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The Practical Side of Social Media – Panel & Discussion PRSA Tar Heel Chapter Piedmont Triad Region, NC February 15 th , 2011
But first… Join PRSA Tar Heel for our  March Lunch, featuring a discussion on From Bunnies to Biden:  Making Green PR Work Michelle Murray – Cree Erin Grohs – Fleishman-Hillard
Kevin Briody Director, Strategic Partnerships Ignite Social Media Driving Engagement on Facebook
Driving Engagement on Facebook ,[object Object],[object Object],[object Object],[object Object]
Facebook Engagement Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Engagement Tips ,[object Object],[object Object],[object Object],[object Object]
Nonprofit Social Media Play-By-Play ,[object Object],or Sue Polinsky Tar Heel Chapter / Piedmont Triad, NC
Social Media Batting Order for Nonprofits ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Tar Heel Chapter / Piedmont Triad, NC
Be Ready to Catch Visitors at Your Website WEBSITE
Use Free and Low-cost Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],Tar Heel Chapter / Piedmont Triad, NC
Mark Tosczak Account Supervisor RLF Communications Content: Fuel for Engagement
Content: Fuel for Engagement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content Tactic 1: Creation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content Tactic 2: Curate ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content Tips ,[object Object],[object Object],[object Object],[object Object]
Stephanie Skordas Communications Specialist Blue Cross Blue Shield of North Carolina President, PRSA Tar Heel Chapter Crowdsourcing/Q&A
Crowdsourcing/Q&A Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Crowdsourcing/Q&A Tips ,[object Object],[object Object],[object Object],[object Object],[object Object]
Sites to check out: ,[object Object],[object Object],[object Object],[object Object],[object Object],Crowdsourcing/Q&A Tips
Ask good questions! ,[object Object],[object Object],[object Object],[object Object],[object Object],Crowdsourcing/Q&A Tips
Kelley O’Brien Interactive Media Specialist High Point Regional Health System B2B Social Media
B2B Social Media Usage Overview ,[object Object],[object Object],[object Object],[object Object]
Starting #SM Campaigns for Existing Customers ,[object Object],[object Object],[object Object],[object Object]
#SM for B2B- Continued ,[object Object],[object Object],[object Object],[object Object],[object Object]
Ideal #SM Vehicles for B2B ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
#SM Big Brand B2B Winners ,[object Object],[object Object]
Presenter Twitter Info ,[object Object],[object Object],[object Object],[object Object],[object Object]
Links and Examples ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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PRSA Tar Heel - February 2011 Lunch Presentation

  • 1. The Practical Side of Social Media – Panel & Discussion PRSA Tar Heel Chapter Piedmont Triad Region, NC February 15 th , 2011
  • 2. But first… Join PRSA Tar Heel for our March Lunch, featuring a discussion on From Bunnies to Biden: Making Green PR Work Michelle Murray – Cree Erin Grohs – Fleishman-Hillard
  • 3. Kevin Briody Director, Strategic Partnerships Ignite Social Media Driving Engagement on Facebook
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. Be Ready to Catch Visitors at Your Website WEBSITE
  • 10.
  • 11. Mark Tosczak Account Supervisor RLF Communications Content: Fuel for Engagement
  • 12.
  • 13.
  • 14.
  • 15.
  • 16. Stephanie Skordas Communications Specialist Blue Cross Blue Shield of North Carolina President, PRSA Tar Heel Chapter Crowdsourcing/Q&A
  • 17.
  • 18.
  • 19.
  • 20.
  • 21. Kelley O’Brien Interactive Media Specialist High Point Regional Health System B2B Social Media
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.