Typography
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Typography

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Typography Typography Presentation Transcript

  • YEAR 10 CD PROJECTTYPOGRAPHY
  • What is typography? Learn thebasic rules and terms of type! Typography is, quite simply, the art and technique ofarranging type. Its central to the work and skills of a designerand is about much more than making the words legible.
  • Hello everybody please tellme what kind oftypefaceI am? Are you sure ? How do youknow?What kind of typeface will youuse in your project?Why?
  • Basic concepts Size Hierarchy and scale If all type was the same size, then it would be difficult to know which was themost important information on the page. In order to guide the reader, then,headings are usually large, sub-headings are smaller, and body type issmaller still. Alignment:
  • rivers
  • orphan
  •  Key to image: 1. Bowl; 2. Stem; 3. Counter; 4. Arm; 5. Ligature; 6.Terminal; 7. Spine; 8. Ascender; 9. Apex; 10. Serif; 11. Ear; 12.Descender; 13. Crossbar; 14. Finial; 15. Ascender height; 16. Capheight; 17. X-height; 18. Baseline; 19. Descender line
  • http://webdesignledger.com/inspiration/21-examples-of-great-typography-in-web-design http://www.1stwebdesigner.com/inspiration/awesome-typography-examples/
  • bad http://bonfx.com/23-really-bad-font-choices/comment-page-1/