Slides from the 2012 Nonprofit Technology Conference Session "It's Alive! Tools to Piece Together Your Volunteer Engagement Frankenstein." Includes strategies and resources for figuring out which technology tools are right to help you build a successful volunteer program for your nonprofit. Speakers included: Shari Ilsen, Online Communications Manager at VolunteerMatch Daniel Marlay, Volunteer Manager at Greater Bay Area Make-A-Wish Foundation Rachael Caine, Volunteer Coordinator at Kiva.org

1. It’s Alive! Tools to
Piece Together Your
Volunteer Engagement
Frankenstein
#12NTCfrank
Shari Ilsen
Rachael Caine
Daniel Marlay
VolunteerMatch
Volunteer begins.
Where volunteering

2. Evaluate This Session!
Each entry is a chance to win an NTEN engraved iPad!
or Online at www.nten.org/ntc/eval
#12NTCfrank
VolunteerMatch
Volunteer begins.
Where volunteering

3. • Shari Ilsen Presenters
– Online Communications Manager, VolunteerMatch
– www.volunteermatch.org
– @silsen
– @VolunteerMatch
• Rachael Caine
– Volunteer Program Coordinator, Kiva
– www.kiva.org
– @kiva
• Daniel Marlay
– Volunteer Manager, Greater Bay Area Make-A-Wish Foundation®
– www.SFWish.org
– @sfwish
#12NTCfrank VolunteerMatch
Volunteer begins.
Where volunteering

4. Why are we here?
FACT: 2/3 of volunteers
donate to the org they serve.
FACT: They donate on
average 10X more than
non-volunteers.
Fidelity® Charitable Gift Fund “Volunteerism and
#12NTCfrank Charitable Giving in 2009” VolunteerMatch
Volunteer begins.
Where volunteering

5. Technology is Your Game Changer
80% of internet Technology
increases:
users participate in
voluntary groups…
•Visibility
compared to 56% •Accessibility
of non-internet
users. •Overall capacity
The Social Side of the Internet, Pew
Internet & American Life Project, 2011
#12NTCfrank VolunteerMatch
Volunteer begins.
Where volunteering

6. Agenda
•Volunteer lifecycle
•Real-life stories
•Solutions salons
•Final inspiration
#12NTCfrank VolunteerMatch
Volunteer begins.
Where volunteering

7. Volunteer Lifecycle
Recruit
Recognize Retain
#12NTCfrank VolunteerMatch
Volunteer begins.
Where volunteering

8. There is No 1-Stop Shop
#12NTCfrank VolunteerMatch
Volunteer begins.
Where volunteering

9. How do find what’s right for you?
• Learn from experts
• Try stuff out
• Talk to each other
#12NTCfrank VolunteerMatch
Volunteer begins.
Where volunteering

10. Experts
• #vmlearn
• AL!VE (Association
• Jayne Cravens of Leaders in
Volunteer
Engagement)
• Energize, Inc.
• Volunteering
• Idealist Resource Library on
IdeaEncore Network
• CyberVPM
#12NTCfrank VolunteerMatch
Volunteer begins.
Where volunteering

11. Using Technology in Volunteer
Management

12. Cycle of Volunteer Engagement
• Recruitment
• Screening
• Training
• Placement
• Management
• Recognition
• Ending a volunteer relationship

13. Volunteer Recruitment
Most volunteers these days find volunteer opportunities
online, so what are the best resources for volunteers?
• Your organization’s website
• Google – make sure your organization’s website is search
engine optimized
• VolunteerMatch
• Idealist
• Local volunteer centers
• Craigslist
• Facebook/Twitter

14. PAWS website

19. Screening
• Online Background Checks

22. Screening
• Online Background Checks
• Phone Interviews

23. Screening
• Online Background Checks
• Phone Interviews
• Applications

26. Screening
• Online Background Checks
• Phone Interviews
• Applications
• Online aptitude tests?

27. Training
• Powerpoint
• Videos
• Hands-on computer training

28. Placement
• Google Maps
• Website with stories
• Website with job descriptions

31. Volunteer Databases
• Raiser’s Edge
• Salesforce
• Volgistics
• http://www.coyotecommunications.com/tech
/volmanage.html

33. Volunteer Newsletters
• Keep your organization fresh in people’s minds
• Recognize/thank volunteers for their special
help
• Calls to action for upcoming volunteer needs

