Cincinnati Digital Xchange: SXSW Round Table 2013

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Join us: http://www.cincinnatidigitalxchange.com …

Join us: http://www.cincinnatidigitalxchange.com

The Cincinnati Digital Xchange had our third event of the year, on March 26th. The March event's format was a little different. Several people from the local area went SXSW this year.
Watch the summary video: http://goo.gl/SQ6Oo
(Be sure to watch the individual videos using the links below.)
Link to the presentation:
The CDX brought you the highlights from some of the attendees. No waiting in line for a badge, sitting through long presentations, or having to stand in line for the next event. You got the highlighted version of what attendees saw and experienced. They may even have brought back information on what could be the next Twitter or Foursquare.

The presentations were brief and in a round table discussion format: one slide and a 5-minute presentation. There will be Q&A at the end of the presentations. The goal is to have attendees share the key learnings from this year's conference with those who could not attend.

Special thanks to our sponsors:
CincyTech - http://www.cincytechusa.com
Cintrifuse - http://www.facebook.com/Cintrifuse
Lifeat30fps - http://www.facebook.com/lifeat30fps

A great list of organizations that presented their thoughts on SXSW 2013.

Companies include:
Possible - http://www.possible.com
Pat Morgan
Watch the video: http://goo.gl/X9448

Empower MediaMarketing - http://www.empowermm.com
Drew McKenzie
Watch the video: http://goo.gl/j9bmd

dunnhumby - http://www.dunnhumby.com/us/
Matthew Tripepi
Watch the video: http://goo.gl/vUix6
Dawn Shirley
Watch the video: http://goo.gl/KW5ac

CincinnatiUSA Partnership - http://www.cincinnatiusa.org
Tammy Riddle
Watch the video: http://goo.gl/VxAW3

Lisnr - http://lisnr.com
Chris Ridenour
Watch the video: http://goo.gl/7f1ev

Cintrifuse - http://cintrifuse.com
Roanne Lee
Watch the video: http://goo.gl/vY0aO

Thanks for joining us!
The Cincinnati Digital Xchange Team:
Russ Shirley (http://www.linkedin.com/in/russshirley)
Matt Booher (http://www.linkedin.com/in/mattbooher)
Ike Brunner
David Heimbach (http://www.linkedin.com/in/dwheimbach)

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  • 1. Cincinnati Digital Xchange: SXSW 2013 Round Table Copyright © 2013 Cincinnati Digital Xchange
  • 2. SXSW 2013 Round TableWhat is SXSW? The first South by Southwest Music Conference andFestival (SXSW) was held in 1987 in Austin, Texas. 700 registrants has grown to 16,000 registrants In 1994, SXSW added a film and interactive component toaccommodate these growth industries. SXSW Film and Interactive events together attractapproximately 32,000 registrants to Austin every March.Source: http://sxsw.com/about/history Copyright © 2013 Cincinnati Digital Xchange
  • 3. SXSW 2013 Round TableHow is this going to work? Each speaker will tell us a little about what s/he does andwho s/he works for. Each speaker will have 5 - 7 minutes to tell us what s/hesaw as the next big thing, trend, or insight s/he came awaywith at SXSW. After everyone has presented we will open it up forquestions. Is everyone ready? Copyright © 2013 Cincinnati Digital Xchange
  • 4. SXSW 2013 Round Table: Presenters Roanne Lee Drew McKenzie Cintrifuse Empower MediaMarketing Chris Ridenour Pat Morgan Lisnr Possible Matthew Tripepi Tammy Riddle dunnhumby CincinnatiUSA Partnership Dawn Shirley Russ Shirley dunnhumby Cincinnati Digital Xchange Copyright © 2013 Cincinnati Digital Xchange
  • 5. SXSW 2013 Round Table Roanne Lee Cintrifuse Copyright © 2013 Cincinnati Digital Xchange
  • 6. SXSWRoanne LeeCintrifuse Copyright © 2013 Cincinnati Digital Xchange
  • 7. SXSW 2013 Round Table Chris Ridenour Lisnr Copyright © 2013 Cincinnati Digital Xchange
  • 8. Brands + StartupsChris RidenourLisnr Copyright © 2013 Cincinnati Digital Xchange
  • 9. SXSW 2013 Round Table Matthew Tripepi dunnhumby Copyright © 2013 Cincinnati Digital Xchange
  • 10. Leadership is key to successMatthew Tripepidunnhumby “We realize we dont have to do everything well, just a few things” -Dennis Crowley,Foursquare founder “Industries have to match the conveniences existing in technology” – Shawn Fanning,Napster founder “Leadership will be a blend of creative and analysis, as well as understanding humanbehavior” – Fast Company CMO “It is quicker to experiment and test theories than to debate. High frequency/velocityexperiments allow for faster learning.” – Intuit CMO “Exposing the data allows for building of business” – Weather Channel CEO Copyright © 2013 Cincinnati Digital Xchange
  • 11. SXSW 2013 Round Table Dawn Shirley dunnhumby Copyright © 2013 Cincinnati Digital Xchange
  • 12. SXSW - WalgreensDawn Shirleydunnhumby Copyright © 2013 Cincinnati Digital Xchange
  • 13. SXSW 2013 Round Table Drew McKenzie Empower MediaMarketing Copyright © 2013 Cincinnati Digital Xchange
  • 14. Hardware Not SoftwareDrew McKenzieEmpower MediaMarketing Copyright © 2013 Cincinnati Digital Xchange
  • 15. SXSW 2013 Round Table Pat Morgan Possible Copyright © 2013 Cincinnati Digital Xchange
  • 16. THE VALUE OF ONE SECONDPat MorganPossible Copyright © 2013 Cincinnati Digital Xchange
  • 17. SXSW 2013 Round Table Tammy Riddle CincinnatiUSA Partnership Copyright © 2013 Cincinnati Digital Xchange
  • 18. SXSW Trends ObservedTammy RiddleCincinnatiUSA Partnership fro Economic Development Crowdfunding Race to the moon Analytics Emerging apps, growth for agencies, growth for IT Demand for Talent Code, design, analytics Copyright © 2013 Cincinnati Digital Xchange
  • 19. SXSW 2013 Round Table Russ Shirley Cincinnati Digital Xchange Copyright © 2013 Cincinnati Digital Xchange
  • 20. Apps of SXSWRuss ShirleyCincinnati Digital Xchange Copyright © 2013 Cincinnati Digital Xchange
  • 21. SXSW 2013 Round Table: Questions Cincinnati Digital Xchange: SXSW 2013 Round Table March 26, 2013 Copyright © 2013 Cincinnati Digital Xchange