2. Value Proposition Hypotheses
• Problem Statement
- A platform for low wage workers which will provide
information about different and suitable job opportunities.
• Market
- Market is very large - there is no single platform that
provides information about job vacancies to low wage workers.
There are skilled and talented workers in rural area in India
but do not have access to suitable job opportunities. Also, this
platform will help companies hire suitable skilled and talented
workers.
• Competition
- Local contractors who controls 90% of this market.
• Platform
- Job portal that will be used by Employers and Toll free phone
number that will be used by job seeker for submitting bio data.
3. Experiments
Market Research
- On-site interview: Interviewed employees from different
industries.
- Interviewed low wage workers from different industries.
4. Interview Questionnaire
Company Owner
- What is the process of low wages workers recruitment?
- How do they define the job requirements for low wages
workers?
- What kind of problems they face during the recruitment process?
- What kind of problems they face after the recruitment?
Workers
- Are they happy with their current job search techniques? If
not, what are the problems they face?
- What kind of problem they face in case they get job through
agent?
- Are they satisfied with their current job? How about, if they
come to know about new opportunities frequently?
- How about getting a chance to enhance your
knowledge/education while working?
5. Key Findings
• Most of the companies are interested and job seekers are quite
excited about the platform. They feel need of such a single
platform.
• Need to find better ways to capture job seeker information
through phone.
• Job seeker's information verification and reliability are major
concerns.
• Workers face problem due to their involvement with
contractors, sometimes they pay part of the amount they get.
• Due to poor education, companies and contractors deceives
them sometimes and pay less.
• Reliability of people doesn’t depend upon the documents, there
should be a way to test the originality of such documents.
