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3i
innova tion incuba tor interfa c e
         TI
         he nnovation Catalyzer
C o m pa nie s a re b e c om ing
e ve r:

m ore     g lob a l
m ore     h ie ra rc h ic a l
m ore     s iloe d
m ore     c...
S pe c ia liz a tio n
                     Th e g a m e of innova tion is
                              E VOLVING
        ...
Ide a s h a ve be e n bound by
           g e og ra ph y
                  &
               s ilos



    Ide        P e o...
Introduc ing



          P e opl
Ide                 Ide
             e
 a                   a




         Th e
        ...
Th e 3i pla tform uns h a c kle s ide a s
    3i b uilds a c onne c tive la ye r th a t tra ns c e nds
    g e og ra ph y,...
Th e Ide a Life c yc le
                                                                   P riva c y
                    ...
In no va tion n e two rks will h a ve a
re vo lution a ry e ffe c t o n in te rn a l id e a
g e n e ra tion a nd a do p ti...
C u s tom e r                         E m p lo ye e
 F e e db a c k                        F e e dba ck


                ...
Adve rtis ing h olding c om pa nie s a re b loa te d a nd
ine ffic ie nt. Th e y a re b uilt a round th e ide a th a t
c l...
Ag e nc y




                                  R e s e a rc h & Ins ig h ts        De s ig n




oving forwa rd I b e lie...
P re s e nta tion pre pa re d b y: S e ni Th om a s
10-23-07

F or furth e r inq uiry ple a s e c onta c t m e a t:

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3i Innovation Incubator Interface

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Transcript of "3i Innovation Incubator Interface"

  1. 1. 3i innova tion incuba tor interfa c e TI he nnovation Catalyzer
  2. 2. C o m pa nie s a re b e c om ing e ve r: m ore g lob a l m ore h ie ra rc h ic a l m ore s iloe d m ore c om pa rtm e nta liz e d & le s s a g ile le s s fle xib le le s s c re a tive le s s in nova tive
  3. 3. S pe c ia liz a tio n Th e g a m e of innova tion is E VOLVING Inc re m e nta l S ponta ne ous C o lla b ora tive
  4. 4. Ide a s h a ve be e n bound by g e og ra ph y & s ilos Ide P e opl Ide a e a Until now…
  5. 5. Introduc ing P e opl Ide Ide e a a Th e 3i P la tform
  6. 6. Th e 3i pla tform uns h a c kle s ide a s 3i b uilds a c onne c tive la ye r th a t tra ns c e nds g e og ra ph y, de pa rtm e nts , title s , a nd politic s . 3i c om b a ts th e ultim a te innova tion kille r, s iz e , b y fa c ilita ting th e c re a tion of s m a ll, nim b le , a d h oc g roups a round ide a s . 3i e na b le s ide a g e ne ra tors to a ttra c t th e rig h t pe ople to e volve ide a s a nd e xe c ute . In a ddition, it a llows c ontrib utors to find ide a s th e y wis h to b uild upon. Ide a s a re powe rle s s with out th e rig h t pe ople
  7. 7. Th e Ide a Life c yc le P riva c y Th e ide a is s e tting s s e t An ide a is b orn uploa de d to th e a nd 3i pla tform c a te g oriz e d Th e ide a g rows , e volve s Ide a s a re ra te d a nd a ttra c ts a dvoc a te s . C olla b ora te r a nd c om m e nte d on, b ub b ling -up profile inputte d Innova tion is c a ta lyz e d th e g re a t one s Us e rs a re C olla b ora te r Ide a e nte rs notifie d of ide a s m a tc h e s re turne d ide a s tre a m for m a tc h ing th e ir from pool of opt- dis c ove ry inte re s t profile in c a ndida te s
  8. 8. In no va tion n e two rks will h a ve a re vo lution a ry e ffe c t o n in te rn a l id e a g e n e ra tion a nd a do p tio n. In th e pa s t lo n e Mc Do na ld s fra nc h is e e s d e ve lo pe d m ore e ffic ie nt kitc h e n o rie nta tio ns , a n d Wa l-Ma rt lo a din g do c k wo rke rs s tre a m line d th e s up p ly c h a in . Th ro ug h in no va tion n e two rks , id e a s c a n b e dis s e m in a te d fa r m ore ra p id ly a nd e ffic ie n tly. De m a n d for th e s e type s of n e two rks will g ro w ra p id ly a s c om p a n ie s b e c o m e m o re g e o-a g no s tic a n d m a rke t c o ns o lida tio n h a s te ns . Ho w i-ne ts c a n b e im p le m e n te d 
  9. 9. C u s tom e r E m p lo ye e F e e db a c k F e e dba ck C o m pa n y- Wid e In n o va tion C olla b ora tive De p a rtm e n t P a rtne r a l In n o va tio n Innova tion
  10. 10. Adve rtis ing h olding c om pa nie s a re b loa te d a nd ine ffic ie nt. Th e y a re b uilt a round th e ide a th a t c lie nt s e rvic e is e nh a nc e d b y a “360 de g re e , full s e rvic e ” offe ring . It is a m yth . MDC P a rtne rs , h owe ve r, h a s a b uilt a ne twork of innova tive , a g ile , a nd e ntre pre ne uria l c om pa nie s . Th e ph ilos oph y is forwa rd-th inking , B ut Th e c ontinue d s uc c e s s will h ing e on h a rne s s ing th e individua l s tre ng th s of e a c h portfolio c om pa ny th roug h a c olla b ora tive ne twork, And Not only finding a nd a c q uiring c utting e dg e c om pa nie s , b ut dis s e m ina ting th e c om pa ny’s
  11. 11. Ag e nc y R e s e a rc h & Ins ig h ts De s ig n oving forwa rd I b e lie ve it will b e c ritic a l to de ve lop m ore e ffe c tive c ros s portfolio te a m s P e rs ona lly I b e lie ve th e re is a s trong tre nd b ring ing th e de s ig n a nd a dve rtis ing re a lm s tog e th e r. S m a lle r a g e nc ie s like Anom a ly a re winning pre vious ly una tta ina b le c lie nts b y c om b ining th e ta le nt of th e ir de s ig ne rs with th e c ons um e r ins ig h ts provide d b y th e ir re s e a rc h a nd c re a tive te a m s . F or e xa m ple , for th e Virg in Airwa ys pitc h th e y c h os e to re a c h b e yond th e TV s pot a nd re de s ig n s te wa rd outfits , a irc ra ft inte riors , a nd b uilt a n e ntire in-flig h t e nte rta inm e nt s ys te m . Th is is powe r of b re a king down th e s e s ilos a nd fully le ve ra g ing th e a m a z ing s e t of ta le nts th a t re s ide s with in MDC s ne twork. More powe rful pitc h e s , inc re a s e d re ve nue th roug h in- ne twork s ourc ing , a nd g re a te r q ua lity work.
  12. 12. P re s e nta tion pre pa re d b y: S e ni Th om a s 10-23-07 F or furth e r inq uiry ple a s e c onta c t m e a t: E m a il: s e nith om a s 1@g m a il.c om C e ll: 646-285-5193
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