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WELCOME
@intranetexperts
08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION
08:50 WELCOME NOTE AND INTRODUCTION
Simon Dance, Interact
09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA
Gerry McGovern, Customer Carewords
09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017
Andy Williamson, University of East London and The IoIC
10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET (AND STILL SUCCEED)
Joel Turner, Sky Betting & Gaming
10:30 BREAK AND EXHIBITION
11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES
James Robertson, Step Two Designs
11:30 PANEL DISCUSSION
12:15 LUNCH AND EXHIBITION
CONFERENCE AGENDA
08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION
08:50 WELCOME NOTE AND INTRODUCTION
Simon Dance, Interact
09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA
Gerry McGovern, Customer Carewords
09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017
Andy Williamson, University of East London and The IoIC
10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET (AND STILL SUCCEED)
Joel Turner, Sky Betting & Gaming
10:30 BREAK AND EXHIBITION
11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES
James Robertson, Step Two Designs
11:30 PANEL DISCUSSION
12:15 LUNCH AND EXHIBITION
CONFERENCE AGENDA
Measuring Employee Effort
Gerry McGovern
customercarewords.comSeptember15, 2016
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
BBC: The US track cycling team has been
training with augmented reality glasses
BBC: The Solos smart glasses display
performance data as you ride
Have employees access to the information
they need to do their jobs well?
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
The Rules Have Changed for
Traditional Marketing & Sales
80-90% of collateral plays no useful role in the selling
process
70% of B2B buying process is completed before a buyer
is willing to speak to Sales
63% of companies think sales and marketing teams are
misaligned on what customers want and need
18-24% of leads are contributed by Marketing
Andy Markowitz, Lead Performance Marketing Lab at GE
2016 Sales And Marketing Sentiment Study
CallidusCloud
Interaction 2016 - Keynote Presentations
28.90%
32% 32.70%
42.20%
MILLENIALS GENERATION X BABY BOOMERS TRADITIONALISTS
US Employee Engagement by
Generation: 2014
“Organizational
design” is the
number one
global trend Deloitte 2016 Global
Human Capital Trends
81%
31%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
MEASURE CUSTOMER
EXPERIENCE
MEASURE EMPLOYEE
EXPERIENCE
CUSTOMER EXPERIENCE VS EMPLOYEE EXPERIENCE
Source: IDC survey, 2015
22© Customer Carewords Ltd. customercarewords.com
Microsoft Legal Intranet
MS employee



$33
$10
$1
LCA
23© Customer Carewords Ltd. customercarewords.com
Example: user’s mental model
Old navigation:
Trademarks
Fictitious
Names
Marketing
Fictitious
Names
16% of participants found the topic.
100% of participants found the topic.
Task: You are looking for a person’s name to use in an example in a whitepaper.
24© Customer Carewords Ltd. customercarewords.com
0
20
40
60
80
100
120
140
160
Aug Sep Oct Nov Dec Jan-09 Feb Mar Apr May Jun Jul Aug Sep
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
27© Customer Carewords Ltd. customercarewords.com 3
http://gerrymcgovern.com/books/transform-rebels-guide-digital-transformation
28© Customer Carewords Ltd. customercarewords.com
+353 87 238 6136
@gerrymcgovern
gerry@customercarewords.com
Thank you
customercarewords.comWWW.
08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION
08:50 WELCOME NOTE AND INTRODUCTION
Simon Dance, Interact
09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA
Gerry McGovern, Customer Carewords
09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017
Andy Williamson, University of East London and The IoIC
10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET (AND STILL SUCCEED)
Joel Turner, Sky Betting & Gaming
10:30 BREAK AND EXHIBITION
11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES
James Robertson, Step Two Designs
11:30 PANEL DISCUSSION
12:15 LUNCH AND EXHIBITION
CONFERENCE AGENDA
Top 5 trends for internal
communications in 2017
Andy Williamson
Director of Communications, IoIC
Head of Internal Communications &
Engagement, University of East London
About IoIC
The leading independent professional body dedicated
to internal communication and employee engagement
•The voice of internal communication for over 65 years.
•We drive the profession forward through qualifications, career development,
thought leadership and best practice.
•A not-for-profit organisation, we represent more than 1,000 professionals,
helping them be the best they can be – today, and in the future.
www.ioic.org.uk
About UEL
London’s leading university for civic engagement
•Founded in West Ham in 1898
•Huge diversity
•Unusual student profile
•Practical learning
•Sporting excellence
•First intranet launched January 2016
www.uel.ac.uk
1. Professional evolution
2. Breaking boundaries
3. Fighting for attention
Interaction 2016 - Keynote Presentations
4. Taming technology
5. Say it with coffee
The implications for intranets
1. Professional evolution
 Intranet demands greater skills andprofessionalism fromIC
2. Breaking boundaries
 Intranet is notsolely an IT project
 Who is inside the organisation is evolving, eg UEL
 What goes on on the intranet won’t stay on the intranet
3. Fighting for attention
 Use the full armouryofimages, videoandtechnology toengage the user
4. Taming technology
 But don’t forgetthe basics
5. Say it with coffee
 There is no substitute forreal coffee!