36. Volunteer Recognition
• Retain your volunteers by letting them know
you appreciate them
• Help recruit volunteers by showing them
stories of volunteers in action
• Shift the focus to volunteers, not the
organization
• Allow volunteers to tell their stories

40. Ending Volunteer Relationship
• Good Terms or Bad Terms?
• Recognize volunteer in e-
news, website, Facebook, etc.
• Keeping in touch via the database
• Document reasons for ending relationship in
database

41. KIVA VOLUNTEER
PROGRAMS AND THE
TECHNOLOGY USED TO
SUPPORT THEM
Rachael Caine: Volunteer Program Coordinator

42. Kiva’s Volunteer Programs
Kiva Internship Kiva Review and
Program Translation Program
Kiva Fellows
Program

43. Kiva Fellows Program Technology
Kiva’s global network of Kiva Fellows
rely heavily on technology to stay in
contact with each other, Kiva
staff, and the broader Kiva community
while in the field.

44. Kiva Fellows Wiki: A collaborative history of
documents, policies and lessons learned.

45. Smartsheet: Fellows online work plan used to monitor
their work in the field as well as organize/maximize their time.

46. PA2: A Kiva System used bye fellows,
built for MFI Partners to communicate with Kiva.
Kiva Fellows play a key role in making sure our field partners know
how to use PA2. This is where a Fellow would find out info about
their field partner's loans and access reports.

47. Kiva Fellows Blog: A collective blog written by
the Fellows (back to 2007), powered by Wordpress.

48. Fellows You Tube Channel: An online host
for fellows to share videos from the field.

49. The Review and Translation Team
The Review and Translation Team’s
Volunteer Program is an
online community made of over 300
volunteer editors and translators
based all around the world.

50. WIKI: An online body consisting of policy
and system support FAQ’s.

51. VIVA: Self-serve system for taking on loans
to edit and translate.

52. Review and Translation Forum
The Review and Translation forum is an online pool of knowledge
where volunteers can post anything from what does this word mean
to what kind of loans are you attracted to and why etc.

53. Kiva’s Internship Program
• Kiva’s Internship Program •Kiva’s internship program
hosts about 35 interns per provides Micofinance
quarter to work in office on Education, Staff and Intern
high value projects with Kiva brown bags, and Professional
Teams. Development events.
Interns volunteer approximately 82,320 hours
per year.

54. Salesforce: Kiva’s applicant tracking
system.

55. LinkedIn and Facebook: Used to
engage Kiva Alumni

56. Intern Match: A dynamic community page
that hosting Kiva’s Internship Opportunities

57. Free Stuff
• Social Media • Recruitment Sites
– #VolunTweet – VolunteerMatch
– Facebook – Idealist
– YouTube – Sparked.com
– Flickr – Onlinevolunteering.org
– Blogs
– LinkedIn • Widgets
– Pinterest
– &you
#12NTCfrank VolunteerMatch
Volunteer begins.
Where volunteering

58. VolunteerMatch
Volunteer begins.
Where volunteering

59. VolunteerMatch
Volunteer begins.
Where volunteering

60. VolunteerMatch
Volunteer begins.
Where volunteering

61. VolunteerMatch
Volunteer begins.
Where volunteering

62. VolunteerMatch
Volunteer begins.
Where volunteering

63. Stuff with a Cost
• Email • Software
– iContact – VolunteerMatters
– Emma – Convio
– MailChimp – Salesforce.com
– Volunteer2
• Texting – VolunteerSpot
– Software – VolunteerHub
TechSoup
#12NTCfrank VolunteerMatch
Volunteer begins.
Where volunteering

64. Talk to Each Other
• Who are you?
• What do you do?
• What technology do you use for volunteer
engagement?
• What challenges are you facing with volunteer
engagement (and how could technology help)?
#12NTCfrank VolunteerMatch
Volunteer begins.
Where volunteering

65. Evaluate This Session!
Each entry is a chance to win an NTEN engraved iPad!
or Online at www.nten.org/ntc/eval
#12NTCfrank
VolunteerMatch
Volunteer begins.
Where volunteering

66. Final Inspiration
Special code for
free VolunteerMatch
Premium Tools:
VolunteersRock
Keep up the great work!
#12NTCfrank VolunteerMatch
Volunteer begins.
Where volunteering