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Stylestalkr main final - Lean Startup Machine NYC

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FInalist presentation for Lean Startup Machine NY on April 03, 2011

FInalist presentation for Lean Startup Machine NY on April 03, 2011

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Stylestalkr main final - Lean Startup Machine NYC Presentation Transcript

  • 1. Team Members: Madhu Punjabi Carolyn SimnettRyan MacCarrigan Jay OrfieldAlexander Barbara
  • 2. Thank you to our mentors... particularly Kelly, Hiten, Giff, Steve,Trevor, Brant, and Jennifer
  • 3. Initial IdeaStyleStalkr solves the problem of when you’re watching a tv show or film or reading a magazine and you say “I want it”
  • 4. Our Team
  • 5. Statement of Business Assumptions
  • 6. This weekend..We focused on finding our customers….
  • 7. MAIN HYPOTHESISWomen between ages 18-35 havea problem finding the exact sameclothing and accessories featured on T.V. Shows
  • 8. MAIN HYPOTHESIS (TAKE 2)Professional Women 25-35 Women between ages 18-35 have similar a problem finding the exact same clothing and accessories featured on T.V. Shows and celebrities
  • 9. MAIN HYPOTHESIS (TAKE 3)Professional Women 25-35 Women between ages 18-35 have similar a problem finding the exact same clothing and accessories featured on T.V. Shows and celebrities FOR LESS
  • 10. Our Process… Scrum… YUM!
  • 11. Our MottoCustomer Team: By any means necessary Product Team: YES/NO/Maybe, be ready to react
  • 12. Initial Concept
  • 13. Iteration
  • 14. Final Landing Page
  • 15. Facebook
  • 16. Wireframes
  • 17. MVP Get (fill in cult celebrityfashion icon)’s style delivered to your door 4 times a year
  • 18. MVP Get Kim Kardashian’s styledelivered to your door 4 times a year
  • 19. MVP