Any questions?
Contact me at: a.williamson2@uel.ac.uk
Thank you
08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION
08:50 WELCOME NOTE AND INTRODUCTION
Simon Dance, Interact
09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA
Gerry McGovern, Customer Carewords
09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017
Andy Williamson, University of East London and The IoIC
10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET
(AND STILL SUCCEED) - Joel Turner, Sky Betting & Gaming
10:30 BREAK AND EXHIBITION
11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES
James Robertson, Step Two Designs
11:30 PANEL DISCUSSION
12:15 LUNCH AND EXHIBITION
CONFERENCE AGENDA
Interaction 2016 - Keynote Presentations
The terrifying story
of how not to
launch an intranet
and still succeed
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Some people
Interaction 2016 - Keynote Presentations
Starting out
Interaction 2016 - Keynote Presentations
Our big plan
Objectives
& success
Let’s draw it
out
Launch!
The name
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Five simple things
that work
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
So what was so
terrifying about that?
Interaction 2016 - Keynote Presentations
08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION
08:50 WELCOME NOTE AND INTRODUCTION
Simon Dance, Interact
09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA
Gerry McGovern, Customer Carewords
09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017
Andy Williamson, University of East London and The IoIC
10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET
(AND STILL SUCCEED) - Joel Turner, Sky Betting & Gaming
10:30 BREAK AND EXHIBITION
11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES
James Robertson, Step Two Designs
11:30 PANEL DISCUSSION
12:15 LUNCH AND EXHIBITION
CONFERENCE AGENDA
@intranetexperts
08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION
08:50 WELCOME NOTE AND INTRODUCTION
Simon Dance, Interact
09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA
Gerry McGovern, Customer Carewords
09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017
Andy Williamson, University of East London and The IoIC
10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET
(AND STILL SUCCEED) - Joel Turner, Sky Betting & Gaming
10:30 BREAK AND EXHIBITION
11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES
James Robertson, Step Two Designs
11:30 PANEL DISCUSSION
12:15 LUNCH AND EXHIBITION
CONFERENCE AGENDA
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
Interaction 2016 - Keynote Presentations
08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION
08:50 WELCOME NOTE AND INTRODUCTION
Simon Dance, Interact
09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA
Gerry McGovern, Customer Carewords
09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017
Andy Williamson, University of East London and The IoIC
10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET
(AND STILL SUCCEED) - Joel Turner, Sky Betting & Gaming
10:30 BREAK AND EXHIBITION
11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES
James Robertson, Step Two Designs
11:30 PANEL DISCUSSION
12:15 LUNCH AND EXHIBITION
CONFERENCE AGENDA
@intranetexperts

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Interaction 2016 - Keynote Presentations

  • 2. 08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION 08:50 WELCOME NOTE AND INTRODUCTION Simon Dance, Interact 09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA Gerry McGovern, Customer Carewords 09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017 Andy Williamson, University of East London and The IoIC 10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET (AND STILL SUCCEED) Joel Turner, Sky Betting & Gaming 10:30 BREAK AND EXHIBITION 11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES James Robertson, Step Two Designs 11:30 PANEL DISCUSSION 12:15 LUNCH AND EXHIBITION CONFERENCE AGENDA
  • 3. 08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION 08:50 WELCOME NOTE AND INTRODUCTION Simon Dance, Interact 09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA Gerry McGovern, Customer Carewords 09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017 Andy Williamson, University of East London and The IoIC 10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET (AND STILL SUCCEED) Joel Turner, Sky Betting & Gaming 10:30 BREAK AND EXHIBITION 11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES James Robertson, Step Two Designs 11:30 PANEL DISCUSSION 12:15 LUNCH AND EXHIBITION CONFERENCE AGENDA
  • 4. Measuring Employee Effort Gerry McGovern customercarewords.comSeptember15, 2016
  • 7. BBC: The US track cycling team has been training with augmented reality glasses
  • 8. BBC: The Solos smart glasses display performance data as you ride
  • 9. Have employees access to the information they need to do their jobs well?
  • 16. The Rules Have Changed for Traditional Marketing & Sales 80-90% of collateral plays no useful role in the selling process 70% of B2B buying process is completed before a buyer is willing to speak to Sales 63% of companies think sales and marketing teams are misaligned on what customers want and need 18-24% of leads are contributed by Marketing Andy Markowitz, Lead Performance Marketing Lab at GE
  • 17. 2016 Sales And Marketing Sentiment Study CallidusCloud
  • 19. 28.90% 32% 32.70% 42.20% MILLENIALS GENERATION X BABY BOOMERS TRADITIONALISTS US Employee Engagement by Generation: 2014
  • 20. “Organizational design” is the number one global trend Deloitte 2016 Global Human Capital Trends
  • 22. 22© Customer Carewords Ltd. customercarewords.com Microsoft Legal Intranet MS employee    $33 $10 $1 LCA
  • 23. 23© Customer Carewords Ltd. customercarewords.com Example: user’s mental model Old navigation: Trademarks Fictitious Names Marketing Fictitious Names 16% of participants found the topic. 100% of participants found the topic. Task: You are looking for a person’s name to use in an example in a whitepaper.
