2. GLOBE MEDIA EXCELLENCE AWARDS
GLOBE TELECOM broke from tyranny, twice in its 85- year
existence, and became a vanguard of freedom.
Globe Telecom’s origins can be traced back to 1928 after the
US Congress passed Act No. 3495, allowing the Robert Dollar
Company to franchise and operate a wireless long-distance
message service in the then-U.S. colony, the Philippines.
After being renamed as Globe Wireless Limited, it continued
its radio and telegraph service for over a decade until the
outbreak of World War II. Rampaging colonial ambitions by
the Japanese Empire saw an invasion of the country and an
interruption of the company’s services.
Twenty years after the war, in 1965, the company was
revived and renamed yet again into the Globe-Mackay
Cable and Radio Corporation (GMCRC). It was unfortunate
that another form of tyranny, this time from within, never
gave the company enough room to grow. The imposition of
Martial Law in 1972 ensured that GMCRC was among the
first organizations closed down by the regime. Its doors
remained shut for eight years until it was granted a tentative
new franchise in 1980.
A short time after that, in 1986, the EDSA People Power
took place. Since then, Globe has vowed to never again bow
down to authoritarian government and to keep a lighted
place at the forefront of all fights for freedom and for man’s
basic rights.
The Freedom of the Press, we all know, was a basic right lost
during the dark years that began on September 21, 1972,
and won back in 1986. To honor and continue to defend the
Freedom of the Press, Globe Telecom has joined the lively,
active, and freedom-loving Cebu media in their celebration
of Press Freedom Week every third week of September for
several years now.
As one of the first private entities to support Cebu’s Press
Freedom Week celebration, Globe realized that to defend,
sustain, and broaden this basic democratic right through
print, broadcast or social media. The important direction
or common thread is the continued pursuit of media
excellence.
Beyond the daily coverage of developing events, Globe
wants to further encourage media excellence in civic,
investigative and explanatory journalism that would delve
into such social concerns as freedom from ignorance,
freedom from poverty, and freedom from corruption.
Media excellence is crucial if our country should leap
forward in terms of social and economic development
within an atmosphere of freedom.
The Annual Media Excellence Awards aims to be of service
in this direction. Globe Telecom wants to recognize Cebu
Media who are breaking new grounds in news dissemination
and the best in communication skills and creativity during
the celebration of the Cebu Press Freedom Week.
Globe Telecom hopes the annual Media Excellence
Awards will serve as the best opportunity and venue for
Cebu journalists, broadcasters, bloggers and social media
advocates to be recognized as among the best media
practitioners in the Philippines.
Advocacy and Areas of Concern
All entries for the Globe Telecom Media Excellence Awards
shallexploreandadvocateabovementionedsocialconcerns.
A major consideration will be the social impact of the entry.
The entries shall likewise touch on any or a combination of
the following areas of concern:
• Business and Entrepreneurship
• Information and Communications Technology
• Environment and Disaster Response
• Governance and Social Progress
• Youth and Education
Language challenge
There will be no separate categories or distinction for
journalists writing for Cebuano-language dailies. The same
standards of excellence shall be applied for all contenders
for an award whether their works are written in English
or Cebuano. If local languages should develop as part of
developing our identity as Cebuanos and as Filipinos, the
same standards of media excellence should apply.
This should serve as a challenge for Cebuano-language
writers to level up even as it challenges English-language
writers to further hone their craft and set the pace. Having
no separate categories based on language should challenge
journalists to foster the same excellent journalism standards
in both English and Cebuano.
Globe Telecom recognizes the importance of developing
local languages to strengthen our national identity even as
we keep our edge in English proficiency during the age of
information and globalization.
Award Categories
1. Reporter of the Year for Print
Recognition shall be given to the best print reporter
touching any of the advocacies (either English or Cebuano)
for consistent outstanding performance. The editor shall
likewise be recognized.
2. Feature Story of the Year for Print
Recognition shall be given to the best feature story
reporter for print touching any of the advocacies
(either English or Cebuano). The editor shall
likewise be recognized.

3. 3. Columnist of the Year
The columnist (English or Cebuano) with the best body of
works on the identified social concerns shall be recognized
as the Columnist of the Year.
4. Photojournalist of the Year
Recognition shall be given to the photojournalist with the
best published photograph material on the identified social
concerns.
5. Reporter of the Year for Television
Recognition shall be given to the best TV reporter (either
EnglishorCebuano)forconsistentoutstandingperformance.
The editor shall likewise be recognized.
6. Feature Story of the Year for Television
Recognition shall be given to the Best Feature Story Reporter
for Television touching any of the advocacies (either English
or Cebuano).
7. Reporter of the Year for Radio
Recognition shall be given to the best radio reporter
(either English or Cebuano) for consistent outstanding
performance. The editor shall likewise be recognized.
8. Blogger of the Year
Bloggers with the best body of works/posts on the identified
social concerns shall be recognized as Blogger of the Year.
9. Social Media Advocate of the Year
Globe Telecom recognizes the society’s overwhelming
reception of the various fast-emerging social networking
sites and their great impact to the people’s daily lives.
With this, Cebu social media influencer groups, entities
or individuals with the most influential works/posts on
the identified social concerns shall be recognized as Social
Media Advocate of the Year.
