Creating Impact: A Story of UX for Good at the SXSW 2014

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Two stories about UX for Good challenges as presented in the SXSW 2014 Beacon Lounge.

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Creating Impact: A Story of UX for Good at the SXSW 2014

  1. 1. !1
  2. 2. 1
  3. 3. Music is almost too pervasive. !3
  4. 4. Little system support for musicians. !4
  5. 5. Musicians can’t define “success”. !5
  6. 6. Curators drive awareness. !6
  7. 7. The music scene is hyper-local.
  8. 8. Management is a thankless job. !8
  9. 9. Musicians are often reluctant to ask for help. !9
  10. 10. 8.8 million tourists support 4,500 musicians $27,000 average annual income !10
  11. 11. New Orleans 2012 !11
  12. 12. Challenge… Design a new way to provide funding resources for artists in need !13
  13. 13. Challenge… Build a new model for working artists to thrive in a digital economy !14
  14. 14. 11 !15
  15. 15. !16
  16. 16. !17
  17. 17. 12 !22
  18. 18. !23
  19. 19. !24
  20. 20. CHECK: TABLE: SERVER: DATE: CARD TYPE: ACCT #: EXP DATE: AUTH CODE: 4132 1/1 3552 Stacey-Ann May01 ‘12 8:18 PM VISA XXXXXXXXXXXX2634 XX/XX 046568 BRYNN EVANS 28.31 SUBTOTAL: Tip Total X SIGNATURE THANK YOU SIGNED COPY - MERCHANT SECOND COPY - CUSTOMER TIP THE BAND Help support New Orleans Musicians More info: tiptheband.org $1 $5 $10 $20 Circle a tip amount and the dollar value will be deducted from you credit card.
  21. 21. !29
  22. 22. $5 more from each tourist could add $10,000 to a musician’s annual income !32
  23. 23. 2
  24. 24. Vancouver 2013 !35
  25. 25. Challenge… Develop new tools to teach social and emotional learning in public schools !37
  26. 26. 19 !38
  27. 27. 30 200+ interviews with DLC members, school administrators, conference attendees, teachers and students hours of primary and secondary research 1,000s kindergarten sing-a-longs 4 Post-Its, sketches and visioning documents !46
  28. 28. !47
  29. 29. !51
  30. 30. 32 !52
  31. 31. !53
  32. 32. !54
  33. 33. Kigali + London 2014 !55
  34. 34. Thank you… uxforgood.com @uxforgood #ux4g !56

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