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ROCK MY SALES
Some facts about Facebook India !
                nd


โ€ข India is      largest Facebook user base in the
  worldโ€ฆ
                  nd


โ€ข Became          largest Facebook user base at
  February 2012 trailing behind United States.

                         rd

โ€ข India is also the      fastest growing after
  Thailand & Brazil             * http://trak.in/Tags/Business/indian-facebook-users/
your business
   needs
Reason No 1 : Your customers
         are already there !
Facebook Statistics for Lucknow as per Feb 2012

  Below 18 Years       19 - 25 Years         26 - 40 Years
  41 - 55 Years        Above 56 Years


        25340, 5%   7520, 1%
                                                         โ€ข   More than 70 % are in the age
                                                             group of 13 โ€“ 25 Years .
                               112540, 20%
   126200, 23%
                                                         โ€ข   Almost 3/4th have spending
                                                             power.
                       279820, 51%

                                                         โ€ข   90% of consumers hear about
                                                             your brand from their friends


                                                                                  * Facebook Ads Data
Reason No 2 : Your competitor
is there ! If not, he soon will be !
โ€ข 88 % believe its affecting their business !
โ€ข 57 % are using it already & 15 % are planning to !


   60           49

   40                        33
                                         32                % of Business
    20                                                       who use social
                                                   17        media for
        0

              Brand
                          Lead
            Awareness                Customer
                        Generation              Product
                                      Service
                                                Rating &
                                                 Review
                                                            * EarnestoOlivers .com (Infog)
Reason 3 : Facebook Presence
 enhance brand perception !


80
70
60
                                 51
50
                                             Somewhat Agree %
40
                                             Agree Strongly %
30           33
20                               25
10            9
 0
     Increases Brand       Interested in
        Perception     Customer's Feedback
                                                     www.marketingprofs.com
Reason 4 : Better than
TV, newspaper, billboard or any
  other outdoor promotion !
โ€ข 48 % of youngsters check Facebook either by phones
  or PCโ€™s when they get up !
โ€ข 40 % employees are using Facebook while working &
  26 % are spending more than an hour on it !
โ€ข Almost 50 % of people get to know about news from
  Facebook !
โ€ข Its impossible to calculate the ROI in outdoor
  Promotions !


                                            * http://www.marketwire.com
Dynamic Fan Page
โ€ข Give your fan page a stunning look !
โ€ข Engage your consumers from the first click !
โ€ข Show off your stuff to your consumers !
โ€ข Give website like experience to your fans
  on Facebook !
Offers & Deals
โ€ข Promote your business with Offers and
  Deals !
โ€ข Easy redeemable coupons for your fans !
โ€ข Increase your sales !
โ€ข Enhance your brand recall value !
Sweepstakes
โ€ข Run your promotion with maximum
  comfort !
โ€ข Immediate marketing Visibility &
  achieve new customers !
โ€ข Generate interest or excitement or both
  towards your brand !
Contests
โ€ข Launch your unique contests for your
  fanbase !
โ€ข Choose your Customer Engagement levels !
โ€ข Photo, Video, Text, Art or any other type of
  contest !
โ€ข Fully customized with your branding !
Social Responsibility
โ€ข   Convert you new likes into a donation !
โ€ข   Set value for each new like !
โ€ข   Improve your brand image !
โ€ข   Show it to your fans and make them
    proud for the initiative !
Feedback
โ€ข Make customers feel as a part of the
  business
โ€ข Take product reviews & feedback from
  your customers!
โ€ข Know your brand perception!
Thank You

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Rock My Sales

  • 2. Some facts about Facebook India ! nd โ€ข India is largest Facebook user base in the worldโ€ฆ nd โ€ข Became largest Facebook user base at February 2012 trailing behind United States. rd โ€ข India is also the fastest growing after Thailand & Brazil * http://trak.in/Tags/Business/indian-facebook-users/
  • 4. Reason No 1 : Your customers are already there ! Facebook Statistics for Lucknow as per Feb 2012 Below 18 Years 19 - 25 Years 26 - 40 Years 41 - 55 Years Above 56 Years 25340, 5% 7520, 1% โ€ข More than 70 % are in the age group of 13 โ€“ 25 Years . 112540, 20% 126200, 23% โ€ข Almost 3/4th have spending power. 279820, 51% โ€ข 90% of consumers hear about your brand from their friends * Facebook Ads Data
  • 5. Reason No 2 : Your competitor is there ! If not, he soon will be ! โ€ข 88 % believe its affecting their business ! โ€ข 57 % are using it already & 15 % are planning to ! 60 49 40 33 32 % of Business 20 who use social 17 media for 0 Brand Lead Awareness Customer Generation Product Service Rating & Review * EarnestoOlivers .com (Infog)
  • 6. Reason 3 : Facebook Presence enhance brand perception ! 80 70 60 51 50 Somewhat Agree % 40 Agree Strongly % 30 33 20 25 10 9 0 Increases Brand Interested in Perception Customer's Feedback www.marketingprofs.com
  • 7. Reason 4 : Better than TV, newspaper, billboard or any other outdoor promotion ! โ€ข 48 % of youngsters check Facebook either by phones or PCโ€™s when they get up ! โ€ข 40 % employees are using Facebook while working & 26 % are spending more than an hour on it ! โ€ข Almost 50 % of people get to know about news from Facebook ! โ€ข Its impossible to calculate the ROI in outdoor Promotions ! * http://www.marketwire.com
  • 8.
  • 9. Dynamic Fan Page โ€ข Give your fan page a stunning look ! โ€ข Engage your consumers from the first click ! โ€ข Show off your stuff to your consumers ! โ€ข Give website like experience to your fans on Facebook !
  • 10. Offers & Deals โ€ข Promote your business with Offers and Deals ! โ€ข Easy redeemable coupons for your fans ! โ€ข Increase your sales ! โ€ข Enhance your brand recall value !
  • 11. Sweepstakes โ€ข Run your promotion with maximum comfort ! โ€ข Immediate marketing Visibility & achieve new customers ! โ€ข Generate interest or excitement or both towards your brand !
  • 12. Contests โ€ข Launch your unique contests for your fanbase ! โ€ข Choose your Customer Engagement levels ! โ€ข Photo, Video, Text, Art or any other type of contest ! โ€ข Fully customized with your branding !
  • 13. Social Responsibility โ€ข Convert you new likes into a donation ! โ€ข Set value for each new like ! โ€ข Improve your brand image ! โ€ข Show it to your fans and make them proud for the initiative !
  • 14. Feedback โ€ข Make customers feel as a part of the business โ€ข Take product reviews & feedback from your customers! โ€ข Know your brand perception!