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Neteven Atosho Conference Presentation March 2013
Neteven Atosho Conference Presentation March 2013
Neteven Atosho Conference Presentation March 2013
Neteven Atosho Conference Presentation March 2013
Neteven Atosho Conference Presentation March 2013
Neteven Atosho Conference Presentation March 2013
Neteven Atosho Conference Presentation March 2013
Neteven Atosho Conference Presentation March 2013
Neteven Atosho Conference Presentation March 2013
Neteven Atosho Conference Presentation March 2013
Neteven Atosho Conference Presentation March 2013
Neteven Atosho Conference Presentation March 2013
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Neteven Atosho Conference Presentation March 2013

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  • 1.  Marketplaces are very powerful sales channels  Reach 50 million customers across Europe via marketplaces  Reach 50 million customers across Europe via marketplaces Sites France UK Germany Spain Italy Amazon 11 603 000 19 480 000 25 192 000 2 700 000 12 446 000 eBay 9 454 000 17 500 000 23 985 000 3 800 000 8 700 000 CDiscount 8 685 000 Fnac 8 231 000 PriceMinister 7 534 000 La Redoute 6 950 000 Rue du Commerce 5 102 000 Pixmania 4 255 000 6 581 000 1 750 000 4 000 000 Play 4 680 000 HMV 3 230 000 Zalando 6 200 000 3 785 000 4 500 000 Rakuten 1 540 000 Otto 5 470 000 Hitmeister 1 230 000 Unique monthly visitors Sources : Médiamétrie Netrating – Q2 2012 - MarketplacesPlace your products in front of your buyers rather than driving traffic to your cataloguePlace your products in front of your buyers rather than driving traffic to your catalogue
  • 2.  The power of marketplaces is difficult to harness Strengths Strengths Massive audience Ranked amongst the top ecommerce players No need to invest in customer acquisition and marketing, especially expensive in new territories Get your catalogue directly in front of the marketplace’s existing audience Sell any type of product via generalist or specialised marketplaces Third-party sellers’ products are promoted as much as marketplaces’ own range New marketplaces are constantly being created; opportunities are still growing! Be visible across Europe! Weaknesses Weaknesses Each marketplace is different Each has their own technology Tendency to be selective about the sellers they want to onboard Strict criteria in terms of product quality and customer service including fulfilment rates Merchants must be present on more than one marketplace to cover the marketAll aspects of distribution must be integrated to launch with success : delivery, after sales, invoicing, returns management, translation, pricing…
  • 3.  Marketplaces respond to challenges faced by businesses today Challenges faced by businesses today Challenges faced by businesses today Controlling your brand image Defining your retail price Directly accessing new and existing customers Assortment flexibility Stock management / End of Life stockMarketplaces offer opportunities at every stage of product lifecycleMarketplaces offer opportunities at every stage of product lifecycle Returns / Returns / Current collections Current collections Refurbished products Refurbished products Overstock & Overstock & Clearance Clearance spot buys spot buys
  • 4.  Maximise opportunities offered by European marketplaces  Who are marketplaces clients ? Who are marketplaces clients ?  Brands, Wholesalers, Distributors entering the B2C ecommerce market E merchants seeking additional sales channels in home or international markets  Large volume merchants already selling on marketplaces Develop your multichannel business Develop your multichannel business  Increase your GMS  Control your B2C distribution  Manage your brand image  Sell your products in any condition
  • 5.  Marketplace software and services for Europeanwide distributionPlug into the leading European marketplaces from our unique multilingual, multicurrency platformPlug into the leading European marketplaces from our unique multilingual, multicurrency platform UNLIMITED opportunities to UNLIMITED opportunities to increase your brand image, diffuse your catalogue, convert new customers increase your brand image, diffuse your catalogue, convert new customers and multiply sales ! and multiply sales !
  • 6.  The unique solution to plug into all leading European marketplaces One web-based platform – A la carte services – 50 million potential customers One web-based platform – A la carte services – 50 million potential customers Un logiciel - Des services - 20 millions d’acheteurs - Connectez-vous et vendez ! Un logiciel - Des services - 20 millions d’acheteurs - Connectez-vous et vendez ! – Plug & Sell ! – Plug & Sell !The unique platform for centralising distribution on eBay, Amazon, Play, Pixmania, La Redoute, Zalando, PriceMinister, Rue du Commerce, Fnac, Cdiscount, Brand Alley, One World Avenue, Atosho, and more… Develop activity in the UK, France, Germany, Spain, Italy, Holland, Austria, Switzerland and Belgium from a single multilingual platform 8 years of expertise and close partnerships with marketplaces and their sales teams, including consulting in the creation of new marketplaces Powerful tools to manage and optimise your entire sales cycle, for all product types and categories, in any condition Personalised support dedicated to your success 50 million potential marketplace customers for your brand !
  • 7.  The key functionalities to manage your marketplace business Optimise sales and strategy on the leading marketplaces in the UK and Europe Optimise sales and strategy on the leading marketplaces in the UK and Europe from our unique platform from our unique platform Inventory management Automated listing Rich media product creation Attributes and variations management Stock automation Pricing Optimisation tools Centralised order processing Reporting module Powerful functionalities developed together with the marketplaces’ technical teams Powerful functionalities developed together with the marketplaces’ technical teams to help YOU sell more and better! to help YOU sell more and better!
  • 8.  Our marketplace management software at your service Inventory Inventory Optimisation Optimisation• Universal inventory• Comprehensive product sheet with attributes • Real-time monitoring of changes• Customised inventory classification • Best Match management• Variations management • Management console for promotions• Integrated translation module • Price adjustment in line with competitors• Advanced filters • Cross-marketing tools• Inventory import using CSV, FTP, XML, API Publishing Publishing Order management Order management• Define listing rules site by site, country by country • Centralisation of orders from all countries• Pricing, design, shipping and payment templates • Integrated payment information• Publishing by barcode • Monitoring of transaction processing reports• Creation of detailed product sheets • Automatic order management• Data mapping • Customised feedback and communication• Status logs • Invoice creation and dispatch Listings Listings Reporting Reporting• Automatic updates • Customised sales reports• Automatic publication of new products • Big Data reporting module• Listing dashboard • Performance indicators on turnover• Bulk updates • Top products• Synchronisation of existing activity • Customised views for each marketplace• Professional listing design • Export reports in CSV, XLS or XML
  • 9.  A la carte services for marketplace distribution Use our human and technical services Use our human and technical services to outsource part or all of your marketplace activity to outsource part or all of your marketplace activity Technical expertise Front and Back office systems integration Webstore synchronisation Storefront Design with WIDshop Delegation – partial or total Logistic outsourcing Multilingual call centre Full BtoBtoC outsourcing Expertise Advice on targeting new marketplaces and countries Development management Let our team of experts help you sell more and sell better ! Let our team of experts help you sell more and sell better !
  • 10.  A la carte services for European development Let Neteven and our partners help launch your business across Europe Let Neteven and our partners help launch your business across Europe Sell in the UK, France, Germany, Spain, Italy, Netherlands, Belgium… Access functionalities optimised by site and by country Use our integrated translation solution Outsource your European logistics to Neteven’s partners Consult a Neteven sales representative for a market study Localise your company with the Chambers of Commerce Place your catalogue in front of 50 million potential customers ! Place your catalogue in front of 50 million potential customers !
  • 11.  Visit www.neteven.co.uk for more informationcontact@neteven.com

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