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ENGINEERING
ENTREPRENEURSHIP

   WSPE Annual Meeting
      May 15, 2009
ENTREPRENEURIAL BACKGROUND
•   The Fire Emperor                       1980 to 1984
•   Anduk Industry Supply                  1981 to 1985
•   The Dim Sum Room                       1982 to 1984
•   Parker, Messana & Associates, Inc.     1991 to Date
•   Charles B. Tibbitts & Associates     Purchased 1996
•   IndustryBid.com                        1999 to 2001
•   White Slug Enterprises                 1988 to Date
•   ParkerMessana, Inc.                    2008 to Date
•   E3 Energy Partners, LLC                2008 to Date
STARTING YOUR BUSINESS
•   Corporate Structure
•   Business Plan
•   Financing
•   Planning
•   Financial Management
•   Marketing
•   Growth Plan
•   Exit Plan
SELECTING A CORPORATE STRUCTURE
• Common Structures
    –   Sole Proprietorships
    –   Partnerships
    –   Corporations
    –   S Corporations
    –   Limited Liability Company (LLC)
•   What Level of Vulnerability/Liability?
•   How Big Do You Want to Be?
•   What Level of Structure/Complexity?
•   Tax Implications?
•   Do You Plan to Make a Profit?
FINANCING YOUR BUSINESS
• Personal                       • Private Equity
• Bank Loan                      • Other
• SBA Loan Guarantee

• Put Together a Realistic Pro Forma
• Be Conservative in Your Business Plan

Keep in Mind…
  • Your Projections of Profit are not as Good as You Think
  • The Person with the Money Controls Your Business
FINANCIAL MANAGEMENT
•   Manage Your Cash Flow
•   Monitor Your Financial Ratios
•   Keep Current on Financial Statements
•   Track Performance Metrics
MARKETING
• Where do you fit in the market?
  – General Services
  – Specialty
  – Boutique
• Know your competition
• What makes you unique?
  – Mission Statement
  – Elevator Pitch
• Network – Network – Network
• Everybody in Your Organization is a Salesman
WHAT IS YOUR EXIT PLAN?
•   Sell
•   Transition to Employees
•   Transition to Family
•   Go Public
•   Split
•   Go Out of Business
•   Work ‘til You Drop
•   You’ll Get This Business When You Pry It
    from My …
HOW TO SUCCEED
• Have a Passion for Your Business
• Thoroughly Plan and Organize All Aspects
• Have a Tolerance for Risk
• Be Financially Conservative
• Learn From Your Failures
• Know Your Limitations – Have Partners / Staff
  that Compliment Your Weaknesses
• Be Flexible
PITFALLS
•   Insufficient Planning
•   Non-Viable Business Model
•   Not Managing Cash Flow
•   Not Having the Right Skill Mix
•   In Business for the Wrong Reason
•   Insufficient Marketing
•   Poor Management
THANK YOU

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Wspe Seminar 4 A May 15, 2009 Eng Entrepreneurship

  • 1.
  • 2. ENGINEERING ENTREPRENEURSHIP WSPE Annual Meeting May 15, 2009
  • 3. ENTREPRENEURIAL BACKGROUND • The Fire Emperor 1980 to 1984 • Anduk Industry Supply 1981 to 1985 • The Dim Sum Room 1982 to 1984 • Parker, Messana & Associates, Inc. 1991 to Date • Charles B. Tibbitts & Associates Purchased 1996 • IndustryBid.com 1999 to 2001 • White Slug Enterprises 1988 to Date • ParkerMessana, Inc. 2008 to Date • E3 Energy Partners, LLC 2008 to Date
  • 4.
  • 5. STARTING YOUR BUSINESS • Corporate Structure • Business Plan • Financing • Planning • Financial Management • Marketing • Growth Plan • Exit Plan
  • 6. SELECTING A CORPORATE STRUCTURE • Common Structures – Sole Proprietorships – Partnerships – Corporations – S Corporations – Limited Liability Company (LLC) • What Level of Vulnerability/Liability? • How Big Do You Want to Be? • What Level of Structure/Complexity? • Tax Implications? • Do You Plan to Make a Profit?
  • 7. FINANCING YOUR BUSINESS • Personal • Private Equity • Bank Loan • Other • SBA Loan Guarantee • Put Together a Realistic Pro Forma • Be Conservative in Your Business Plan Keep in Mind… • Your Projections of Profit are not as Good as You Think • The Person with the Money Controls Your Business
  • 8. FINANCIAL MANAGEMENT • Manage Your Cash Flow • Monitor Your Financial Ratios • Keep Current on Financial Statements • Track Performance Metrics
  • 9. MARKETING • Where do you fit in the market? – General Services – Specialty – Boutique • Know your competition • What makes you unique? – Mission Statement – Elevator Pitch • Network – Network – Network • Everybody in Your Organization is a Salesman
  • 10. WHAT IS YOUR EXIT PLAN? • Sell • Transition to Employees • Transition to Family • Go Public • Split • Go Out of Business • Work ‘til You Drop • You’ll Get This Business When You Pry It from My …
  • 11. HOW TO SUCCEED • Have a Passion for Your Business • Thoroughly Plan and Organize All Aspects • Have a Tolerance for Risk • Be Financially Conservative • Learn From Your Failures • Know Your Limitations – Have Partners / Staff that Compliment Your Weaknesses • Be Flexible
  • 12. PITFALLS • Insufficient Planning • Non-Viable Business Model • Not Managing Cash Flow • Not Having the Right Skill Mix • In Business for the Wrong Reason • Insufficient Marketing • Poor Management