Your SlideShare is downloading. ×
Past present future
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Past present future

74
views

Published on

Information Culture Week 11: Conclusion

Information Culture Week 11: Conclusion


0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
74
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Digital Advertising Conclusion
  • 2. Past, Present, Future• Advertisers have and will always follow consumer trends and technologies to reach their target markets.• Publishers and communications providers have and will always use advertising as a way to increase revenues.• Online advertising will continue to grow because of it’s tracking and targeting capabilities that traditional forms of advertising cannot compete with.• Through Google Adwords, Retargeting, Social Media and Mobile Apps users can choose which ads they receive and helping brands increase sales.• Advertisers will run into new challenges when trying to reach targets as fragmentation increases.

×