SlideShare a Scribd company logo
1 of 19
Sample of Hadoop Users
Monday, October 25, 2010
Can you analyze this data to gain insight
into your future products or services?
Monday, October 25, 2010
Is this the wrong time to learn that the patient
should have been on a different medication?
Monday, October 25, 2010
We are all carrying sensors on the network? Ever
wonder how Google determines red, yellow and green?
By tracking our mobile devices and determining our speed.
Monday, October 25, 2010
Can you analyze data from these companies and
integrate the results with your strategy?
How about in real time and then change your business on the fly?
Monday, October 25, 2010
Hal Varian
Google’s Chief Economist,
The sexy job in the next ten years will be
statisticians… The ability to take data—to be
able to understand it, to process it, to extract
value from it, to visualize it, to communicate it.
Monday, October 25, 2010
Would you cross this street using only
yesterday’s traffic pattern data?
Monday, October 25, 2010
This is big data of people blogging and tweeting about your
products on the internet? How do you react to this?
Monday, October 25, 2010
Is this your data analysis and real time
response solution?
Monday, October 25, 2010
What is the definition of a real time threat?
Do you have enough detail to make sense of it and time to react?
Monday, October 25, 2010
In the last few years, there has been an
explosion in the amount of data that's
available. Whether we're talking about web
server logs, tweet streams, online transaction
records, "citizen science," data from sensors,
government data, or some other source, the
problem isn't finding data, it's figuring out
what to do with it.
And it's not just companies using their own
data, or the data contributed by their users.
It's increasingly common to mashup data
from a number of sources.
by Mike Loukides O’Reily
Monday, October 25, 2010
What can your company do with real time
data vs. lagging data?
Are you reading CDC reports or are you thinking bigger?
Monday, October 25, 2010
The data deluge:
Businesses, governments & society are only
beginning to tap its potential.
The Economist February 25, 2010
Monday, October 25, 2010
Linden Hillenbrand, Product Manager of Hadoop Technologies at GE
Sept 9, 2010
Monday, October 25, 2010
Abhishek Mehta, Managing Director for Big Data and Analytics
Oct 22, 2010
“Hadoop will allow business to solve what until now have
often been regarded as insoluble problems. As a banker, I
now can end fraud. Think Big. Throw out the assumption that
the big problems - eliminating fraud, mapping the spread of
disease, understanding the traffic system or optimizing the
energy grid - are unsolvable. They can be solved now.”
Monday, October 25, 2010
Why Hadoop + Big Data is changing the game?
• Previously impossible to do this analysis
• Analysis conducted at fraction of the cost
• Analysis conducted in less time
• Greater flexibility for future unknowns
Monday, October 25, 2010
Is your business looking at Big Data
like this? or this?
Monday, October 25, 2010
Do you want to talk about the elephant in the room?
Monday, October 25, 2010
Monday, October 25, 2010

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Think Big Analytics: Hadoop

  • 1. Sample of Hadoop Users Monday, October 25, 2010
  • 2. Can you analyze this data to gain insight into your future products or services? Monday, October 25, 2010
  • 3. Is this the wrong time to learn that the patient should have been on a different medication? Monday, October 25, 2010
  • 4. We are all carrying sensors on the network? Ever wonder how Google determines red, yellow and green? By tracking our mobile devices and determining our speed. Monday, October 25, 2010
  • 5. Can you analyze data from these companies and integrate the results with your strategy? How about in real time and then change your business on the fly? Monday, October 25, 2010
  • 6. Hal Varian Google’s Chief Economist, The sexy job in the next ten years will be statisticians… The ability to take data—to be able to understand it, to process it, to extract value from it, to visualize it, to communicate it. Monday, October 25, 2010
  • 7. Would you cross this street using only yesterday’s traffic pattern data? Monday, October 25, 2010
  • 8. This is big data of people blogging and tweeting about your products on the internet? How do you react to this? Monday, October 25, 2010
  • 9. Is this your data analysis and real time response solution? Monday, October 25, 2010
  • 10. What is the definition of a real time threat? Do you have enough detail to make sense of it and time to react? Monday, October 25, 2010
  • 11. In the last few years, there has been an explosion in the amount of data that's available. Whether we're talking about web server logs, tweet streams, online transaction records, "citizen science," data from sensors, government data, or some other source, the problem isn't finding data, it's figuring out what to do with it. And it's not just companies using their own data, or the data contributed by their users. It's increasingly common to mashup data from a number of sources. by Mike Loukides O’Reily Monday, October 25, 2010
  • 12. What can your company do with real time data vs. lagging data? Are you reading CDC reports or are you thinking bigger? Monday, October 25, 2010
  • 13. The data deluge: Businesses, governments & society are only beginning to tap its potential. The Economist February 25, 2010 Monday, October 25, 2010
  • 14. Linden Hillenbrand, Product Manager of Hadoop Technologies at GE Sept 9, 2010 Monday, October 25, 2010
  • 15. Abhishek Mehta, Managing Director for Big Data and Analytics Oct 22, 2010 “Hadoop will allow business to solve what until now have often been regarded as insoluble problems. As a banker, I now can end fraud. Think Big. Throw out the assumption that the big problems - eliminating fraud, mapping the spread of disease, understanding the traffic system or optimizing the energy grid - are unsolvable. They can be solved now.” Monday, October 25, 2010
  • 16. Why Hadoop + Big Data is changing the game? • Previously impossible to do this analysis • Analysis conducted at fraction of the cost • Analysis conducted in less time • Greater flexibility for future unknowns Monday, October 25, 2010
  • 17. Is your business looking at Big Data like this? or this? Monday, October 25, 2010
  • 18. Do you want to talk about the elephant in the room? Monday, October 25, 2010