Presentation on the lessons Richmond Community Schools, in Richmond, Indiana learned as we started using social media to spread the word about our schools.

1. Social Media: What We’ve
Learned at Richmond
Community Schools
Rob Tidrow, Technology Coordinator
Bridget Hazelbaker, Community Partnership and Engagement
Coordinator
Richmond Community Schools
weRrichmond.com

2. Welcome
O Why Social Media
O Know Our Audience
O Just Because You CAN Say
It…
O Pick One…Then Two…Then
All
O Get Help
O Going Forward

3. Why Social Media
O Effective Communications Tool
O Provides Community Engagement
O Offers Online Promotion
O Complement Other Tools
O Website
O E-newsletters
O Traditional newsletters
O OneCall
O Direct e-mails
O Newspaper
O Radio
O Local Televsion
O More

5. Just Because You CAN Say It…
…Doesn’t Mean You
SHOULD
Student and Employee
Confidentiality

6. Pick One…Then Two…Then All

7. Get Help

8. Going Forward
O Pick one and start
O Expand your reach
O Shake hands
3 Tips

9. Thank You and Questions
Rob Tidrow
O Website: weRrichmond.com
O Blog: http://robtidrow.wordpress.com
O E-mail: tidrowr@rcs.k12.in.us
O Twitter: @wearerichmond
@robtidrow
O Facebook:
http://www.facebook.com/richmondschools
O YouTube: http://www.youtube.com/werrichmond
O Flickr: http://www.flickr.com/photos/werrichmond/
Bridget Hazelbaker
O Website: weRrichmond.com
O E-mail: bhazelbaker@rcs.k12.in.us
O Facebook: http://www.facebook.com/richmondschools
O YouTube: http://www.youtube.com/werrichmond
O Flickr: http://www.flickr.com/photos/werrichmond/