcing tech firms are hiring superior technological expertise for. The common theme that is emerging for the coming half year is globalization and consumer technology. Indian employers are looking at a paradigm shift in the way their businesses are going to be run and the profile of talent they would be acquiring. A caveat though: tech companies are non-linearizing their business models. This works at cross-purposes with hiring and, therefore, job growth rates are relatively lower for IT.
  • 8. 7 SECTOR AND CITYTRENDS EMPLOYMENT AND BUSINESS OUTLOOK EMPLOYMENT OUTLOOK Respondents across more than half the sectors and cities express a healthy growth in hiring sentiment over the next half year. The factors driving this sentiment are predominantly external – new projects, healthier opportunity pipeline and availability of better-skilled talent – besides the hope of renewed economic activity that the new regime will likely usher in. FMCD / FMCG not represented previous HY BUSINESS OUTLOOK The corresponding Business Outlook trends display an almost superlative growth over the next half year, for about half the sectors. The sectors that report such hyper growth rates – 24-month highs in most cases – are a diverse mix. Add to this, a positive trend for each sector and city and we are about to witness an exuberant business atmosphere. Infrastructure is a significant exception this time round. The respondents in the sector are extremely bullish about business prospects but indicate a net negative (albeit not significant) hiring sentiment. % respondents % respondents New Sectors added 5 1 2 7 4 . 3 18 New Sectors added 6 . 20 8 4 . FMCD / FMCG not represented previous HY Sector City Sector City
  • 9. This is because the sector has actively bolstered its talent pool over the past twelve months and has adequate people capacity to execute on the surfeit of projects the sector expects to be executing starting the coming half year. 8 JOBS Job Growth rates are double-digit upwards for half the sectors and most cities. However, it must be noted that there is a noticeable disconnect between the magnitudes of positive sentiment and job growth rate. As sentiment translates into real job numbers organizational factors such as skill deficiency and attrition gain in significance. Sector % respondents City JOB GROWTH City Key MUM MUMBAI DEL DELHI BLR BANGALORE KOL KOLKATA CHN CHENNAI PUN PUNE HYD HYDERABAD AHD AHMADABAD Sector Key IT INFORMATION TECHNOLOGY FMCD FAST MOVING CONSUMER DURABLES FMCG FAST MOVING CONSUMER GOODS FS FINANCIAL SERVICES INF INFRASTRUCTURE RET RETAIL M&E MANUFACTURING & ENGINEERING TEL TELECOMMUNICATION
  • 10. SKILLS EMPLOYERS WANT WHAT SKILLS ARE IN DEMAND FOR THE HY AND WHAT ARE NOT IN-DEMAND OFF-DEMAND Product / Project Management Voice Processes New [Social] Media Management Administrative / Accounting Big Data and Predictive Analytics Feet-on-street Sales Team Work oriented soft skills Quality Control 9 WHAT DRIVES DEMAND • Mega projects, complexity • Explosive growth in social media adoption and Big Data • Proliferation of multi-cultural work environs WHAT’S BRINGING DOWN DEMAND • Task automation, smart systems • Rapid adoption of online / mobile commerce SKILLS FOR TOMORROW Employers are placing far more emphasis on soft skills than ever, while planning talent acquisition for the next half year. The following are an indicative list of skills employers would be seeking out in tomorrow’s marketplace: • Human Factors and User Interface Design [Indicative Salary: Rs. 4.2 lacs p.a.] • Agile and Adaptive Thinking [Indicative Salary: Rs. 7 lacs p.a.] • Machine Learning and Artificial Intelligence [Indicative Salary: Rs. 5 lacs p.a.] • Virtual / Cross-cultural Collaboration [Indicative Salary: Rs. 4.5 lacs p.a.]
  • 11. 10 JOBS CANDIDATES WANT ASPIRATIONAL JOBS AND GAPS The above infographic illustrates three of the aspirational career avenues for candidates and lists the challenges they face with each.
  • 12. 11 WHY EMPLOYEES CALL IT QUITS Based on a candidate survey across sectors and cities, we identified the following five factors as the most critical determinants of employee dissatisfaction and attrition: • Role-expectation mismatch: Job reality substantially different from candidate’s perception of role prior to joining. • Career Instability / Lack of growth: A sense of insecurity in what may, usually, be an uncertain work environment; or when the job lacks clarity. • Lack of Autonomy: Candidate does not / not made to feel independent to choose a working style / make routine task-related decisions. • Employer Brand: The stature of the company and how it is positioned in the minds of the candidate’s peers. • Absence of Recognition / Rewards: No formal mechanism to measure performance, identify, recognize and reward employee contribution to the company. 62% 46% 31% 32% 14% Role-expectation mismatch Employer Brand Career Instability / Lack of growth Absence of Recognition / Rewards Lack of Autonomy % of respondents [Base: 150 candidates] Includes overlapping responses
  • 13. 12 Why employers believe attrition occurs Better career opportunities Better utilization of Skills Career switch / Sabbatical Expectation mismatch Whay employees actually quit Employer brand Career Instability / lack of growth No / inadequate rewards / recognition No / inadequate autonomy Just one overlapping attribute
  • 14. 13 EMPLOYMENT OUTLOOK BY OTHER KEY DIMENSIONS HIERARCHY, GEOGRAPHY AND FUNCTIONAL AREA Tier-1 represented along with Metros previous HY EMPLOYMENT OUTLOOK % respondents Organizations – mostly in the M&E and IT sectors – bolstering their core operations and expanding to new markets mean substantial increase in the sentiment at the Junior and Senior levels of the hierarchy. Geographic trends do not vary much, given that cities house much of the mature talent employers are looking to hire. SMS: Sales & Marketing Services | IT/ENG: Information Technology / Engineering | OS: Office Services | BC: Blue Collar Workforce Metros - Delhi, Kolkata, Chennai, Mumbai Tier I Cities - Bangalore, Hyderabad, Pune, etc. Tier II Towns - Ahmadabad, Chandigarh, Mangalore, etc. Tier III Towns - Raipur, Meerut, Ranchi, etc.
