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A collection of thoughts to inspire, spark ideas and encourage you in your internal communications. Collated by internal communication and social media strategist Rachel Miller www.allthingsic.com
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This workshop will show you how you can transform your ideas into convincing interactive presentations. The most important elements of successful presentations, training sessions and meetings are straightforward to name, but not always quite so easy to implement. It's essential for the presenter to capture and maintain the attention of the audience, to present effectively, create interest, encourage excitement and to captivate the participants. In this training session we will explore how you can increase understanding and retention in a presentation. You will receive background information based on scientific research, about improving communication techniques and about the workings of the brain. You will also see examples of best practices, effective communication, and presentation designs, all of which contribute to the creation of long-lasting impressions.
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Paul Burns discusses expenditure and the growth of digital. What is so fundamentally different from digital media and traditional media from a planning perspective. Why a focused brief for digital campaigns is as important, maybe more important, than traditional campaigns given the ability to measure results so accurately.
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Recommended
A collection of thoughts to inspire, spark ideas and encourage you in your internal communications. Collated by internal communication and social media strategist Rachel Miller www.allthingsic.com
Thoughts on internal communication via Rachel Miller @AllthingsIC
Thoughts on internal communication via Rachel Miller @AllthingsIC
Rachel Miller
Reboot9 presentation on Flow - a new consciousness we are evolving to operate in the world influence by the new web of traffic, not a web of pages.
Flow: A New Consciousness for a Web of Traffic
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Stowe Boyd
This workshop will show you how you can transform your ideas into convincing interactive presentations. The most important elements of successful presentations, training sessions and meetings are straightforward to name, but not always quite so easy to implement. It's essential for the presenter to capture and maintain the attention of the audience, to present effectively, create interest, encourage excitement and to captivate the participants. In this training session we will explore how you can increase understanding and retention in a presentation. You will receive background information based on scientific research, about improving communication techniques and about the workings of the brain. You will also see examples of best practices, effective communication, and presentation designs, all of which contribute to the creation of long-lasting impressions.
Handout for "Proven Presentation Techniques", an InfoComm approved workshop b...
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As part of the IPA Excellence Diploma, I wrote a fairly lengthy piece entitled: "I believe that the future of brands requires heresy: It's time for a new system of leading beliefs". Even the title is lengthy. So I've turned it into a presentation and chunked it up into three parts. This is the second, which outlines my ‘strong view, lightly held’ of what an alternative belief system for marketing might entail.
Brand Heretics - Part 2: Ten Touchstones of a New Belief System
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As part of the IPA Excellence Diploma, I wrote a fairly lengthy piece entitled: "I believe that the future of brands requires heresy: It's time for a new system of leading beliefs". Even the title is lengthy. So I've turned it into a presentation and chunked it up into three parts. This is the first, which establishes what I think the problem with the modern marketing industry is, and why we need heretical behaviour to solve it.
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Original article from the Flevy business blog can be found here: http://flevy.com/blog/tethered-to-technology/ Note from the Editor: This article was originally published in the Reading Eagle’s Business Weekly and is re-posted with their permission. It was contributed by Dr. Santo D. Marabella, The Practical Prof(R). * * * * Today, The Practical Prof makes a stunning revelation: I suffer from a serious syndrome known as TTT – Tethered To Technology. Here’s how I know. I currently manage: 9 social media accounts including Twitter, LinkedIn, and multiple Facebook pages or groups; 7 different email accounts – 6 of which are business, and one for community and personal activities; 4 different websites; two laptops, a desktop computer, an iPad, a smartphone and a landline phone with four extensions. Ridiculous? Yes. Alone? Nope. Sadly, there are many who suffer with me. Let’s look at some consumer data from Civic Science based on about 9000 responses: • 64% use a smartphone • 43% own a tablet computer • 28% own an e-reader • 52% watch 2 or more hours of TV per day, not so surprising perhaps, but nearly half of those people are multi-tasking with a second screen device – checking email, playing games, sending texts Plus, the same study reports that 60% of people with technology never (43%) or seldom (a few times per year) (17%) disconnect from their technology. While there seems to be no demographic pattern to who unplugs, children 13-18 and people over 55 are the most likely to disconnect daily. But, isn’t technology making our lives easier, making communication faster, and the quality of communication better? Perhaps. But, I worry that in a time when we have never had more ways to communicate, we have never been less communicative. Here are some of the drawbacks I see to being tethered to technology.
