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GSK E3 Case Competition 2018 PPT
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Bhargava Ram
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Credits - Tejasri Alajangi, Teja Reddy Kaluva- IIM Kozhikode, PGP21 batch.
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https://www.thehindu.com/sci-tech/technology/internet/Indian-mothers- becoming-lsquodigi-momsrsquo/article16304675.ece https://www.socialsamosa.com/2012/08/marketing-to-moms-on-social-media/ https://www.researchgate.net/publication/262897022_Online_health_communitie s_An_assessment_of_the_influence_of_participation_on_patient_empowerment_ outcomes https://www.prnewswire.com/news-releases/babycenter-reveals-profile-of-todays- millennial-mom-shes-resilient-resourceful-optimistic-242798041.htm http://ijme.in/articles/public-trust-in-vaccination-an-analytical- framework/?galley=html https://gigaom.com/2013/06/26/pregnancy-in-the-digital-age/