Aqua Media Direct Media Kit Version Td 2 6 07


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Aqua Media Direct Media Kit Version Td 2 6 07

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Aqua Media Direct Media Kit Version Td 2 6 07

  1. 1. Presented by Tom Doyle President Tom Doyle [email_address]
  2. 2. About Aqua Media Direct <ul><li>Aqua Media Direct is a Site Representation Company with 14 Major Media Properties </li></ul><ul><li>Aqua Media has an extended network with almost 1000 sites that can be centrally served by our state of the art adserver to 19 major channels and delivers a billion monthly impressions </li></ul><ul><li>We specialize in Site Specific sales and Channel sales and combine both to provide advertisers with premiere site audiences and extended reach </li></ul><ul><li>We are Internet Industry Veterans that have joined together to create the best array of media properties in the space </li></ul>
  3. 3. Management Profiles <ul><li>Tom Doyle, President & Chief Operations Officer Tom Doyle brings more than 20 years of sales, marketing and public relations experience to his position as President of Aqua Media Direct and has been involved in every aspect of the creation of the company, it’s message, and structure. </li></ul><ul><li>Before joining Aqua Media Direct he was CEO of Pivotal Media, LLC, a full service sales, public relations, web development, and business consulting company. In the early Internet advertising industry, he helped to establish the successful site representation company, Go4Media. His earlier offline media experience includes media planning and integrated promotions for touring entertainment companies and their sponsors including Barry Manilow and Frank Sinatra (P&G), Neil Diamond, The Rolling Stones, and A Chorus Line, The Broadway Tour of America (Visa). </li></ul>
  4. 4. <ul><li>Paul Mush, Vice President of Sales   Paul has an extensive track record of success in sales and marketing. His sales consulting practice has helped numerous client companies to refine their business models for real-world salability, and to recruit train, and manage sales teams. Paul's focus since 1995 has been exclusively on Internet advertising related start-ups. A recent project was creating an online lawyer directory for Nolo Press, the premier consumer legal book publisher. Paul earned a degree in Physics at Colorado State University. </li></ul>Profiles
  5. 5. <ul><li>Whether an advertiser’s goal is to brand their products or services to a target demographic, or to attain a quantifiable return on investment, Aqua Media has a solution. We comb the depths of humanity inherent in today’s Internet experience and help advertisers reach the audience they’ve identified to sell their wares. And, we only work with hand picked publishers that have “pure” audiences associated with their content and it’s value. </li></ul><ul><li>Our site selection criterion creates a unique relationship with our publishers that translate into a commitment to serve our advertisers as part of a team. We are dedicated to working hand in hand with advertisers to create a realistic return on investment. </li></ul>Advertisers
  6. 6. Media Properties
  7. 7. Media Properties “At A Glance”
  8. 8. State of the Art Adserving <ul><li>Our adserver is a proprietary version of “Yield Manager and features “Dynamic Audience Targeting” </li></ul><ul><li>We employ “Decisive Audience Targeting”, a combination of “Expertise” and “Technology”, to work hand in hand with advertisers to deliver ROI </li></ul><ul><li>We can incorporate our Channels with our Site Specific advertising initiatives using our adserver to help with branding and ROI </li></ul><ul><li>Pixel tracking allows us to optimize successfully to a specified target cost per acquisition or lead </li></ul>
  9. 9. Network Targets & 19 Major Channels
  10. 10. Network Targeting
  11. 11. Advertising Options and Planning Rates Ad Units Description RON CPM CPC ROC 468 x 60 IMU Full Banner, 25K max, infinite looping, GIF/JPG Format $0.65 $0.40 $0.75 728 x 90 MU Leaderboards, 25K max, infinite looping $0.75 $0.50 $0.90 120 x 600 IMU Skyscrapers, 25K max, infinite looping $0.75 $0.50 $0.90 160 x 600 IMU Wide Skyscrapers, 25K max , infininte looping $0.80 $0.55 $0.95 320 x 250 IMU Medium Rectangles $0.95 $0.60 $1.10 720 x 300 Pops (up or under) $4.00 n/a $4.50 800 x 600 Pops (up or under) $4.25 n/a $4.75 <ul><ul><li>Premium Sites - Site Specific </li></ul></ul><ul><ul><li>CPM’s for in-page units can Range from $5 to $15, and video pre-roll ads are often $25 to $35 CPM depending on the site’s audience </li></ul></ul>
  12. 12. At Your Service <ul><li>Tom Doyle </li></ul><ul><li>AQUA MEDIA DIRECT </li></ul><ul><li>216 Lamour Drive </li></ul><ul><li>La Canada, CA 91011 </li></ul><ul><li>Direct Line: 818-790-7264 </li></ul><ul><li>[email_address] </li></ul><ul><li> </li></ul>