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welcome feedback to add to confusion. cheers.
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This special series of cartoons, with short insights from both Hugh MacLeod and Brian Solis adapted from #WTF (www.wtfbusiness.com), will help you see things differently. N.B. You'll be asked for your email to view this special series of cartoons, with valuable insights from both Hugh MacLeod and Brian Solis. http://gapingvoid.com/solis-image-download/
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In partnership with Vocus and Cision, Brian Solis and @gapingvoid released their new e-book, “What If PR Stood for People and Relationships?."
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In partnership with Vocus and Cision, Brian Solis released his new e-book, “What If PR Stood for People and Relationships?,” illustrated by world-renowned cartoonist Gapingvoid. A principal analyst at Altimeter Group, Solis is an award-winning author, prominent blogger and frequent keynote speaker. In the free e-book, he challenges PR pros to use technology to strengthen stakeholder relations to deliver business outcomes. Solis says relationships must be the guiding force for the modern communicator’s actions. Check out the e-book to learn: • A vision for the PR industry in the digital era • A PR-centric approach to adapting new technologies • The means to avoid “shiny object” syndrome
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Digitas Health LifeBrands took a trip to The Lone Star state and immersed ourselves in all things South by Southwest (SxSW). The days went by fast and furious as we were pulled into speed sessions, meet-ups, brainstorms, demonstrations, hack-a-thons, pitches, accelerators, and a myriad of other Austin-style opportunities. The next few slides are our attempt to bring some of these learnings home with an emphasis on why the message is relevant to healthcare marketers. Enjoy!
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Copyright ©2001. All Rights Reserved. Copyright ©2001. All Rights Reserved. Copyright ©2001. All Rights Reserved. Copyright ©2001. All Rights Reserved. Copyright ©2001. All Rights Reserved. Copyright ©2001. All Rights Reserved. Copyright ©2001. All Rights Reserved. Copyright ©2001. All Rights Reserved. Copyright ©2001. All Rights Reserved. Copyright ©2001. All Rights Reserved. Copyright ©2001. All Rights Reserved. MGT 309 Business Communications Walk the Little Girl Across The Street” As a college instructor of Business Communications, I say “walk the little girl across the street” in nearly every class. Why you ask? The answer is simple, business writers must write with order to connect with the reader and connect in a hurry. Our world today is fast; information is everywhere – we are inundated with it. We want our information fast and easy. The flow of a message is to be strategic and smart. So, the question is ‘how does a business writer craft a well-organized, in-smooth-flow, smart message. The following details how. Step 1: Think first. Here are the questions to ask. (No writing yet.) 1. What is my purpose? Or asked another way, what do I want the reader to takeaway with them – What do I want them to do? Your job here is to be clear on your outcome objective. Know what you want! Once you are sure you know what you want, then turn your attention to the reader. Step 2: Contemplate the listener. (Still no writing the document yet.) 1. Know who is listening. Examine your audience. Think about the listener. Each of us has a unique filter to which we process the world. Our personal filters are created from our parents, from our culture, from our experiences, and from our many relationships. . Here is a list of questions to ask. · What does your audience know on the subject? · How does your audience feel about the topic? · The best way to connect is by which medium – e-mail, memo, letter, booklet, postcard, phone-call, etc. · What does he/she want regarding this message or need? · What ideas do you have about them to get their attention – what is the fit? At this point, you should know your wants and needs and your listener’s wants and needs. This information is a base-line to persuasive communication. Step 3: Narrow your focus. 1. You have a limited about of time and space to convey your message. Be sure you narrow your focus appropriate as to relay the ‘correct’ amount of information. This decision links to step 1 – what is your purpose. Step 4: Confirm the mentions. (Okay, now you can start with a list.) 1. Make a list of the points you need to make. 2. After you listed all that you can think of (or gather and list), categorize them. Eliminate items that do not link to your narrowed focus (Save them for another time.) After you define your purpose, know your audience, narrow your focus and pick your points, it’s time to construct the flow. Step 5: Choose your presentation..
