Social Sales and B2B Marketing in 4 Steps - Find Tell Sell Measure - Selasdia
Selasdia is a product designed specifically for B2B marketing and social sales. We call it the robotic B2B salesman. It is designed around a very simple B2B process that involves just three steps: Find, Tell, Sell. In the first step (Find), Selasdia finds and builds a lists of potential buyers (partially qualified leads) by locating people with the Budget and Authority. In the second step (Tell), Selasdia tries to make the people in the partially qualified list aware of your product by nurturing them. In the third step (Sell), Selasdia looks for signals that could help it confirm the presence of the remaining two parameters needed for full qualification (Need and Time). When it detects these signals, it alerts you to the possibility of the lead converting. In the last step (Measure), you determine if the KPI (Key Performance Indicator) goals that you defined have been met.
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Social Sales and B2B Marketing in 4 Steps - Find Tell Sell Measure - Selasdia
- 1. cohan@selasdia.comSelasdia B2B Marketing using The Robotic Salesman Find Tell Sell Selasdia Social Sales & B2B Marketing Automation
- 2. cohan@selasdia.comFind. Tell. Sell. Measure. Find Tell Sell and helps you automate the steps:
- 3. cohan@selasdia.comFind This is how you find prospects Find Find influencers Nurture Customers Find topics of interest Find interest Find media streams Find customers
- 4. cohan@selasdia.comTell This is how you engage your prospects Tell Nurture influencers Nurture Customers Create content on hot topics Enter media streams Distribute it at peak hours Respond to inquiries
- 5. cohan@selasdia.comSell This is how to convince your prospects Sell Identify immediate needs Nurture Customers Follow up socially Probe using email Use social context Identify inquiries
- 6. cohan@selasdia.comMeasure This is how you measure the returns Measure Awareness created Nurture Customers Leads and prospects found Audience members Information found on leads Successful interactions
- 7. cohan@selasdia.comROI 500 interactions 50 views 5 follows 0.5 meetings 0.05 purchases The ROI Funnel
- 8. cohan@selasdia.comwww.selasdia.com www.selasdia.com visit write to cohan@selasdia.com To learn more or
- 9. cohan@selasdia.comFind Tell Sell Measure Your Friendly Robotic Salesman