1. CSP Case Study
Delivering Sport Makers to your own
workplace
West Yorkshire Sport delivered a Sport Makers
event to employees of West Yorkshire Joint
Services, a group of organisations which they
are part of. The event resulted in 21 new Sport
Makers and worked as a pilot to deliver Sport
Makers to similar organisations. Read on to find
out how they did it…

2. CSP Case Study
Delivering Sport Makers to your own
workplace
What happened?

3. CSP Case Study
Delivering Sport Makers to your own
workplace
• West Yorkshire Sport first met with a member of their
buildings committee to agree that the caretaker would keep
the building open after hours for the event to take place.
• They then met with management and got agreement that
they could run the event for staff.
• The organisation was already planning a mini-Olympics
event, so their marketing of the Sport Makers event tied into
this and the forthcoming Olympic and Paralympic Games.

4. CSP Case Study
Delivering Sport Makers to your own
workplace
• Marketing and recruitment was carried out in three ways:
• A Sport Makers flyer was circulated by management to all 200 staff.
• The CSP, with agreement from management, displayed Sport Maker
flyers and posters in each department.
• The CSP also had face-to-face follow-up meetings with each
department to give them more information about the programme and
possible deployment opportunities.
• Employees signed up to the workshop in three ways:
• On paper by the CSP while carrying out departmental visits.
• Online at www.sportmakers.co.uk.
• On the day through paper registrations.
• The event was held in an on-site conference room after work.

5. CSP Case Study
Delivering Sport Makers to your own
workplace
What worked?

6. CSP Case Study
Delivering Sport Makers to your own
workplace
• Using a free, on-site venue for the event – they were able to
invite a Sport Makers ambassador to the event using the money
saved because of this.
• Knowing what you can offer an organisation before meeting
them – the CSP used staff benefits such as improved health,
better team working, skill development and a greater sense of
community spirit within the organisation as a way to secure buy-in
to Sport Makers from management.

7. CSP Case Study
Delivering Sport Makers to your own
workplace
• Engaging with sporty individuals from the management team – this
makes it is easier to sell the programme.
• Using Ping! table tennis sets – this engaged people during registration
at the beginning of the event.
• Providing clear deployment opportunities - the mini-Olympics worked
well as it was on-site and took place a short time after the event.

8. CSP Case Study
Delivering Sport Makers to your own
workplace
What were the results?

9. CSP Case Study
Delivering Sport Makers to your own
workplace
• 21 members of staff attended the event.
• 13 have logged hours with 11 having logged 10 hours.
• The CSP subsequently went on to deliver Sport Makers to other
similar organisations such as Wakefield District Housing and
Wakefield Council.
• The mini-Olympics engaged approximately 50 people, the
success of which was down to Sport Makers encouraging their
office to attend

10. CSP Case Study
Delivering Sport Makers to your own
workplace
For further information and advice on this piece of
work, contact:
Louise Purdy, West Yorkshire Sport
Email – louise.purdy@wysport.co.uk
Phone – 0113 3939950