Copyright ©2001. All Rights Reserved.Copyright ©2001. .docx
Copyright ©2001. All Rights Reserved.Copyright ©2001. .docx
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Social Business
Stowe Boyd
a presentation made in NYC 2 Mar 2010.
The New Web: Social, Real-Time, And Mobile
The New Web: Social, Real-Time, And Mobile
Stowe Boyd
Presentation in Hannover Germany, for ConventionCamp
The Social Revolution: Ten Years Later, Lookng Ten Years Ahead
The Social Revolution: Ten Years Later, Lookng Ten Years Ahead
Stowe Boyd
New Spatialism
New Spatialism
Stowe Boyd
Somesso, London UK, 2009
Unmarketing And The Webful Brand
Unmarketing And The Webful Brand
Stowe Boyd
FutureSonic 2009, Manchester UK
Social Tools And The Shape Of Future Culture
Social Tools And The Shape Of Future Culture
Stowe Boyd
Better Media Plumbing For The Social Web
Better Media Plumbing For The Social Web
Stowe Boyd
08 10 Why Conversations Migrate
08 10 Why Conversations Migrate
Stowe Boyd
Going Solo Lausanne May 2008
From The Far Side To The Dark Side: A Crash Course In Business Realities
From The Far Side To The Dark Side: A Crash Course In Business Realities
Stowe Boyd
My keynote at Next08, Hamburg May 08
The Social Web: Why The New Web Matters
The Social Web: Why The New Web Matters
Stowe Boyd
Entrepreneurialitis - Pitfalls in Startups
Entrepreneurialitis - Pitfalls in Startups
Stowe Boyd
How Lifestreaming Is Shaping Web Culture
We Make Our Tools And They Shape Us
We Make Our Tools And They Shape Us
Stowe Boyd
New version from Berlin Web 2.0 Expo Nov 07
Building Social Applications
Building Social Applications
Stowe Boyd
A 'micropresentation' from Reboot 9
Entrepreneurialitis - Pitfalls in Startups
Entrepreneurialitis - Pitfalls in Startups
Stowe Boyd
3 hour workshop given at Lift in February 2007.
Building Social Applications
Building Social Applications
Stowe Boyd
One key meme from my stump speech about social applications: have to put the individual at the center of their networked world, and then build out.
Social = Me First
Social = Me First
Stowe Boyd
More from Stowe Boyd
(17)
Social Media Blur
Social Media Blur
Social Business
Social Business
The New Web: Social, Real-Time, And Mobile
The New Web: Social, Real-Time, And Mobile
The Social Revolution: Ten Years Later, Lookng Ten Years Ahead
The Social Revolution: Ten Years Later, Lookng Ten Years Ahead
New Spatialism
New Spatialism
Unmarketing And The Webful Brand
Unmarketing And The Webful Brand
Social Tools And The Shape Of Future Culture
Social Tools And The Shape Of Future Culture
Better Media Plumbing For The Social Web
Better Media Plumbing For The Social Web
08 10 Why Conversations Migrate
08 10 Why Conversations Migrate
From The Far Side To The Dark Side: A Crash Course In Business Realities
From The Far Side To The Dark Side: A Crash Course In Business Realities
The Social Web: Why The New Web Matters
The Social Web: Why The New Web Matters
Entrepreneurialitis - Pitfalls in Startups
Entrepreneurialitis - Pitfalls in Startups
We Make Our Tools And They Shape Us
We Make Our Tools And They Shape Us
Building Social Applications
Building Social Applications
Entrepreneurialitis - Pitfalls in Startups
Entrepreneurialitis - Pitfalls in Startups
Building Social Applications
Building Social Applications
Social = Me First
Social = Me First
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