A look at the evolution of the Freeplay Independent Games Festival, and its place as a cultural organisation and event. Presented as part of the ACMI Game Masters Forum.

1. Paul Callaghan
Director, Freeplay Independent Games Festival
paul@freeplay.net.au
www.freeplay.net.au
@free_play
facebook.com/freeplayfestival

2. History : 2004 - 2007
Saturday 18 August 2007
9am to 8:30pm
Australian Centre for the Moving Image (ACMI)
Federa on Square, Flinders Street, Melbourne

3. History: 2009 - 2011

4. Free Play / Freeplay

5. Conference / Festival

6. Freeplay exists because
people want to make
things

7. The 4 Pillars of Freeplay
• Support Independent Developers and Creatives
• Create Presentation Opportunities
• Design Unique Audience Experiences
• Advocate for Videogames as Cultural Product

8. Conference Program

10. Arcade and Expo

12. Awards

14. Playful Program

16. Other Events

17. 2012 - Chaos and Grace