The document outlines the initial idea, hypotheses, and MVP for StyleStalkr, a startup that aims to help professional women ages 25-35 find the exact clothing and accessories seen on TV shows and celebrities for less. It lists the team members and thanks mentors for their guidance, and details iterations of the concept, customer research, process using Scrum, initial landing page wireframes, and focus on delivering a celebrity's style to subscribers 4 times a year as the minimum viable product.

1. Team Members:
Madhu Punjabi
Carolyn Simnett
Ryan MacCarrigan
Jay Orfield
Alexander Barbara

2. Thank you to our
mentors...
particularly
Kelly, Hiten, Giff, Steve,
Trevor, Brant, and Jennifer

3. Initial Idea
StyleStalkr solves the problem of when
you’re watching a tv show or film or
reading a magazine and you say
“I want it”

4. Our Team

5. Statement of Business Assumptions

6. This weekend..
We focused on finding our customers….

7. MAIN HYPOTHESIS
Women between ages 18-35 have
a problem finding the exact same
clothing and accessories featured
on T.V. Shows

9. MAIN HYPOTHESIS (TAKE 2)
Professional Women 25-35
Women between ages 18-35 have
similar
a problem finding the exact same
clothing and accessories featured
on T.V. Shows
and celebrities

11. MAIN HYPOTHESIS (TAKE 3)
Professional Women 25-35
Women between ages 18-35 have
similar
a problem finding the exact same
clothing and accessories featured
on T.V. Shows
and celebrities FOR LESS

12. Our Process… Scrum… YUM!

14. Our Motto
Customer Team: By any means necessary
Product Team:
YES/NO/Maybe, be ready to react

15. Initial Concept

16. Iteration

17. Final Landing Page

18. Facebook

19. Wireframes

20. MVP
Get (fill in cult celebrity
fashion icon)’s style delivered
to your door 4 times a year

21. MVP
Get Kim Kardashian’s style
delivered to your door 4 times
a year

22. MVP