Selection Process
Qualification
Journalists working for print, broadcast, and television
outlets from September 21, 2012 to July 31, 2013 shall be
qualified to compete in the awards. News outlets, social
media accounts, and news programs in existence within the
same period shall be qualified for the appropriate awards.
Selection of entries
PRINT
Reporter of the Year
Each contender shall be required to submit hard copies
and digital copies (in PDF format and saved in CD) of at least
six (6) published articles from September 2012 to July 2013.
The screening and nominations committee shall select
at least five (5) nominees per advocacy and per areas of
concern before handing in to the judges.
Feature Story of the Year
Each contender shall be required to submit at least
one (1) but not more than three (3) entries with a minimum
of 1,200 words each. Entries should be the contender’s
published articles within the search period. Entries should
be in hard and digital copies (PDF format and saved in a CD).
The screening and nominations committee shall then select
the best five (5) contenders and nominate them for judging.
Columnist of the Year
Each contender shall be required to submit hard copies
and digital copies (in PDF format and saved in CD) of at least
six (6) published articles from September 2012 to July 2013.
The screening and nominations committee shall select
at least five (5) nominees per advocacy and per areas of
concern before handing in to the judges.
Photojournalist of the Year
Each contender shall be required to submit hard copies
and digital copies (in JPEG format and saved in CD) of at least
six (6) published articles with captions from September 2012
to July 2013. The screening and nominations committee
shall select at least five (5) nominees per advocacy and per
areas of concern before handing in to the judges.
BROADCAST
TELEVISION
Reporter of the Year
Each contender shall be required to submit at least six
(6) digital recordings in either MP4 or AVI format saved in
CD. The screening and nominations committee shall then
select at least five (5) nominees for final judging.
Feature Story of the Year
Each contender shall be required to submit at least six
(6) digital recordings in either MP4 or AVI format saved in
CD. The screening and nominations committee shall then
select at least five (5) nominees for final judging.
RADIO
Reporter of the Year
Each contender shall be required to submit at least six (6)
digital recordings in MP3 format saved in CD. The screening
and nominations committee shall then select at least five
(5) nominees for final judging.
BLOGGER
Blogger of the Year
The screening and nomination committee shall select
the best five contenders and nominate these for judging.
Blog entries of participating bloggers should already been
existing since September 21, 2012.
SOCIAL MEDIA
Social Media Influencer of the Year
The screening and nomination committee shall
select the best five contenders and nominate these
for judging. Social media accounts and entries of
participating social media influencer groups,
entities or individuals should already be
existing since September 21, 2012.

4. Criteria for judging
MEDIA
The judges’ decisions for print and broadcast categories
shall be based on the following criteria:
• Content (50%)
Adherence to truth and responsible journalism as
manifestedintheaccuracy,fair,andbalancedpresentation,
and depth of reporting.
• Style (25%)
Ability to communicate clearly and effectively as shown
by the writing style, clarity, logical presentation of issues,
coherence, and fluidity of ideas.
• Social Impact (25%)
Involves the impact of the articles on effecting change.
BLOGGERS
• Consistency of content on the advocacy (50%)
• Reader friendly presentation and design of content (20%)
• Social Impact (30%)
SOCIAL MEDIA INFLUENCER
• Content (50%)
Consistency of content on the advocacy (50 percent)
• Reader Engagement (20%)
Number of Comments to the post
• Social Impact (30%)
Retweets, Shares, Favorited, Likes
Prizes and Awards
• Reporter of the Year for PRINT
Reporter: P20,000 and trophy
Editor: P 5,000 and plaque
• Feature Story of the Year for PRINT
Writer: P20,000 and trophy
Editor: P 5,000 and plaque
• Columnist of the Year: P15,000 and trophy
• Photo Journalist of the Year: P10,000 and trophy
• Reporter of the Year for TELEVISION
Reporter: P20,000 and trophy
Editor: P 5,000 and plaque
• Feature Story of the Year for TELEVISION
Writer: P20,000 and trophy
• Reporter of the Year for RADIO
Reporter: P20,000 and trophy
Editor: P 5,000 and plaque
• Blogger of the Year: P10, 000 and trophy
• Social Media Influencer of the Year: P 10,000 and
trophy
Timetable
Search period:
September 2012 to July 2013
Deadline for submission of entries:
July 26, 2013
Announcement of Nominees:
September 4, 2013
Announcement/Awarding of Winners:
September 17, 2013
Submission of entries
• Entry Forms are downloadable from
www.globe.com.ph/meawards
• Participants must complete the entry form and together
with his/her entries, enclose this in a long brown envelope
and mail or deliver to:
Globe Media Excellence Awards
c/o
MR. JERRY YNTIG
Globe Telecom
Cebu IT Park
Lahug, Cebu City 6000
• Entries must be duplicate copies.
• Entries should be accompanied with the photocopy of the
participant’s company ID.
• Deadline for submission of entries is JULY 26, 2013.
• No entry shall be accepted after the deadline.
For Inquiries
Email: globecmea@gmail.com
Call: (02) 730 4617 or
(02) 730 2630 Manila
(032) 416 7159 Cebu