FOL Blogger

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Bogger & Facebook for FOL

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FOL Blogger

  1. 1. Blogger & Facebook Fun & Practical Online Tools for Promoting Friends of the Library
  2. 2. <ul><li>Blog hosting site, launched in 2000 and was purchased by Google in 2003. </li></ul><ul><li>Supports Google’s AdSense, which is a revenue-generating service. </li></ul><ul><li>Free and customizable. </li></ul><ul><li>Social networking website, created in 2004. </li></ul><ul><li>Has more than 200 million active users worldwide. </li></ul><ul><li>Free and customizable. </li></ul><ul><li>facebook.com </li></ul><ul><li>blogger.com </li></ul>
  3. 3. Why Blog? <ul><li>Promote events! </li></ul><ul><li>Connect with community! </li></ul><ul><li>Be discovered on search engines! </li></ul><ul><li>Showcase photos and other media, such as videos! </li></ul><ul><li>Publish when you want from anywhere! </li></ul><ul><li>All of this for FREE! Can you say ROI?! </li></ul>
  4. 4. St. Johns County Public Library <ul><li>www.sjcpls.org </li></ul>
  5. 5. Examples of Basic Blog Design <ul><li>Albany Public Library </li></ul><ul><li>www.aplfriends.blogspot.com/ </li></ul><ul><li>Largo Public Library </li></ul><ul><li>www.lplfriends.blogspot.com/ </li></ul>
  6. 6. More Basic Blog Examples <ul><li>Franklin County Public Library </li></ul><ul><li>Waterboro Public Library </li></ul><ul><li>friendsofwaterboropubliclibrary.org/wordpress/ </li></ul>
  7. 7. Lincoln Public Library www.friendsofthelincolnlibrary.blogspot.com/
  8. 8. Popular Blog Sites <ul><li>Blogger – www.blogger.com </li></ul><ul><li>LiveJournal – www.livejournal.com </li></ul><ul><li>TypePad – www.typepad.com ($) </li></ul><ul><li>WordPress – www.wordpress.com </li></ul>
  9. 9. Blogger Create a blog in a few quick steps!
  10. 20. Tips for Blogging <ul><li>Target content toward your audience. Include entertainment, education, information, and news relevant to the organization and community. </li></ul><ul><li>Provide comprehensive coverage of the topic by using the 5 Ws: Who, What, Where, When, Why… oh, and How. </li></ul><ul><li>Add images for visual enjoyment. Seeing people’s smiling faces personalizes the site. </li></ul><ul><li>K.I.S.S – Keep It Short Sweetie! One topic per post. </li></ul>
  11. 21. Facebook You tell two friends, then they tell two friends, then….
  12. 27. Technology Is Your Friend!
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