1. BUSINESS SCENARIO
Federation of Pakistan Chamber of Commerce and Industries
Prepared For : Ministry of Commerce & Trade
Prepared By: Talha Arfi (Secretary General)
Registration # 20090498

2. Structure
 Current Business Situation.
 Energy Crisis.
 Increase In Utility Bills.
 Law & Order Situation.
 Inflation Rate.
 The Realities Of Globalization.
 Opportunities In The Local & International Market.
 Strategy To Gain Market Share Globally.
 One Window Operation.
 Tax Free Holidays.
 Conclusion.
 Recommendations.
 References.
 Questions & Answers.

3. Current Business Situation
• Comparatively Low Investments.
• FDI= USD 340.2 Million.
• Exports = USD 8.12 Billion.
• Imports = USD 13.4 Billion.
• Uncertainty.
• Mergers.
• Liquidation.
• Outsourcing.
• Contract Employees.
• Downsizing.

4. Energy Crisis
• Causes
33 2%
– Political & Economical Instability.
– Fluctuation of Oil Prices.
%
– Faulty Distribution System. 65
– Aging of Equipment %
– Unproductive Efforts.
– Mismanagement of Resources. thermal hydel
• Impacts nuclear
– Increase in Power Tariff.
– Decrease in Production.
– Destroys at least 50% of Industrial Sector.
– Increase in Unemployment Rate.
– Frustration In Citizens.
– Higher Transportation Cost.
– Affects Fixed Income Group.
– General Price Rising.

5. Increase In Utility Bills
• Escalating Manufacturing Costs.
• Cost of Services Increase.
• Affecting Consumer’s Pocket.
• Lack of Funds.
• Affects Cash-flows.

6. Law & Order Situation
• Political Instability.
• Security Concerns.
• Poor Police Infrastructure.
• High Crime Rate.
• Tourism Industry is in the Doldrums.

7. Inflation Rate
• What is Inflation?
– Rise in the price of goods and services.
– Decline in the real value of money.
– Loss of purchasing power.
• Inflation Rate
– Current inflation rate prevailing in Pakistan is 13.4%.
14
12
10
8
6
4
2
0
Inflation Rates
Srilanka 6
Bangladesh 8
India 12
Pakistan 13

8. Realities Of Globalization
• What is Globalization?
• The process by which :
– Different parts of the world interact:
 Economically,
 Politically, and
 Culturally.
– People of the world unified into a single society.
• Realities of Globalization
– Political Engagement.
– Personal Contact.
– Technological Connectivity.
– Economic Integration.

9. Opportunities
• In Local Market
– Agriculture.
– Leather.
– Gems & Jewelry.
– Live Stock & Fisheries.
– Military Equipment.
– Petroleum & Energy Sector.
– Services.
• In International Market
– Halal Food .
– Infrastructure Development.
– Energy Sector.
– IT Sector.
– Medicines.

10. Gaining Market Share Globally
• Cost Leadership
• Global Marketing Mix (4P’s).
• Differentiation Strategy.
• Niche Marketing Technique.
• Porter 5 Forces.

11. One Window Operation
•Trade Facilitation Idea.
•Submission of Documents at a Single Location.
Forwarding Agents
Shipping Agents Port Authority
Ministries, Departm Insurance
ents & Agencies Companies
One
Window
Traders Customs
Vehicle Licensing
Banks Authorities
Freight Station

12. Tax Free Holidays
• Government Incentive Program.
• Offer Tax Reduction or Elimination.
• Increase in Gross Domestic Product (GDP).
• Attracts Foreign Investors.
• Promote Growth of Particular Industry.

13. Conclusion
• Economy is in shambles.
• Investors Fear of Sinking Their Investment.
• Low Investments due to Law & Order Situation.
• Energy Crisis on it’s Peak.
• Higher Manufacturing Costs .
• Low Productivity.
• Higher Unemployment Rate.

14. Recommendations
• Policies Should Not Change With Government.
• Energy Crisis and Security Situation should be controlled.
• Lower Customs Duty to Promote Exports.
• Offer Tax Credits to Attract Foreign Investment.
• Exhibitions Should be Held Regularly.
• Positioning of National Products in International Markets.
• Ease of Doing Business must be Ensured.

15. References
• Central Intelligence Agency. Retrieved Nov 24,2011, from
https://www.cia.gov/library/publications/the-world-factbook/geos/pk.html
• Wikepedia. Retrieved Nov 24,2011, from https://www.en.wikipedia.org
• Dawn Newspaper. Retrieved Nov26, 2011, from
http://www.dawn.com/2011/01/10/energy-crisis-in-pakistan.html
• Pakistan Board of Investment. Retrieved Nov26, 2011, from
http://www.pakboi.gov.pk/
• Nation Master. Retrieved Nov 26,2011, from
http://www.nationmaster.com/country/pk-pakistan

16. Thank You !

17. Questions & Answers