  • 15. 14 CITY-SECTOR SWEET SPOTS WHAT CITY-SECTOR CLUSTERS TOP OUTLOOK EMPLOYMENT OUTLOOK % respondents Delhi and Bangalore form a clutch of high-growth clusters that leave out – most conspicuously – the IT and Telecom sectors. Delhi has a healthy dose of Employment and Business sentiment spread across multiple cities. With both sentiment though, clusters are few and far between, with incremental growth across most sector-city combinations adding up to the overall outlook. Positive growth (> 4) in hiring sentiment. Negative growth (< -3) in hiring sentiment.
  • 16. 15 BUSINESS OUTLOOK Positive growth (> 4) in hiring sentiment. WHAT ARE THE [NEW] HIRING GROUNDS FOR THE HY Employers are constantly looking to hire from new geographies. The following are the [new] catchments recruiters have identified to hire from over the next half year: • Hindupur • Visakhapatnam • Hubli / Belgaum • Thiruvananthapuram • Aurangabad • Kota • Ajmer • Meerut % respondents Besides driving down costs organizations hiring from these towns over the coming 6 months have earmarked the below destinations because of four main reasons: 1. Better institutional throughput of talent 2. Extension of an existing urban recruiting hub to its neighbourhood 3. Tax breaks for manufacturing set ups and 4. Improved geographic access.
  • 17. THE TALENT FUNNEL FROM ACQUISITION TO RETENTION The below illustration sums up the trends for the forthcoming half year, through the talent funnel. The talent management process is seen to be moving towards candidate-centricity. Each step of the way, in the talent acquisition process, candidate concerns and aspirations are taking precedence. 16 Attrition Retention FMCD / FMCG not represented previous HY ATTRITION TRENDS Acquisition Engagement 0-day attrition [Candidate no-show Recognition Autonomy % attrition rate New Sectors added 0.8 1 0.2 1 .1 1.4 Sector City on day-1 of job]
  • 18. 17 THE SALARY SCENE WHAT EMPLOYERS WILL PAY # City Sector Job Profile Salary (Rs. per month) 1 Mumbai FMCD Service Technician 11,000 2 FMCG Corp Comm Executive 42,000 3 H&P Medical Underwriter 18,000 4 Dehi INF Project Coordinator 47,000 5 RET Merchandising Exec 14,000 6 H&P Lab Technician 16,000 7 Bangalore FS Relationship Manager 42,000 8 RET Business Analyst 28,000 9 IT Data Scientist 145,000 10 Kolkata TEL Retail Manager 48,000 11 M&E Production Engineer 38,000 12 FMCG Reg Comm Manager 44,000 13 Chennai M&E Tool Engineer 23,000 14 TEL Survey Support Engr 14,000 15 IT Text Mining Engineer 37,000 16 Pune INF CAD CAM Engineer 23,000 17 FS Financial Planner 31,000 18 H&P Chemical Engineer 25,000 19 Hyderabad FMCD Key Account Manager 110,000 20 TEL Structural Design Engr 31,000 21 INF Instrumentation Engr 36,000 22 Ahmedabad RET Category Manager 33,000 23 FMCG Media Planning Exec 26,000 24 IT Info Security Engineer 19,000 Job Profiles Sampling Criteria: Profiles have been selected for the sheer number of jobs they represent, and the representative salary they carry, in the respective city-sector clusters.
  • 19. 18 RESEARCH METHODOLOGY .APPROACH • Business environment, influencers: Secondary research / literature review • Industry and Job trends, Sentiment and # Jobs, Salaries and Skills: Quantitative research [email / tele-surveys] • Attrition, root causes and talent retention: Depth surveys SAMPLE DESIGN Employers Mumbai Delhi Bangalore Kolkata Chennai Pune Hyderabad Ahmedabad Total IT 11 12 15 10 11 11 11 9 90 FMCD 11 14 13 9 12 10 12 11 92 FMCG 10 10 11 13 12 13 9 13 91 FS 13 12 11 10 10 13 15 9 93 RET 10 12 11 10 12 10 13 11 89 INF 10 13 10 11 12 10 12 10 88 M&E 10 8 12 10 12 8 10 9 79 TEL 10 9 11 8 8 13 10 9 78 H&P 13 10 13 9 12 10 9 15 91 Total 98 100 107 90 101 98 101 96 791 Business Size Small [Up to 249 employees] Medium [250 – 999 employees] Large [1,000 + employees] Total Mumbai 28 48 22 98 Delhi 27 59 14 100 Bangalore 39 47 21 107 Kolkata 24 52 14 90 Chennai 25 52 24 101 Pune 27 51 20 98 Hyderabad 24 56 21 101 Ahmedabad 29 48 19 96 Total 223 413 155 791 Candidates Mumbai 18 Delhi 16 Bangalore 21 Kolkata 18 Chennai 18 Pune 19 Hyderabad 19 Ahmedabad 21 Totals 150
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