How Mobile Transforms the Enterprise
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Opening remarks for AppsWorld 2015 May 12-13 2015 San Francisco, CA
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How Mobile Transforms the Enterprise
- 1. How Mobile Transforms the Enterprise Raul Castanon-Martinez Sr. Analyst, Enterprise Mobility and Cloud 451 Research
- 2. Key Industry Trends • 2015 US ITDM Enterprise Mobility Survey • Who is responsible for enterprise mobility? • BYOD and mobility strategy • The shift from managing devices to managing data. • Still early days for enterprise mobility
- 3. 3 Today In two years IT remains the key decision-maker for mobility but this is shifting to LOB. Source: 451 Research’s 2015 US ITDM Enterprise Mobility Survey, March
- 4. 4 BYOD: Only 15% of companies ban employee-liable devices and enforce policy. Source: 451 Research’s 2015 US ITDM Enterprise Mobility Survey, March
- 5. 5 The tide is turning from focusing on devices and email to corporate data and users. Source: 451 Research’s 2015 US ITDM Enterprise Mobility Survey, March
- 6. 6 Investment priorities for mobile apps project are shifting Source: 451 Research’s 2015 US ITDM Enterprise Mobility Survey, March
- 7. 7 53% of large enterprises have deployed less than 20 employee mobile apps. Relative to the breadth of internal processes that at some point will be mobilized, this is a very small fraction. Source: 451 Research’s 2015 US ITDM Enterprise Mobility Survey, March
- 8. Thank you Email Raul.Castanon@451Research.com Twitter @RCastanonM
Editor's Notes
- While the key buyers for mobility are often unclear, today IT remains the key agent for determining mobile budgets. In two years’ time this will start to shift in a big way to lines of business A key driver of this shift is the growing adoption of mobile applications; LOB leaders understand the mobile app needs of their workers more than IT does. Centralized IT will still have control over policies and security, but LOB leaders and technical staff will increasingly dictate a sizeable portion of their company’s future mobility needs in the movement from tactical mobility to a more strategic approach. Management and security will remain key components of mobile budgets, but design and development will take on a larger share of a growing segment of IT spend (LOB). What this means: focus on the business processes, using mobility to redefine or create business processes, adding value with mobility Also means focus on the end user experience and we will hear from a panel of experts about the relevance of UI and UX for enterprise apps First two sessions will explore the impact of the end user experience
- BYOD is arguably the dominant trend in mobility BYOD is often positioned as a strategy in itself but this could not be further from the truth. It is a result of employee demands preceding a defined IT strategy within an organization. BYOD is more often than not the result of a LACK of a mobility strategy, including policies around acceptable use of mobile devices or related support. The fundamental challenge to mobile being a productivity enhancer rather than a drain is the practical complexity involved in actually mobilizing workflows that are almost entirely run off pre-mobile infrastructure based on Web architectures. BYOD also implies support for a wide range of devices. Currently Apple dominates (58% company liable tablets, 54% employee liable tablets; followed by Samsung) Companies expect they will support a wider range of devices within the next two years. Sessions on how to capitalize the consumerization of IT to your advantage.
- IT decision-makers still rank email as their highest primary goal for supporting mobile workers. But if we take into account their first and second choices, mobile access to productivity tools leaps ahead, indicating a growing shift in focus away from email. In the early days of BYOD IT focused on controlling the device. In the next stage of mobility management, they need to worry less about ownership, and instead focus on apps and data. Shift from controlling mobility to enabling it. Sessions on how companies can amplify their key strengths with mobility, as well as the challenges for IT regarding complexities of device management and app deployment
- Budgets shifting away from MDM and more into app development This reflects how mobility is changing; for example demand for middleware solutions reflects increased interest in backend integrations for their new apps We expect app testing, Q&A and in general APM related technologies will grow in the next two years (next wave)
- The technologies we detail here, and the degrees to which they are deployed, point to an immature market on many levels. The biggest barriers to mobility are often budget and lack of interest in supporting devices that are still viewed as second-class citizens in the enterprise.