  • 24. 24© Customer Carewords Ltd. customercarewords.com 0 20 40 60 80 100 120 140 160 Aug Sep Oct Nov Dec Jan-09 Feb Mar Apr May Jun Jul Aug Sep
  • 27. 27© Customer Carewords Ltd. customercarewords.com 3 http://gerrymcgovern.com/books/transform-rebels-guide-digital-transformation
  • 28. 28© Customer Carewords Ltd. customercarewords.com +353 87 238 6136 @gerrymcgovern gerry@customercarewords.com Thank you customercarewords.comWWW.
  • 29. 08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION 08:50 WELCOME NOTE AND INTRODUCTION Simon Dance, Interact 09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA Gerry McGovern, Customer Carewords 09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017 Andy Williamson, University of East London and The IoIC 10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET (AND STILL SUCCEED) Joel Turner, Sky Betting & Gaming 10:30 BREAK AND EXHIBITION 11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES James Robertson, Step Two Designs 11:30 PANEL DISCUSSION 12:15 LUNCH AND EXHIBITION CONFERENCE AGENDA
  • 30. Top 5 trends for internal communications in 2017 Andy Williamson Director of Communications, IoIC Head of Internal Communications & Engagement, University of East London
  • 31. About IoIC The leading independent professional body dedicated to internal communication and employee engagement •The voice of internal communication for over 65 years. •We drive the profession forward through qualifications, career development, thought leadership and best practice. •A not-for-profit organisation, we represent more than 1,000 professionals, helping them be the best they can be – today, and in the future. www.ioic.org.uk
  • 32. About UEL London’s leading university for civic engagement •Founded in West Ham in 1898 •Huge diversity •Unusual student profile •Practical learning •Sporting excellence •First intranet launched January 2016 www.uel.ac.uk
  • 35. 3. Fighting for attention
  • 38. 5. Say it with coffee
  • 39. The implications for intranets 1. Professional evolution  Intranet demands greater skills andprofessionalism fromIC 2. Breaking boundaries  Intranet is notsolely an IT project  Who is inside the organisation is evolving, eg UEL  What goes on on the intranet won’t stay on the intranet 3. Fighting for attention  Use the full armouryofimages, videoandtechnology toengage the user 4. Taming technology  But don’t forgetthe basics 5. Say it with coffee  There is no substitute forreal coffee!
  • 40. Any questions? Contact me at: a.williamson2@uel.ac.uk
  • 42. 08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION 08:50 WELCOME NOTE AND INTRODUCTION Simon Dance, Interact 09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA Gerry McGovern, Customer Carewords 09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017 Andy Williamson, University of East London and The IoIC 10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET (AND STILL SUCCEED) - Joel Turner, Sky Betting & Gaming 10:30 BREAK AND EXHIBITION 11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES James Robertson, Step Two Designs 11:30 PANEL DISCUSSION 12:15 LUNCH AND EXHIBITION CONFERENCE AGENDA
  • 44. The terrifying story of how not to launch an intranet and still succeed
  • 51. Our big plan Objectives & success Let’s draw it out Launch!
  • 61. So what was so terrifying about that?
  • 63. 08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION 08:50 WELCOME NOTE AND INTRODUCTION Simon Dance, Interact 09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA Gerry McGovern, Customer Carewords 09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017 Andy Williamson, University of East London and The IoIC 10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET (AND STILL SUCCEED) - Joel Turner, Sky Betting & Gaming 10:30 BREAK AND EXHIBITION 11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES James Robertson, Step Two Designs 11:30 PANEL DISCUSSION 12:15 LUNCH AND EXHIBITION CONFERENCE AGENDA
  • 65. 08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION 08:50 WELCOME NOTE AND INTRODUCTION Simon Dance, Interact 09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA Gerry McGovern, Customer Carewords 09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017 Andy Williamson, University of East London and The IoIC 10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET (AND STILL SUCCEED) - Joel Turner, Sky Betting & Gaming 10:30 BREAK AND EXHIBITION 11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES James Robertson, Step Two Designs 11:30 PANEL DISCUSSION 12:15 LUNCH AND EXHIBITION CONFERENCE AGENDA
  • 72. 08:00 REGISTER AND SEE LIVE INTRANETS IN ACTION 08:50 WELCOME NOTE AND INTRODUCTION Simon Dance, Interact 09:00 MEASURING EMPLOYEE EFFORT IN THE DIGITAL ERA Gerry McGovern, Customer Carewords 09:30 THE IOIC'S TOP TRENDS FOR INTERNAL COMMS IN 2017 Andy Williamson, University of East London and The IoIC 10:00 THE TERRIFYING STORY OF HOW NOT TO LAUNCH AN INTRANET (AND STILL SUCCEED) - Joel Turner, Sky Betting & Gaming 10:30 BREAK AND EXHIBITION 11:00 HOW YOU CAN HELP DELIVER A GREAT DIGITAL WORKPLACE WITH LIMITED RESOURCES James Robertson, Step Two Designs 11:30 PANEL DISCUSSION 12:15 LUNCH AND EXHIBITION CONFERENCE AGENDA