2. Genre of the music video?
• I can tell that the song is from the Pop Genre because it has a mild
pace(not a fast pace like modern contemporary music). The video has
scenes which are related to each and connect with the narrative. The
video had a storyline which is typical of pop music videos where as
some others don’t.
3. Setting and décor of the music video.
• The video showed different stages of the
main characters life. The end to the
beginning.
• Old styled chairs
• Stone floor porch with old fashioned tiles
• The carpets and curtains were very 60s
• The house was being decorated and newly
painted but had previously had wall paper
•
The director put all the different parts to
the décor in the video to show how it was
different from past to the present to help
the audience see the passage of time.
• It fits in with the pop genre which
originated in the 1950/60s and is still here
today and the video looks as though it is
based around a couple that met in the
1960s and their life leading up to the death
in the present day.
4. Analyse the costumes of the music videos
The costumes used in the video all fit with the
pop genre and the narrative of the song as
it changes at various points from modern day
to 1950/60s. It showed modern day
shirts, jumpers and blouses with short hair
styles. Flowery dresses were used in the middle
stages for the child and mother with long hair
with clips in them and Hippy clothes with
beaded jewellery were used to show the period
of the late 50s and early 60s. A headscarf was
used in the final scene to make the audience
aware that she has had chemotherapy and has
lost her hair in the fight against cancer. It
explains why we have seen all these different
scenes in the video to emphasize the fact that
her life is flashing before her eyes before she
dies.
5. Analyse the props in the music video
The props used in the video all fit with the
pop genre and the narrative of the song as
it changes at various points from modern
day to 1950/60s it showed a modern day
car and a food container. It also showed an
old alarm clock and a old fashioned camera
and record player to show the 1950/60s. At
the end it shows a nurse turning off a
modern day life support machine which
represents the end of the mothers life as
its being turned off to show that she is
dead but the modern equipment also
shows that this is quite up to date.
6. Analyse the body language and movement in
the music video
• This is a love song and also a story of
someone's life. Most of the body
language shows the love between the
couple except when they had the
argument on the stairs this also shows the
more frustrating sides of relationships.
The speed of the camera shots in quite a
few scenes is in slow motion for example
when the little girl was jumping up and
down and when she was being swung
around. The speed of the video helps to
show all the scenes to the audience so
they wouldn't miss anything as well as
showing the mothers story is a long and
slow story and this adds to the overall
emotional response of the viewer.
7. Performance
• The artist doesn't perform in the video. This may be because if they
were in the video it may confuse the audience about the couples
story and would have prevented the audience from easily
understanding the whole story.
8. Narrative
• It tells the audience that one little event could lead to the best life
you could possibly and if you don't take a chance it may end up
differently. The director chose to do this because it goes with the
words of the song as it shows the life of the main characters from the
end to when they first met as memories. It goes with the genre
because the story is long and it has a lot of drama. This is shown in
the music video which links to the couples life which also links with
the lyrics of the song.
