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Boost Human Capital with Social Media
1. Who walks
the Dog
HR Morning Seminar
Boost Human Capital
with social media
http://whowalksthedog.com
#SSEHRBoost
2. Who walks
Recruit and Boost Human Capital
the Dog
with Social Media
What is Social Media?
Channels for Recruitment
A Platform for Performance
Case Study: L’Oréal
http://whowalksthedog.com
3. Who walks
But First: I Am ...
the Dog
http://whowalksthedog.com
@arjantupan facebook.com/arjantupan linkedin.com/in/arjantupan youtube.com/user/arjantupan
4. Who walks http://whowalksthedog.com
the Dog
Social Media?
What is
5. Who walks
Technology and Social Interaction
the Dog
Social media are media for social interaction, using highly accessible
and scalable communication techniques. Social media is the use of web-
based and mobile technologies to turn communication into interactive
dialogue. Andreas Kaplan and Michael Haenlein also define social media
as "a group of Internet-based applications that build on the ideological
and technological foundations of Web 2.0, which allows the creation and
exchange of user-generated content." Businesses also refer to social
media as consumer-generated media (CGM). A common thread running
through all definitions of social media is a blending of technology and
social interaction for the co-creation of value.
http://whowalksthedog.com
6. Who walks http://whowalksthedog.com
the Dog
The Conversation Prism
7. Who walks
the Dog
Social Media
form a constantly changing
landscape of places, enabled by
technology, where people
meet, talk and share
http://whowalksthedog.com
8. Who walks
New Facilities To Do Old Things
the Dog
Or: technology facilitating human interaction
http://whowalksthedog.com
9. Who walks http://whowalksthedog.com
the Dog
Channels for
Recruitment
10. Who walks
Finding the Right People to Recruit
the Dog
Search Engage
Network Play
http://whowalksthedog.com
11. Who walks http://whowalksthedog.com
the Dog
Language
‘Normal’
How To Search
Jargon
12. Who walks http://whowalksthedog.com
the Dog
LinkedIn Skills List
13. Who walks http://whowalksthedog.com
the Dog
Understand Job Titles
14. Who walks http://whowalksthedog.com
the Dog
Participate (or: Engage)
15. Who walks http://whowalksthedog.com
the Dog
Question and Answer Sites
16. Who walks http://whowalksthedog.com
the Dog
Topical Blogs
17. Who walks http://whowalksthedog.com
the Dog
Network
18. Who walks http://whowalksthedog.com
the Dog
Alumni Groups
19. Who walks
Other Networks
the Dog
Deloitte Digital Australia CEO
talks about social media use
http://whowalksthedog.com
20. Who walks http://whowalksthedog.com
the Dog
Play
21. Who walks
Reveal, Recruitment Game
the Dog
Reveal is an online recruitment
game from L’Oréal.
http://whowalksthedog.com
22. Who walks http://whowalksthedog.com
the Dog
A Platform for
Performance
23. Who walks http://whowalksthedog.com
the Dog
Are You On?
24. Who walks
the Dog
Knowledge Used To Be Carefully Stored
In vast archives, managed by storage
professionals: the gate keepers of
knowledge and information.
To get it, you needed to appease the
Gate Keeper.
http://whowalksthedog.com
25. Who walks
the Dog
Modern Knowledge Management Systems...
... are not much more than fancy
versions of an old principle:
stored documents, retrievable by
finding the right entry in a catalog of
meta data.
It takes a good understanding of the
system to get to the information itself.
http://whowalksthedog.com
26. Who walks http://whowalksthedog.com
the Dog
In Comes WikiPedia
27. Who walks http://whowalksthedog.com
the Dog
Again, the Internal Network
29. Who walks
Learning Platforms
the Dog
Khan Academy makes
knowledge accessible and
gives insights in knowledge
development.
http://whowalksthedog.com
30. Who walks http://whowalksthedog.com
the Dog
Virtual Worlds
31. Who walks
Sources and other interesting links
the Dog
http://www.delicious.com/whowalksthedog/
SSEHRBoost
Credits of images and videos
Conversation Prism by Brian Solis and Jesse Thomas
Camel conversation by Peter Nijenhuis on Flickr
Dandelion by Michael Heiss on Flickr
http://whowalksthedog.com
Library books by Timetrax23 on Flickr
Library Index by dcmarkie on Flickr
Video interview of Deloitte Digital CEO by Bluewire
Khan Academy video by Khan Academy
32. Who walks
A Who walks the Dog Knowledge Share
the Dog
04 November 2011
Who walks the Dog provides strategic
advice on using innovative ways to optimize
your business, focusing on the human factor.
We specialize in social media, CSR and
Lean Management / Six Sigma.
More information:
Arjan Tupan
http://whowalksthedog.com arjan@whowalksthedog.com
http://whowalksthedog.com
http://twitter.com/whowalksthedog http://twitter.com/arjantupan
http://facebook.com/whowalksthedog +371 27 44 88 11